Tom Deeks
London
Summary
Trade Marketing Executive with a proven track record of implementing successful trade marketing strategies to drive brand awareness and boost sales. Adept at developing and maintaining strong relationships with key stakeholders, agencies and clients to ensure effective brand positioning in the luxury market. Possesses a keen understanding of market trends, consumer behaviour and competitor activities, enabling the creation of targeted marketing campaigns that consistently exceed goals.
Overview
8
8
years of professional experience
Work History
Trade Marketing Executive (UKI)
EssilorLuxottica
London
02.2023 - Current
- Coordinated the Priority Door Project by providing the top performing clients with luxury window executions for brands such as Prada, Chanel and Ray-Ban.
- Successfully orchestrated and supervised the production of POS materials by actively collaborating with external agencies.
- Delegated my time effectively between multiple projects and brands whilst ensuring they are delivered in line with the marketing calendar.
- Managed the Trade Marketing budget for the UKI independents by monitoring spend across our brands.
- Developed a comprehensive understanding of the procurement process and have the ability to complete all relevant tasks such as purchase order creation.
- Demonstrated strong leadership abilities by successfully mentoring an intern, providing guidance and support to facilitate their professional development and enhance their skills within the team.
Trade Marketing Executive (UKI)
Luxottica
London
11.2021 - 02.2023
- Communicated regularly with the sales team to support them with any trade marketing requests.
- Led the distribution of campaign and product imagery for the UK and Nordics ensuring they were used in line with the brand guidelines and usage rights.
- Supported internal teams by producing presentations and sell-in decks outlining new collections and the main ADV visuals.
- Deepened my understanding of the North Europe market by working within the Nordic Trade Marketing team.
Customer Assistant
Waitrose
Brighton
09.2019 - 03.2020
Customer Assistant
Fanatics
Twickenham Stadium
01.2016 - 01.2018
Education
Business & Management Studies -
University of Sussex
05.2021
Skills
- Time Management
- Leadership
- Project Management
- Microsoft Office
- Budget Management
- Organisation
- Strong Communication
- Problem Solving
Timeline
Trade Marketing Executive (UKI)
EssilorLuxottica
02.2023 - Current
Trade Marketing Executive (UKI)
Luxottica
11.2021 - 02.2023
Customer Assistant
Waitrose
09.2019 - 03.2020
Customer Assistant
Fanatics
01.2016 - 01.2018
Business & Management Studies -
University of Sussex
Similar Profiles
Derly Johanna Atehortua BermeoDerly Johanna Atehortua Bermeo
Customer Service Advisor at EssilorLuxotticaCustomer Service Advisor at EssilorLuxottica
James MullisJames Mullis
Stock Clerk at EssilorluxotticaStock Clerk at Essilorluxottica
MOHAMED MAAGOUZMOHAMED MAAGOUZ
Director of Operations, Africa at EssilorLuxotticaDirector of Operations, Africa at EssilorLuxottica
Cynthia CorralCynthia Corral
Distribution Clerk at EssilorLuxotticaDistribution Clerk at EssilorLuxottica
Zoe ChibuezeZoe Chibueze
Restaurant Manager at SmokehouseRestaurant Manager at Smokehouse