Unnati Sinha
Summary
Innovative professional with extensive experience in creating holistic campaigns and communicating with media. Expert in identifying and managing PR risks. Seeking to leverage strategies to build brand awareness and thought leadership.
Overview
10
10
years of professional experience
2030
2030
years of post-secondary education
1
1
Certification
Work history
GM Clothing Manager
Poundland & Deals Corp.
2023.09 - 2024.09
- Sales Leadership and Trend Analysis, Team Management and Performance Enhancement, Visual Merchandising and Customer Experience
PR and Marketing Assistant
The Borgen Project
2022.09 - 2022.12
- Led International Fundraising Campaigns, Advocated with US Officials and Legislators, Built Partnerships with Local Businesses and Authorities
Music Manager
Mastii Music Channel
2019.02 - 2022.06
- Scheduling and programming head, Worked on campaign ideas during covid and helped the brand to beat the competition and stand out as NO.1 Music Channel all over India, Responsible for coordinating and setting up exclusive interviews with artists to be featured on the brand, Issuing press releases
Content Consultant/Reporter
SpotboyE, 9xMedia Mumabi, India
2018.01 - 2019.07
- Attended several movie premieres, music launch events and covered them, Successfully provided newsworthy content for the brand, Maintained balance with the brand and several national PR organizations
International Public Relations Manager
Rising Star Entertainment
2018.09 - 2019.02
- Managed set of clients based in locations like Canada, UK, Netherlands and Tokyo, Distribution and PR of different Bollywood and Punjabi films, Worked on projects like Satyamev Jayate, Mar Gaye Oye Lokko, Refugee, Gandhi My Father, etc., Established networking communication with multiple media brands both print, radio and online media
- Generating buzz around the films leading to successful conversions, Completed numerous projects with end-goal of producing a framework for reoccurring standardized reports
Social Media Executive
WAT Consultants Mumbai, India
2015.02 - 2016.01
- Managed campaigns, PR events online and offline, engaged the audience and successfully launched several brands, Worked on brands like Tata Coal Industry, Mother Dairy Vanilla Ice Cream, Mirchi Red FM, IIM Institute of Bangalore and ONLY Jeans
Education
Master of Arts - International Public Relations and Global Communications Management
Cardiff University
Cardiff, UKMaster of Arts - MA in Journalism and Communication
K.C College
Mumbai, India 2016.08 - 2018.11
Bachelor of Arts - Bachelors of Mass Media studies
Wilson College
Mumbai, India 2011.08 - 2014.05
Skills
- Canva
- Photoshop
- Programme oversight
- Strategic consultancy
- Organisational structuring
- Communication skills
- Public Relations
- Social media marketing
- Customer relationship development
- Relationship building and networking
Languages
English
Proficient (C2)
Hindi
Proficient (C2)
Italian
Beginner (A1)
Accomplishments
Photography head, 2018
Affiliations
- Yoga
- Photography
Certification
Certified Yoga Teacher
Timeline
GM Clothing Manager
Poundland & Deals Corp.
2023.09 - 2024.09
PR and Marketing Assistant
The Borgen Project
2022.09 - 2022.12
Music Manager
Mastii Music Channel
2019.02 - 2022.06
International Public Relations Manager
Rising Star Entertainment
2018.09 - 2019.02
Content Consultant/Reporter
SpotboyE, 9xMedia Mumabi, India
2018.01 - 2019.07
Master of Arts - MA in Journalism and Communication
K.C College
2016.08 - 2018.11
Social Media Executive
WAT Consultants Mumbai, India
2015.02 - 2016.01
Bachelor of Arts - Bachelors of Mass Media studies
Wilson College
2011.08 - 2014.05
Master of Arts - International Public Relations and Global Communications Management
Cardiff University