Results-driven, ambitious and a competitive business leader focused on transformative leadership and continuous improvement to drive growth and maximise profits. Tenacious executive ready to take on challenging role, meet goals and surpass expectations.
Currently oversee and manage the operational and financial delivery for the National Cycling Centre (BMX Arena and Velodrome), Clayton Vale Mountain Bike Trail and Platt Fields BMX Track.
Overview
13
13
years of professional experience
1
1
Certification
Work history
General Manager - The National Cycling Centre
Greenwich Leisure Limited
Manchester, Lancashire
04.2023 - Current
Venue Management - Directed the operations of a world-class cycling facility, including Velodrome activities, BMX Tracks and public cycling programmes, ensuring optimal functionality and a high-quality experience for users.
Elite Athlete Support - Collaborated with national and international cycling teams to provide top-tier training environments and event support, aligning with the centre's reputation as a hub for elite performance.
Event Leadership - Oversaw the planning and execution of high-profile cycling competitions, community events and corporate functions, ensuring seamless coordination and positive stakeholder feedback.
Team Development - Recruited, trained and managed a diverse team including coaches, event staff and operational personnel, fostering a culture of professionalism and excellence.
Community Engagement - Promoted cycling and active lifestyles through inclusive programmes, workshops and outreach initiatives tailored to individuals if all ages and skill levels.
Financial Oversight - Managed budgets effectively, balancing the needs of elite sport, public access and commercial operations to achieve financial sustainability.
Facility Maintenance - Ensured the Velodrome, BMX Tracks and accompanying facilities were maintained to the highest standards, coordinating upgrades and repairs as needed.
Health and Safety Leadership - Implemented robust safety protocols across all activities, ensuring compliance with national standards and maintaining a safe environment for athletes, staff and visitors.
Stakeholder Collaboration - Built strong relationships with governing bodies, sponsors and local authorities to secure funding, partnerships and support for centre initiatives.
Marketing and Membership Growth - Increased participation and membership through targeted marketing campaigns, community partnerships and the introduction of innovative cycling programmes.
Sustainability Initiatives - Led efforts to enhance the centres environmental sustainability, including energy efficiency projects and promoting cycling as a green mode of transport.
General manager - Moss Side Leisure Centre
Greenwich Leisure Limited
Manchester, Lancashire
02.2022 - 04.2023
Strategic Leadership - Led and directed all aspects of operations for a dynamic, million pound+ leisure centre which included 3 gyms, a fitness class programme, 2 swimming pools, 2 sports halls, 3 squash courts and community spaces.
Budget Oversight - Initiated and implemented strategic planning, resource allocation and budget management to drive revenue growth and cost efficiency.
Operational Excellence - Organised successful execution of diverse programmes (Swimming pools, Sports Halls and H&F), events and activities catering to a diverse range of cultures and ages which led to enhanced community engagement and increased member retention.
Project Management - Initiated and oversaw facility enhancements which included de-carbonisation and sustainability projects, resulting in aesthetics and operational functionality.
Community Engagement - Created new relationships and partnerships with local businesses, schools and community groups to expand collaborative partnerships and initiatives.
Team Management - Effectively managed staff performances through coaching, mentoring and on-going training which has resulted in 10+ internal promotions into leadership or management positions. Led a culture change to ensure customer focused delivery was at the forefront of operations and ensuring expectations were exceeded through mystery shops and centre audits.
Collaborative Management - Collaborated with Senior Leadership to present regular reports on financial performance, operational trends and strategic goals.
Assistant manager - North City & Hough End
Greenwich Leisure Limited
Manchester, Lancashire
09.2018 - 02.2022
Facility Operations - Assisted in managing the day-to-day operations of the leisure centre, ensuring all areas including the gym, swimming pool, squash courts and fitness studios were well-maintained and fully operational.
Team Supervision - Supported the General Manager in recruiting training, and supervising staff, including lifeguards, fitness instructors and concierge roles to ensure high standards of service delivery.
Programme Coordination - Oversaw the scheduling and promotion of all programmes within the business to maximise member engagement and facility usage.
Customer Experience - Acted as a key point of contact for members, resolving issues promptly and implementing initiatives to enhance customer satisfaction and retention.
Health and Safety Compliance - Ensured all activities adhered to health and safety regulations, conducting regular risk assessments and maintaining incident response procedures.
Budget and Inventory - Monitored expenses and managed inventory for equipment, pool/ cleaning supplies and other resources, supporting cost-effective operations.
Performance Tracking - Collected and analysed data on attendance, participation and customer feedback to identify trends and recommend improvements.
Collaborative Leadership - Worked closely with department leads to ensure alignment of services from fitness classes to the aquatics programmes to ensure a seamless experience for members.
General manager - Hugh Baird/ Whitefield
Lifestyle Fitness
Manchester, Lancashire
06.2017 - 09.2018
Operational Management - Oversaw daily operations, ensuring the smooth functioning of gym facilities and services while maintaining high standards of cleanliness and safety.
Team Leadership - Recruited, trained and managed a diverse team, including personal trainers, front-desk staff and sales representatives, fostering a collaborative and motivated workplace culture.
Membership Growth - Implemented innovative sales and marketing strategies to attract new members and retain existing clients, contributing to consistent growth in membership numbers.
Customer Experience - Developed initiatives to enhance member satisfaction, such as tailored fitness programmes, responsive issue resolution, and community-building activities.
Budget Oversight - Managed gym budgets effectively, controlling costs while ensuring resources were allocated to improve service quality and operational efficiency.
Compliance and Safety - Ensured strict adherence to health and safety regulations, maintaining a secure environment for both staff and members.
Performance Monitoring - Analysed KPI's to track progress, identify areas for improvement and implement solutions to meet business objectives.
Community Engagement - Built strong connections with the local community through outreach programmes, charity events and partnerships with schools and sports clubs.
Sales manager
Lifestyle Fitness
Manchester
05.2016 - 06.2017
Achieved Revenue Growth - Consistently met and exceeded sales targets by implementing effective strategies and fostering a results-driven team environment.
Team Leadership - Recruited, trained and led a team of sales professionals, enhancing overall team performance and productivity.
Client Relationship Management - Built and maintained strong relationships with key clients, stakeholders which led to increased loyalty and repeat business.
Market Analysis - Conducted market research and competitor analysis to identify opportunities and adapt sales strategies to meet evolving customer needs.
Strategic Planning - Developed and executed sales strategies to streamline processes and improve operational efficiency.
Negotiation Skills - Successfully negotiated contracts and agreements with clients, contributing to long-term business growth and profitability.
Cross-Functional Collaboration - Collaborated with marketing, product development, and customer service teams to launch new initiatives and support business objectives.