Summary
Overview
Work history
Education
Skills
Affiliations
References
Timeline
Generic

Veronica Ellis

Plymouth,Devon

Summary

Passionate about learning, communications and creativity with demonstrable skills across client projects in learning design, communications and copywriting.


Held senior posts in corporate, non-profit making and consulting. Created everything from global academies for blue chip clients, to custom communications for small groups.

Now working on a contract/ freelance basis, specialising in engaging learning content, communications and copywriting.

Overview

35
35
years of professional experience
1
1
year of post-secondary education

Work history

Freelance Learning & Communications Consultant

Self-employed
Plymouth
2015.10 - Current
  • Successfully, and repeatedly, delivers complex projects within tight deadlines.
  • Applies creativity and innovation to learning design and delivery.
  • Develops communication support materials to increase the engagement and impact of client projects.

Head, Capability Building Practice

Pope Woodhead & Associates Ltd
Saint Ives
2013.11 - 2015.10
  • Led successful projects in learning, communication and employee engagement.
  • Delivered on key objectives within agreed budgets, timelines and standards.
  • Prepared and managed project plans from end to end, meeting required milestones.

Principal Consultant

Pope Woodhead & Associates Ltd
Saint Ives
2010.01 - 2013.11
  • Provided consulting services to clients, advising on strategies, risks and return on investment.
  • Conducted in-depth market research by consulting experts on technical and business subjects, collecting data to produce relevant, high-quality content and programmes.
  • Guided clients through complex change management processes successfully.
  • Strengthened relationships with stakeholders through effective communication techniques.

Co-founder & Managing Director

Healthcare A2Z Ltd (a not-for-profit organisation)
Comberton
2004.04 - 2010.01
  • Led teams to improve communication and collaboration.
  • Achieved superior learning outcomes through the application of active learning and engagement techniques.
  • Created engaging education and communication programmes for a wide range of roles across the health & social care sector.
  • Trained over 10,000 NHS staff over 5 years.

Education & Communication Consultant

Self-employed
Cambridge
2003.01 - 2004.04
  • Supported sales and marketing teams by developing marketing strategies and campaigns.
  • Distilled complex topics and information into compelling, clear communications.
  • Prepared reports and presentations for executives with excellent copywriting and data visualisation.
  • Produced promotional materials with creative copywriting and photo editing skills.

Client Services Director

Transart Ltd
Saint Ives
2002.02 - 2002.11

Programme management – working with clients and the account team to scope, plan, and support the implementation of key accounts.
Communication consultant – working with key clients to develop traditional and new media solutions for internal awareness/branding exercises.

Associate Director

Pope Woodhead & Associates Ltd
Saint Ives
1995.05 - 2001.12

Regional Marketing Manager

NTL Ltd
Cambridge
1994.05 - 1995.05

Strategic marketing planning and implementation for three cable franchises, including community engagement, customer retention activities, consumer market research, marketing campaigns and sales support.

PR & Marketing Communications Officer

TWI (not-for-profit member organisation)
Cambridge, Cambridgeshire
1990.01 - 1994.05

Member marketing, publications planning, media relations, press liaison and internal communications for NPO materials science research and development organisation.

Education

Diploma of Higher Education - Marketing

Cambridge Regional College
Cambridge, Cambridgeshire
1993.09 - 1994.06

A-Levels (x3) - Various

Ely Sixth Form College
Ely

GCSEs (x11) - Various

Soham Village College
Ely

Skills

  • Corporate communications
  • Non-profit communications
  • Copywriting
  • Technical writing
  • Campaign planning
  • Learning design
  • Project management
  • Client relations

Affiliations

  • Art. Creativity. Nature. Cooking. Gardening.

References

References available upon request.

Timeline

Freelance Learning & Communications Consultant

Self-employed
2015.10 - Current

Head, Capability Building Practice

Pope Woodhead & Associates Ltd
2013.11 - 2015.10

Principal Consultant

Pope Woodhead & Associates Ltd
2010.01 - 2013.11

Co-founder & Managing Director

Healthcare A2Z Ltd (a not-for-profit organisation)
2004.04 - 2010.01

Education & Communication Consultant

Self-employed
2003.01 - 2004.04

Client Services Director

Transart Ltd
2002.02 - 2002.11

Associate Director

Pope Woodhead & Associates Ltd
1995.05 - 2001.12

Regional Marketing Manager

NTL Ltd
1994.05 - 1995.05

Diploma of Higher Education - Marketing

Cambridge Regional College
1993.09 - 1994.06

PR & Marketing Communications Officer

TWI (not-for-profit member organisation)
1990.01 - 1994.05

A-Levels (x3) - Various

Ely Sixth Form College

GCSEs (x11) - Various

Soham Village College
Veronica Ellis