Summary
Overview
Work History
Education
Skills
Websites
Awards
Timeline
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Vybhav Prakash

Glasgow

Summary

As an aspiring Marketing Manager, I’m seeking an internship to build on my foundation in marketing strategies and digital marketing. I am currently enhancing my skills through Google’s Digital Marketing courses, alongside my experience from Schmintle’s Strategic Marketing Analyst Internship. I have developed strong capabilities in project management, data analysis, and advertising. Passionate about leveraging data-driven insights to create impactful campaigns, I am eager to apply these skills in a practical setting.

Overview

2
2
years of professional experience

Work History

Strategic Marketing Analyst Intern

Schmintle
06.2024 - 07.2024
  • During my marketing analyst internship with Schmintle, I gained practical experience in communication, project management, data analysis, leadership, and adaptability. I worked on a marketing campaign for a fictional eco-friendly gaming console, honing my digital marketing skills through Google search and display ads, and creating engaging social media content.
  • This project highlighted the importance of sustainability in marketing and the effective use of digital tools to engage target audiences. I conducted market research and contributed to strategic planning for a simulated product launch, gaining hands-on experience in campaign development and audience engagement.
  • The practical nature of these tasks provided invaluable insights and transferable skills, equipping me with a deep understanding of how to implement innovative marketing strategies—crucial for success in the industry.

Volunteer

British Heart Foundation
07.2022 - 03.2023
  • Educated customers on various promotions, offers, and fundraising initiatives, effectively increasing donations by 15% and exceeded targets by 10% through strategic marketing and customer education on promotions.
  • Handled over 40 transactions weekly, ensuring a seamless customer experience with efficient use of POS systems.
  • Effectively managed and recorded delivery of customer goods, ensuring items were promptly lined up for service
  • Processed sales, exchanges, and refunds in under 2 minutes, boosting customer satisfaction by 14%.

Waiter

Rocca Ristorante & Bar
09.2022 - 01.2023
  • Managed over 100 guests per shift in a fast-paced environment, utilising customer relationship marketing techniques to maintain an 85% positive dining experience rating.
  • Resolved guest complaints, improving customer retention by 15%, ensuring customer loyalty through efficient issue resolution and escalation to management.
  • Collaborated with kitchen and bar staff, optimising front-of-house operations to enhance overall service delivery and customer satisfaction, contributing to the restaurant's reputation.

Education

Bachelor of Arts - Business Managament/Music

University of Glasgow
Glasgow, GLG
06.2025

SQA Advanced Highers - Accounting (A), Music (A)

Hamilton Grammar School
South Lanarkshire, SLK
06.2022

SQA Highers - Business Management (B), Accounting (A), Admin & IT (B), English (A), Maths (B)

Hamilton Grammar School
South Lanarkshire, SLK
06.2021

Skills

Marketing strategy

Content Marketing

Digital Marketing

Project Management

Marketing Data Analysis

Advertising

Market Research

Strategic Marketing

Office 365

Canva

Awards

Young Music Producer (2021)

Timeline

Strategic Marketing Analyst Intern

Schmintle
06.2024 - 07.2024

Waiter

Rocca Ristorante & Bar
09.2022 - 01.2023

Volunteer

British Heart Foundation
07.2022 - 03.2023

Bachelor of Arts - Business Managament/Music

University of Glasgow

SQA Advanced Highers - Accounting (A), Music (A)

Hamilton Grammar School

SQA Highers - Business Management (B), Accounting (A), Admin & IT (B), English (A), Maths (B)

Hamilton Grammar School

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Vybhav Prakash