Tiffany Arthurs

Overall responsibility for a large, complex, multifaceted business with multiple F&B, retail, and entertainment unit areas across three floors and a multi-million pound turnover. I led the business through transformational change during my first year, achieving 20% growth and continued overperformance through the current season despite local market challenges. Direct line management of 7 Heads of Department and overall responsibility for a wider team of up to 110. I have also been influential in directing other business sites within the group, supporting the site management with change and direction.

• Five bars, two large restaurants, two additional F&B outlets, 12 lane bowling alley, large amusement arcade, largest soft play in the southwest, corporate meeting rooms, high volume show and events suite, outdoor activities.
• Identified new business opportunities, leading to market expansion.
• Defined company direction through careful strategic planning.
• Oversaw all aspects of daily operations, ensuring the smooth running of the organisation.
• Implemented rigorous financial controls, improving overall profitability.
• Fostered a high-performance culture, resulting in increased productivity.
• Improved staff retention with robust HR policies and procedures.
• Built high-performing teams to achieve organisational objectives.
• Developed strategic business plans, enhancing corporate vision and objectives.
• Successfully negotiated contracts with suppliers to reduce costs.
• Established a positive work environment that promoted staff morale and productivity.
• Increased overall operational efficiency by implementing new management strategies.
• Managed key stakeholder relationships for smoother project completion.
• Recruited and managed senior staff with a focus on delivering clear results.
• Created and led a successful business culture focused on performance.
• Worked with the board of directors to establish objectives and decisively lead operations.
• Established strong rapport with stakeholders to enhance business credibility.
• Established budgets based on historical, current, and forecasted business data.
• Oversaw successful product launches, contributing to increased market share.
• Led multiple teams across different areas, fostering collaboration and communication.
• Coordinated several successful marketing campaigns, contributing to market expansion.

• Leading in driving excellence in customer experience across multi-faceted entertainment businesses.
• Supporting other managers in various HR functions including, recruitment, training and development, disciplinary and grievances, appraisals and appropriate documentation
• Supporting ROM in coaching regional group of GM's
• Financial management and overall responsibility for multi-faceted entertainment venue (at times multiple sites)
• KPI's - Lead and inspire teams to vastly improve the customer journey, maximise on sales opportunities and increase admissions and revenues
• Local sales and marketing management
• Site development and health and safety
• I have achieved much success in a fairly short period of time with the company, increasing admissions in some cases by in excess of 50%
• On a national level I have directly influenced national marketing direction and business culture
• I was one of the companies GMs of the year at the annual conference and awards
• Designed and implemented training to further develop staff based on business goals.
• Analysed and resolved complex resource management issues for optimised scheduling.
• Oversaw facility maintenance and allocated needed resources to meet standards.
• Planned revenue generation strategies designed for growth.

• Communication and relationship management of Stakeholders, Councils, MPS, HMS Office of Rail Regulations and the Department for Transport
• Directly responsible for a UK Railway and Visitor attraction with multiple business elements including mainline & heritage railway services, restaurants, tearooms, premium dining train, bar, holiday accommodation, museums, gift shops, and high-volume licensed commercial events
• Built lead and supported multi-faceted team of up to 200 employees across various operations including sales and marketing, multiple F&B facilities, retail, high volume commercial events, traction and rolling stock maintenance, track, and infrastructure, and engineering.
• Leading the sales, marketing, and business development functions for the leisure and tourism sectors within the UK division
• Financial management and budget responsibility
• Planned and implemented successful large marketing campaigns, generating record-breaking sales for the company and industry sector. Spearheading the UK introduction of The Polar Express train ride building a multi-million pound business with over 100,000 ticket sales annually.
• Development and management of UK sales center, including, box office, call, and web booking systems
• Setup and management of all marketing and communication channels social, email for the UK group
• Directed and implemented all UK events with direct financial responsibility as well as design and direction of multiple international sites
• Ensured that the business complied with all legal, statutory, and health & safety requirements, whilst improving the quality and efficiency of operations by developing safety cases consisting of functioning systems and procedures to ensure that the business adhered to regulated standards
• Collaborated with local organisations and community groups to implement community outreach campaigns.
• HR Management, for DRCIC & UK Group

I worked on a project for Devon Cliffs, Havens' flagship park. This involved implementing a brand new (at the time) five-star concept with elevated service levels for both the premium customer and premium unit holiday /home Owner. On day one of the launch, I broke the record for the most money taken for a week's caravan holiday.

• Managed Owner relationships and increased subletting revenue.
• Managed holiday experience from booking point through to holiday end.
• Worked closely with the Holiday Home Sales Team to increase the sales and upgrades of new units leveraging the new program.
• Marketing and sales
• Managed website
• Led the select department and team