Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Wale Oladejo

Cardiff,Glamorgan

Summary

Results-driven Digital Marketing Specialist with a strong foundation in SEO, PPC, CRM, and data analytics. Skilled in Google Ads, SEMrush, Ahrefs, and Python automation, leveraging problem-solving, critical thinking and creativity to optimize marketing strategies. Known for strong collaboration, communication, time management, and adaptability. Adept at integrated marketing campaigns, website optimization, and client reporting. Experienced in data-driven decision-making, automation for SEO insights, and multi-channel marketing

Overview

4
4
years of professional experience
1
1
year of post-secondary education
1
1
Certification

Work History

SEO associate

FETT BEAU IDEAL
Lagos
03.2022 - 06.2023
  • Conducted SEO audits and developed content strategies, increasing organic traffic by approximately 8%.
  • Managed PPC campaigns, refining keyword targeting, bid management, and ad performance tracking, leading to improved measurable conversion.
  • Optimized WordPress CMS, ensuring SEO best practices, website structure, and usability.
  • Monitored Google Analytics and Search Console to identify performance gaps.
  • Developed link building campaigns, resulting in increased web traffic.
  • Participated in technical SEO enhancements, including structured data markup.
  • Participated in marketing research sessions, offering SEO-driven insights for content and ad campaigns.

Marketing Assistant (Part-Time)

Zero G
Lagos
11.2020 - 02.2022
  • Contributed to email marketing campaigns and digital initiatives.
  • Produced SEO-optimized content for enhanced brand engagement.
  • Conducted market research to support strategic marketing decisions.
  • Supported website data extraction and competitor analysis.
  • Prepared market research reports, aiding strategic planning.
  • Delivered accurate marketing collateral, ensuring consistent brand messaging.

Python developer

Freelance
05.2021 - 01.2023
  • Developed Python-based automation tools for SEO reporting and sentiment analysis.
  • Created scripts for website monitoring, keyword tracking, and SEO audits.

Operative

Thermo Fisher Scientific
Newport
08.2024 - Current
  • Developed strong time management, teamwork, and communication skills in a fast-paced manufacturing environment.

Education

Bachelor of Arts - Marketing

University of South Wales
Pontypridd
09.2023 - 09.2024

Skills

  • SEO & Search Marketing: Keyword Research, Technical SEO, Content Optimization
  • PPC & Advertising: Google Ads, A/B Testing, Conversion Tracking
  • Data & Analytics: Google Analytics, SEMrush, Ahrefs, Market Research, Python (Automation)
  • CRM & CMS: SuiteCRM, WordPress, HubSpot
  • Content & Digital Strategy: Blog Writing, SEO Copywriting, Email Marketing
  • Soft Skills: Problem Solving, Analytical Thinking, Creativity, Research, Adaptability, Communication, Collaboration, Time Management

Certification

  • CIM Level 4 Certificate in Professional Marketing (In Progress)
  • Google Analytics Certification
  • Web Scraping with Python (Coursera)
  • Data Science with Python (Coursera)
  • Advanced Django (Coursera)
  • Introduction to HTML5 (Coursera)
  • Introduction to Marketing (Coursera)
  • Introduction to Business Management (Coursera)

Timeline

Operative

Thermo Fisher Scientific
08.2024 - Current

Bachelor of Arts - Marketing

University of South Wales
09.2023 - 09.2024

SEO associate

FETT BEAU IDEAL
03.2022 - 06.2023

Python developer

Freelance
05.2021 - 01.2023

Marketing Assistant (Part-Time)

Zero G
11.2020 - 02.2022

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Wale Oladejo