Willow Anderson
Newcastle upon Tyne,ENG
Summary
I am a social media manager that runs my own management company i have 4+ years of content development experience. I adapt my communications strategy based on data and market trends and build company reputation through dynamic campaign management. I am also skilled in Adobe Creative Cloud and video editing. With my years of experience through customer service and social media skills i believe i have what it takes to help your business thrive socially.
Overview
6
6
years of professional experience
Work History
Social Media Manager
director of company
Newcastle, tyne and wear
06.2022 - Current
- Drove website traffic by writing witty and creative social media content and blog posts.
- Produced photo and video content with Adobe softwares
- Suggested and implemented new promotions and strategies to increase brand awareness.
- Adapted social media plan based on market research and customer data.
- Harnessed Vimeo to create engaging TikTok videos with 5000+ views.
- Collaborated with designers to create impactful social media cards and content.
- Analysed competitor activity, identifying ways to diversify, expand and engage with target audience.
- Interacted with followers and potential customers daily, communicating product information and answering questions.
- Developed and implemented overarching social media strategies, informing decision-making on future campaigns.
- Scheduled social media posts therefore optimising reach and maximising community engagement.
Customer Service Agent
Concentrix
Newcastle upon Tyne
03.2022 - 01.2023
- De-escalated aggressive and highly emotional calls with firm and diplomatic tone.
- worked with managers to optimise operational procedures and establish clear objectives.
- Managed invoices, refunds and instalment plans.
- Helped customers make important financial decisions based on income and offered advice.
- Acted as first point of contact for customer issues and queries.
- Addressed and resolved customer complaints in line with company guidelines and within target timeframes.
- Logged customer information and data in secure systems, maintaining GDPR compliance. Documented recurring requests, enquiries and complaints, communicating findings and potential corrective action to line manager.
Barista
Adriano's Deli Gosforth
Newcastle Upon Tyne
01.2022 - 02.2022
- Educated customers about new products, increasing cafe sales.
- Cleaned and sanitised coffee and food preparation areas, maintaining hygiene standards.
- Cleaned counters, machines, utensils and seating areas.
- Built and nurtured customer loyalty by remembering personal preferences.
- Warmly greeted and served customers, processing payments to minimise wait times.
- Built strong relationships with customers, recalling names and regular orders to maintain rapport and loyalty.
Hair Salon Assistant
Toni & Guy
Newcastle Upon Tyne
08.2021 - 12.2021
- Kept salon hygiene up to standards when salon was busy
- Communicated with clients to ensure their desired looks and needs are met eg. serving tea, placing belongings in an safe place.
- Made sure stock levels are kept high and replaced any that needed to be. kept a log of everything that we used and needed to replace.
SALES ASSISTANT
JOHN LEWIS - MAISY AINGER-PUTT
Newcastle Upon Tyne, NET
12.2020 - 01.2021
- Met incoming customers and provided immediate assistance.
- Maintained up-to-date knowledge of customer buying habits.
- Listened to customer needs and preferences to provide accurate advice.
- Answered customer questions, provided store information.
- Counted cash in register drawer at beginning and end of shift.
- Worked with customer service to resolve issues.
Horse Groomer
HORSE GROOMER (VOLUNTEER)
Newcastle Upon Tyne, NET
01.2017 - 03.2020
- Kept working areas spotlessly clean for horse and member safety also hygiene.
- Monitored animals for signs of injury and communicated concerns to yard mangers.
- Led lessons with all ages and kept clear communication to ensure riders felt safe and comfortable throughout their lesson.
- Kept yard and grooming areas neat and clean.
- Helped new Junior Volunteers acclimate to the yard helping them know their way around and making sure if they needed help i was able to.
Freelance Makeup Artist
Self Employed
03.2018 - 03.2020
- Used understanding of lighting and setting to ensure photo perfect finish for all clients.
- Offered in-depth advice on best use of products and colour to enhance facial aesthetics.
- Provided friendly consultations with clients, achieving make-up looks to their desired result.
- Maintained standards of toolkit cleanliness to meet with health and safety regulations.
- Managed social media accounts by composing content, engaging with followers in comments, monitoring activities, and researching trends.
- Aware of instagram trends to offer clients most up to date application techniques and advice.
MARKET RESEARCH
Camille Carter - Iprospect (Work experience)
Newcastle Upon Tyne, NET
07.2019 - 07.2019
- Created research reports and presentations to provide insight into gathered data.
- Developed data and statistics spread sheets to view trends and market developments.
- Successful product introductions by coordinating actions with social media, public relations and other internal teams.
- Created boardroom and courtroom multimedia presentations including video and text- sync'd depositions for enhanced understanding.
Education
GCSE -
North East Futures Utc
Newcastle upon Tyne06.2020
Skills
- Client assessment
- Complaint resolution
- Communication skills
- Time management
- Scheduling
- Telesales
- Customer retention
- Data verification procedures
- Office 365 usage, Excel proficiency and word usage
- Canva
- Digital media consultancy
- Content publishing tools
- Paid social media marketing
- Influencer marketing amplification
- Social analytics and reporting
- Adobe software
Languages
English
Native
Timeline
Social Media Manager
director of company
06.2022 - Current
Customer Service Agent
Concentrix
03.2022 - 01.2023
Barista
Adriano's Deli Gosforth
01.2022 - 02.2022
Hair Salon Assistant
Toni & Guy
08.2021 - 12.2021
SALES ASSISTANT
JOHN LEWIS - MAISY AINGER-PUTT
12.2020 - 01.2021
MARKET RESEARCH
Camille Carter - Iprospect (Work experience)
07.2019 - 07.2019
Freelance Makeup Artist
Self Employed
03.2018 - 03.2020
Horse Groomer
HORSE GROOMER (VOLUNTEER)
01.2017 - 03.2020
GCSE -
North East Futures Utc
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