Wai Caj So

Co-Founder/ Director

The Orange Buffalo

London

05.2012 - 12.2024

Oversaw all aspects of business operations, marketing, and finance.
Responsible for the development and creation of all menu items.
Responsible for site selection, negotiated leases, architect and design, building control and contractor agreements for all new sites.
Implemented a positive customer-centric culture whilst ensuring employee development and exception food quality and service.
Optimised daily operations to achieve maximum efficiency and cost-effectiveness.
Built and maintained strong relationships with suppliers, business partners, contributing to long-term trust and respect in the industry.
Initiated partnerships with likeminded brands cultivating establishing mutually beneficial collaborations for enhanced market presence and brand visibility.
Identified and addressed operational inefficiencies, implementing actionable improvements to support streamlined and efficient operations.
Facilitated training programmes to improve staff skills and knowledge base. Teach to teach.
Fostered a positive working environment to boost employee morale and improve staff retention.
Secured investment opportunities with compelling pitch presentations.
Optimised online presence by building and managing company website and social media accounts and integrating e-commerce solutions into the website.
Developed business plan to attract outside investors, securing £200K in additional capital.
Enforced compliance measures for adherence to all legal and regulatory requirements and standards.
Championed customer-centric approach, ensuring repeat business and customer loyalty.
Recruited and managed senior staff.
Streamlined service procedures for quicker customer turnaround time during peak hours.
Ensured compliance with health and safety regulations, maintaining high standards of cleanliness and 5* hygiene ratings across all sites.