Summary
Overview
Work History
Education
Skills
Certification
Additionalinformation
Websites
Timeline

Vicky Bower

Ashington

Summary

Championing the development of eco-friendly websites, implementing strategies that cut carbon footprints by approx 30% while enhancing user experience and increasing site engagement rates among environmentally conscious audiences.

Overview

33
33
years of professional experience
1
1
Certification

Work History

Web Developer

Scarab4 Ltd
06.2018 - 09.2024
  • Managed hosting and DNS of 30+ clients websites
  • Improved SEO performance for clients by at least 15%
  • Reduced carbon impact of websites by 50% in most cases
  • Devised and delivered bespoke touchscreen display solutions to help clients generate leads at events
  • Mentored an apprentice over an 18 month period
  • Delivered email campaigns, pr campaigns and social media for clients
  • Provided front-end website development using WordPress, Hubspot, and other editing software.
  • Enhanced user experience by implementing responsive web design and optimizing website performance.
  • Collaborated with marketing to align web development efforts with campaign strategies, enhancing overall brand consistency.


Front End Web Developer

Net* Development Ltd
01.2014 - 06.2018
  • Supervised an apprentice over 12 months who went on to win an Apprentice of the Year award
  • Created visually compelling websites aligning with client branding, enabling a seamless user experience across devices
  • Refined processes for delivering websites for clients, increasing rate of production
  • Maintained an organized file structure while working on projects, making it easier for team members to locate and edit code as needed.
  • Worked closely with UX/UI designers to translate complex designs into functional web pages without compromising aesthetics or usability.
  • Stayed up-to-date with industry trends and emerging technologies to continuously improve skills and implement innovative solutions.

Website Administrator

Castleberg Outdoors
10.2012 - 12.2013
  • Managed content updates, ensuring accurate information and consistent branding across all pages.
  • Analyzed website analytics to identify areas for improvement and implement data-driven changes.
  • Boosted search engine rankings by employing effective SEO strategies and keyword research.
  • Coordinated with cross-functional teams to integrate third-party tools, such as e-commerce platforms or CRM software.
  • Monitored compliance with regulated accessibility standards such as PCI compliance.

Customer Team Member

The Co-operative Group
10.2012 - 09.2013
  • Collaborated with fellow team members to achieve storewide goals and maintain a high level of customer service.
  • Resolved customer complaints professionally, ensuring a positive resolution for both parties.
  • Handled returns/exchanges with empathy while adhering to company guidelines, maintaining customer satisfaction throughout the process.
  • Provided expert advice on product selection, helping customers make informed decisions based on their needs.
  • Contributed to a clean and well-organized store environment by completing routine cleaning tasks and restocking shelves as needed.

Website Administrator

Kirkby Lonsdale Chamber of Trade CIC
06.2012 - 05.2013
  • Analyzed website analytics to identify areas for improvement and implement data-driven changes.
  • Assisted with the creation of multimedia content, such as video tutorials or interactive graphics, to enhance user engagement on the site.
  • Maintained strong relationships with vendors, partners, and stakeholders involved in the website''s operation or development process.

Company Director

Dales Traditional Butchers Ltd
08.2008 - 05.2012
  • Increased revenue by identifying new business opportunities and implementing successful marketing campaigns.
  • Executed digital marketing channel strategies and tactics for content creation, paid search, search engine optimization and social media to achieve client's goals.
  • Managed purchasing, sales, marketing and customer account operations efficiently.
  • Monitored daily cash discrepancies, inventory shrinkage and drive-off.
  • Trained and guided team members to maintain high productivity and performance metrics.

Multimedia Specialist and Content Developer

Promethean Ltd
04.2005 - 08.2008
  • Managed multiple multimedia projects simultaneously, ensuring timely completion and consistent quality.
  • Designed engaging graphics and animations for use in presentations, websites, social media platforms, and marketing materials.
  • Used InDesign, Adobe Illustrator and Photoshop to create design ideas.
  • Utilized advanced video editing techniques to produce high-quality video content for clients across the education sector.
  • Contributed to the development of company-wide style guides to ensure consistency across all visual elements in branding efforts.

Graphic Designer

Pagefast Printers Ltd
09.2000 - 04.2005
  • Developed creative design for print materials, brochures, banners, and signs.
  • Created digital image files for use in digital and traditional printing methods.
  • Managed multiple projects simultaneously, ensuring timely completion of deliverables while maintaining high-quality standards.
  • Met with customers to present mockups and collect information for adjustments.
  • Prepared layouts and artwork for RIP Processing
  • Collaborated with printers on quality of work produced.

Freelance Camera Operator

Bloomsbury Media
05.2000 - 05.2000
  • Worked with directors to capture desired shots.
  • Collaborated with directors to capture their vision, resulting in a successful video production.

Freelance Camera Operator

New Focus Marketing
04.2000 - 04.2000
  • Set up equipment for inside and outside shots.
  • Supported multi-camera setups by effectively communicating with other operators to achieve desired coverage during live events or studio recordings.
  • Collaborated with directors to capture their vision, resulting in successful video productions.
  • Enhanced video quality by skillfully operating camera equipment and adjusting angles, focus, and lighting.

Trainee Optical Technician

Crown Eyeglass PLC
09.1995 - 06.1998

Production Assistant

RVP Digicom
05.1993 - 09.1995

Sales Assistant / Photographic Printer

Fotolab
09.1991 - 05.1993

Education

CDP Certification -

Wordpress
01.2021

BSc - Media Technology

University of Salford
01.2000
GPA: 2:1

HND - Design (Communications)

Northumberland College
01.1991
GPA: Merit

OND - Graphic Design

Blackburn College of Art & Design
01.1989
GPA: Merit

Skills

  • Adobe Creative Suite
  • Wordpress
  • HTML
  • CSS
  • Jquery
  • SVG animation
  • Photography
  • Videography
  • Video Editing
  • UX/UI Design

Certification

Full Clean Driving License

Additionalinformation

  • 2009-2013, Gained Girlguiding leadership qualification on 2 Levels - Rainbows and Brownies
  • 2021 - present, Volunteer for Cloth Cat Leeds as Web Developer
  • 2021 - present, Volunteer for Old Chapel Music Studios as Web Developer
  • 2023 - present, Volunteer for Blyth Tall Ship as Cook
  • 2024 - present, Volunteer for Red Squirrel Conservation

Timeline

Web Developer - Scarab4 Ltd
06.2018 - 09.2024
Front End Web Developer - Net* Development Ltd
01.2014 - 06.2018
Website Administrator - Castleberg Outdoors
10.2012 - 12.2013
Customer Team Member - The Co-operative Group
10.2012 - 09.2013
Website Administrator - Kirkby Lonsdale Chamber of Trade CIC
06.2012 - 05.2013
Company Director - Dales Traditional Butchers Ltd
08.2008 - 05.2012
Multimedia Specialist and Content Developer - Promethean Ltd
04.2005 - 08.2008
Graphic Designer - Pagefast Printers Ltd
09.2000 - 04.2005
Freelance Camera Operator - Bloomsbury Media
05.2000 - 05.2000
Freelance Camera Operator - New Focus Marketing
04.2000 - 04.2000
Trainee Optical Technician - Crown Eyeglass PLC
09.1995 - 06.1998
Production Assistant - RVP Digicom
05.1993 - 09.1995
Sales Assistant / Photographic Printer - Fotolab
09.1991 - 05.1993
University of Salford - BSc, Media Technology
Northumberland College - HND, Design (Communications)
Blackburn College of Art & Design - OND, Graphic Design
Wordpress - CDP Certification,
Vicky Bower