Valeria Gospodinova

Education and work experience with the support of the Prince's Trust, entry level role in digital marketing.
- Coordinated and optimised the social campaigns for an e-commerce business specialising in luxury cheese and wine pairing.
- Led a team of 3 and supported it in administrative tasks, including answering emails and calls from the client; collaborated with team members to help expand marketing channels
- Contributed to mock-ups, email campaigns, and social media content, translated data and analytics into campaign reports, and conducted research to understand the alcohol selling policies for Google and Meta
- Identified areas of the marketing funnel that were under-performing and made recommendations for improvement
- Attended master classes led by industry experts in SEO, PPC, Google Analytics, Display and Programmatic advertising, email marketing, Snapchat

- Demonstrated leadership and professionalism in promoting and providing outstanding customer service, and ensured that interested students received ongoing pre-enrolment advising
- Prepared students for later educational experiences by encouraging them to explore learning opportunities and to persevere with challenging tasks
- Participated in team-building activities to enhance working relationships

- Led all social media strategy to increase engagement and awareness and created online visuals
- Increased the Facebook and Instagram audience by 50% by actively encouraging repeat engagement

- Built a strong community of musicians and trained them to promote their music online
- Boosted organic communication and reach and was responsible for the content calendar, and data analysis for the weekly reports
- Administered physical and digital filing systems, keeping records well-organised and easily retrievable

- Communicated with 600+ prospect students on my first event
- Facilitated tours to students and families by greeting them, providing directions and general information
- Managed a high volume workload and challenging cases while still delivering first-class customer service, and liaised with students and supervisors to better understand the needs of students and recommended appropriate solutions

- Assisted the social media director with scheduling posts, boosting organic communication, and creating and posting of engaging content aligned with the enterprise's goals
- Modeled for product pictures and videos and maintained up-to-date knowledge of competitor activity and social media trends
- Demonstrated expertise in effective social media marketing and delivered high-performing campaigns across multiple platforms
- Built and maintained strong working relationships with colleagues across company
- Tracked data on company image and adjusted strategies to improve results