Thomas Strik
Cranfield,Central Bedfors
Summary
Experienced and results-driven Sales Lead with a strong track record in driving revenue growth and recurring revenue streams across EMEA markets. Proven expertise in key account management, solution
selling, and service portfolio optimisation. Recognised for building long-term customer relationships, leading high-performing teams, and consistently exceeding revenue targets. Committed to continuous
professional development and delivering value-driven commercial outcomes.
Overview
10
10
years of professional experience
7
7
years of post-secondary education
Work history
Service Sales Account Manager
Leica Microsystems UK Ltd
Milton Keynes, Buckinghamshire
2025.04 - Current
• Manage Key Accounts and increase service revenue growth
• Negotiation and closure of service agreements and SLAs
• Solution-based selling aligned to customer needs and purchasing drivers
• Development and execution of account penetration and growth strategies
• Funnel management, forecasting and end-to-end sales cycle ownership
• Close collaboration with Service Delivery, Equipment Sales teams, Channel Partners and Shared Service Providers
• Deputy in case of EMEA Service Growth Manager absence; reporting to senior leadership
• Interviewing, onboarding and mentoring new hires
• Consistent achievement of annual revenue targets
Team Lead Inside Service Sales EMEA
Leica Microsystems UK Ltd
Milton Keynes, Buckinghamshire
2023.04 - 2025.03
• Led Inside Service Sales Team across EMEA region
• Overachieved monthly, annual forecasts, KPIs and budget targets
• Conducted weekly forecast meetings and regular one-to-one reviews
• Strategic collaboration with Growth Manager on Go-To-Market initiatives
• Coordinate resource allocation to optimise growth
• Monitor team performance metrics, identify areas for improvement
• Coach and improve inside service sales team
• Ownership of EMEA budgeting, forecasting and performance reporting
• Deputy for EMEA Growth Manager during absence; reporting to senior management.
• Recruitment, onboarding and development of new hires
• Channel partner collaboration
• Above is in addition to still being responsible for service revenue in both UK & Benelux
Inside Service Sales Representative
Leica Microsystems UK Ltd
Milton Keynes, Buckinghamshire
2022.01 - 2023.03
• Consultative value-based service contract sales for UK and Benelux
• Consistently exceeded sales targets, KPIs and annual budgets
• Opportunity management via Salesforce CRM and SAP.
• Time and task prioritisation to ensure operational efficiency
• Yearly budget creation and Go-To-Market adjustments
Sales executive
Delgarth Motor Group
Bletchley, Buckinghamshire
2017.01 - 2021.12
• Achieved targets in new and used vehicle sales, finance, and add-ons
• Delivered high customer satisfaction scores
• FCA and SAF compliance trained Finance Specialist
• Managed third-party repair negotiations ensuring optimal value
• Adherence to structured end-to-end sales processes
Team Lead Customer Care Benelux
Micacs
Luton, Bedfordshire
2015.11 - 2016.12
• Led a team of six Customer Care Specialists supporting GM Europe Benelux
• Coached team on case handling quality and efficiency
• Managed escalations and customer complaints
• Handled reporting on case accuracy and satisfaction metrics
Education
HAVO -
Raayland College
Venray, Netherlands 2000.05 - 2007.05
Skills
- Sales funnel management
- Integrity and trustworthiness
- Direct sales experience
- Customer relations
- Account management
- Sales forecasting
- Sales strategies
- Communication
- Consultative selling
Languages
English
Proficient (C2)
Dutch
Native
Accomplishments
• Service Sales Team Award 2025
• Core Behaviour Award – Deliver Results (Q2 2025)
• Service Sales Team Award 2024
• Bravo Award – Win as a Team (Oct 2024)
• EMEA Service Sales Growth Award 2022
• Bravo Award – Deliver Results (Sept 2022)
• Bravo Award – Win as a Team (Mar 2023)
Timeline
Service Sales Account Manager
Leica Microsystems UK Ltd
2025.04 - Current
Team Lead Inside Service Sales EMEA
Leica Microsystems UK Ltd
2023.04 - 2025.03
Inside Service Sales Representative
Leica Microsystems UK Ltd
2022.01 - 2023.03
Sales executive
Delgarth Motor Group
2017.01 - 2021.12
Team Lead Customer Care Benelux
Micacs
2015.11 - 2016.12
HAVO -
Raayland College
2000.05 - 2007.05