Tom Parkes
Leeds
Summary
Clinical and capital Sales Specialist with experience supporting high-value surgical technologies across NHS and private healthcare environments. Experience across multiple surgical disciplines including gynaecology, urology, ENT, cardiothoracics, and general surgery. Proven track-record managing capital equipment evaluations, procurement pathways, and post-installation clinical adoption. Skilled in stakeholder engagement across consultants, theatre teams, and procurement departments. Comfortable supporting live procedures, delivering products demonstrations, and driving long-term utilisation of advanced medical technology. Interested in progression within surgical robotics and advanced minimally invasive technologies.
Overview
5
5
years of professional experience
Work history
Regional Sales Specialist
KARL STORZ Endoscopy U.K. Ltd.
Leeds, West Yorkshire
2022.07 - 2026.04
Responsible for regional sales activity across operating theatre and outpatient departments within NHS and private hospitals.
Key Responsibilities & Achievements:
- Lead sales activity for high-value capital equipment across multiple surgical specialties.
- Provide in-theatre clinical support during live procedures in gynaecology, urology, ENT, cardiothoracic, and general surgery.
- Manage product evaluations and support purchasing decisions.
- Develop strong relationships with consultants, theatre managers, and procurement teams to navigate purchasing pathways.
- Support installation and clinical adoption, managing the integration of new technology into existing workflows.
- Drive post-install utilisation through continued support, engagement, and relationship management.
Territory: North East, Yorkshire, and Lincolnshire (Newcastle-Boston)
- Helped achieve year-on-year growth 2022-2025
- Supported growth of territory from £15.8m to £19.2m
- Highest performing team 2024
- Progressed from Trainee, to Associate, to Regional Sales Specialist
Sales Executive
The Silverstone Experience
Towcester, Northamptonshire
2020.12 - 2022.07
- Operated state-of-the-art racing simulators in a premium customer enviroment
- Regularly exceeded sales targets
- Managed VIP and corporate event bookings, ensuring high-level customer experience
- Engaged with diverse customer demographics
- Led revenue generation within a fast-paced, experience-led commercial environment
Education
Bachelor of Arts (Hons) - Marketing
Nottingham Trent University
NottinghamDiploma of Higher Education - CIM
Chartered Institute of Marketing
Additional Competencies - CPD
Skills
- Customer relationship management
- Clinical support experience
- Sales strategy development
- Market analysis
- Stakeholder management
- Procurement & capital business cases
Hobbies and interests
Keen middle and long-distance runner and cyclist, regular gym-goer, strong interest in automotive technology, and lifelong Birmingham City fan.
Timeline
Regional Sales Specialist
KARL STORZ Endoscopy U.K. Ltd.
2022.07 - 2026.04
Sales Executive
The Silverstone Experience
2020.12 - 2022.07
Diploma of Higher Education - CIM
Chartered Institute of Marketing
Bachelor of Arts (Hons) - Marketing
Nottingham Trent University
Additional Competencies - CPD