Wei-Ting Chang
London
Summary
I’m Carina, a graphic designer and art curator passionate about curating experiences that connect art, culture, and commerce. With a background in creative direction, branding, and event planning, I founded LEXPO, an art agency dedicated to helping artists gain global exposure. My work spans gallery exhibitions, international art fairs, and cross-border collaborations. Recognized for my creativity, resilience, and problem-solving abilities, I excel at the intersection of strategy and storytelling.
Overview
9
9
years of professional experience
Work history
Founder & Executive director
LEXPO Worldwide Art Show Agency
Taipei City
2020.11 - 2025.07
- Curated 100+ Art Events /Art Exhibitions Planning and Execution - gallery shows & international art fairs
- Networked with artists, galleries, and other stakeholders to expand the agency's client base and portfolio of art shows.
- 2022 Tatler OFF MENU Taiwan - 1000m2 exhibition space/graphic design and supervision, cooperating with 11 Michelin restaurants and 7 internationally renowned contemporary artists.
- Real estate marketing - the remaining house, which had been unsalable for four years, was successfully sold within 6 months after various marketing projects, generating revenue of 1.28 billion NTD for GuangMing construction company.
Creative Director
The Bridge Art
Taipei City
2023.02 - 2024.12
- Established and maintained a cohesive brand identity to enhance brand recognition and user engagement.
- Conceptualise creative concepts and design assets; oversee the execution of campaigns across various channels
- Work closely with marketing, product development, and customer support teams to ensure consistency in brand messaging and creative execution.
General Manager of Real Estate Sales and Marketing
Hero Mansion
Taipei City
2020.10 - 2023.07
- Created compelling property descriptions, produced social media content, and curated virtual tours or immersive experiences.
- Analysed data on buyer preferences, demographic trends, and market demand to inform sales and marketing strategies.
Special Assistant
GaryTu's Fashion Illustration
Taipei City
2016.08 - 2020.02
- Assisted in coordinating illustration projects from start to finish; clients included Chanel, Dior, Cartier, BVLGARI, Samsung, BMW, Maserati, Harry Winston, and ISSEY MIYAKE
- Created content for the illustrator's social media channels, website, or promotional materials.
- Planned all aspects of the event, including venue selection, logistics, budgeting, scheduling, and coordination with vendors and suppliers.
Education
MBA - Global Business
Coventry University London
2025.01 -
Business Administration
National Taichung University of Science and Technology
2019.09 - 2020.01
Creative Design and Management
National Taichung University of Education
2015.08 - 2017.01
Skills
- Adobe Illustrator
- Adobe Photoshop
- Adobe Lightroom
- Adobe InDesign
- General office software
- Branding expertise
- Cultural awareness
- Project budgeting
- Brand management
Accomplishments
- 2022 Tatler OFF MENU Taiwan - 1000m2 exhibition space/graphic design and supervision, cooperating with 11 Michelin restaurants and 7 internationally renowned contemporary artists.
- Real estate marketing - the remaining house, which had been unsalable for four years, was successfully sold within 6 months after various marketing projects, generating revenue of 1.28 billion NTD for GuangMing construction company.
Languages
English
Advanced
Chinese (Mandarin)
Native
French
Elementary
Timeline
MBA - Global Business
Coventry University London
2025.01 -
Creative Director
The Bridge Art
2023.02 - 2024.12
Founder & Executive director
LEXPO Worldwide Art Show Agency
2020.11 - 2025.07
General Manager of Real Estate Sales and Marketing
Hero Mansion
2020.10 - 2023.07
Business Administration
National Taichung University of Science and Technology
2019.09 - 2020.01
Special Assistant
GaryTu's Fashion Illustration
2016.08 - 2020.02
Creative Design and Management
National Taichung University of Education
2015.08 - 2017.01