Hi, I’m
Vikki Hyder
CRANBROOK,Kent
Summary
I have 20 years Business Development/Account Management and sales experience working predominantly in the B2B Media and the publishing sector, but not limited to. With a consultative approach, I aim to build good long-lasting relationships with all my contacts, ensuring they have the best customer/client experience before and after the sale. I understand the importance of sales and marketing working in unison to deliver a customer journey that results in company growth.
Overview
19
years of professional experience
Work History
Self-employed CRANBROOK, Kent
Sales & Marketing Specialist
2017.05 - Current (9 education.years_Label)
Job overview
- Contract work includes working with local, national and international businesses selling their products or service via face to face, telephone and marketing campaigns.
- I use HubSpot CRM to collate all my communications and create email campaigns while working on finding new business or growing existing client base through LinkedIn and other mediums.
- Previous work has included selling digital marketing solutions, international B2B Events in the Fintech sector, E-map, Money 2020, Haymarket and CB Insights along with local and national magazines.
- End to end sales, building relationships and target focused.
- Negotiated with new clients and closed on long-term agreements.
One Media CreativeCRANBROOK, Kent
Account Manager
2015.09 - 2017.04 (1 education.year_Label & 7 education.months_Label)
Job overview
- Account Management and continuous New Businesses through face to face and tele sales to advertise within house publications SO Magazines and The Times of Tunbridge Wells Newspapers.
- Maintaining a high retention rate of my clients I focused on creative ideas and strong relationship building to cultivate ongoing business and annual campaign bookings.
The Data Agency, Data Solutions
New Business Development Manager/Account Manager
2011.10 - 2015.03 (3 education.years_Label & 5 education.months_Label)
Job overview
- Prospecting large accounts to arrange meetings to present TDA services, Processing Data Audits against TDA and Industry Data Suppression files to assess data decay and improve DM spend and ROI.
- On-going account management of regular clients, trouble shooting and up-selling of TDA services.
- Consultative approach - creating bespoke solutions for each client/prospect.
- Good knowledge of Direct Marketing, Customer Profiling, Segmentation and Modeling.
- Utilising Alf, Neilsen and Media Reach to build a healthy pipeline.
Northcliffe Media, Tunbridge Wells Courier Newspaper
Field Sales - Account Manager
2007.09 - 2011.09 (4 education.years_Label)
Job overview
- Hitting targets across multi-channel print media offering, face to face and tele sales to local businesses in the Tunbridge Wells area.
- In my early days I worked in Retail for Topshop and Oasis fashion stores, giving me a great insight to working within a B2C industry.
- I achieved the Standard and Advanced Retail award when working with Topshop.
- I then went on to work as a Make-up consultant counter manager for L'Oréal in Tunbridge Wells, achieving targets that met with the top 3 flagship stores in London and seeing my store grow month on month to one of the top accounts in the South East.
Education
Google Analytics Certificate
2019
Institute of Digital Marketing
Diploma from Digital Marketing
2018
IDM
IDM Data Management Qualification
2013
GCSE'sKent
GCSEs from English, Maths, Art, CDT & Communication, Child care
1994
Skills
- Account Management
- B2B & B2C Sales
- Business Development
- Consultative Sales
- CRM Management
- Data Management
- Print media
- Digital Marketing
About me
Living in the Kent countryside I enjoy walking my dog and eating out with friends and family. Getting away on holiday when I can to soak up the sun is what I look forward to and keeps me motivated.
Timeline
Sales & Marketing Specialist
Self-employed
2017.05 - Current (9 education.years_Label)
Account Manager
One Media Creative
2015.09 - 2017.04 (1 education.year_Label & 7 education.months_Label)
New Business Development Manager/Account Manager
The Data Agency, Data Solutions
2011.10 - 2015.03 (3 education.years_Label & 5 education.months_Label)
Field Sales - Account Manager
Northcliffe Media, Tunbridge Wells Courier Newspaper
2007.09 - 2011.09 (4 education.years_Label)
Google Analytics Certificate
Institute of Digital Marketing
Diploma from Digital Marketing
IDM
IDM Data Management Qualification
GCSE's
GCSEs from English, Maths, Art, CDT & Communication, Child care