As a dynamic and results-oriented professional with comprehensive digital marketing, e-commerce management, and content strategy development expertise. I possess a strong proficiency in various CRM software systems, social media management, and SEO practices, which I utilise to significantly enhance brand visibility and foster audience engagement. With a talent for copywriting tailored to diverse platforms, I excel in creating compelling content that resonates with target demographics. My graphic design skills, honed through extensive use of Adobe Creative Suite and Canva, allow me to produce visually appealing materials that align with brand guidelines and campaign objectives. I have a solid foundation in product knowledge, supported by experience in merchandising and inventory management, which ensures the delivery of exceptional customer service. My professional background is complemented by a proven track record in project planning and budget management, alongside a collaborative approach within Agile methodologies to drive projects to successful completion. My career objective is to leverage my creative problem-solving capabilities to develop and implement innovative marketing solutions that effectively address business challenges. As an experienced professional with a focus on design and marketing, I bring a strategic vision and a commitment to excellence. I aim to drive brand growth and enhance customer engagement through innovative campaigns that maintain a cohesive visual identity. By integrating my expertise in graphic design, digital marketing, and project management, I am dedicated to delivering impactful results that contribute to organizational success.
GCSE ART
GCSE Design Technology
GCSE Maths
GCSE Higher English
In my Business Management International Foundation Programme, I gained essential knowledge in areas like marketing, finance, leadership, and organizational behavior, which provided me with a strong foundation in business principles. This program helped me develop critical thinking and problem-solving skills, making me more adaptable in university and equipping me to tackle complex business challenges. The practical insights I gained from case studies and real-world scenarios have been invaluable in my academic journey, allowing me to excel in my university courses. Moving forward, these skills will be crucial in my career, enabling me to navigate the business world with confidence and pursue leadership roles in the industry.
In the Photography International Foundation Programme, I developed a well-rounded skill set by covering various fields of photography, including portrait, landscape, and commercial photography. I gained proficiency in using tools like Adobe Photoshop and Lightroom for editing and post-processing, mastering techniques to enhance and perfect images. This program taught me not only the technical aspects of photography, such as camera operation, lighting, and composition, but also the creative skills necessary for storytelling through images. These experiences and tools will be invaluable as I pursue a future in photography, allowing me to adapt to different genres and deliver professional-quality work in any setting.
During my three years pursuing a BSc in Fashion Marketing, I have gained a well-rounded understanding of key industry areas, including international marketing, digital marketing, SEO tools, consultancy, buying, and research. I have explored how global market trends, cultural influences, and consumer behavior shape international marketing strategies, enabling brands to expand effectively. In digital marketing, I have developed expertise in social media management, content creation, paid advertising, and analytics to drive brand engagement and conversions. My knowledge of SEO tools, including keyword research, on-page and off-page optimisation, and performance tracking, has equipped me to enhance online visibility. Through consultancy projects, I have worked on real-world business challenges, offering strategic recommendations to improve brand positioning and customer experience. My understanding of fashion buying, from trend forecasting and supplier negotiations to merchandising strategies, has strengthened my commercial awareness. Additionally, my research skills in consumer insights, market analysis, and competitor benchmarking allow me to make data-driven decisions. These experiences have prepared me to contribute effectively to the fashion industry, combining creativity with analytical thinking to drive business success in a competitive, ever-evolving landscape.