THOMAS ELLSON

• Managing portfolio of roughly 100 accounts, creating long term relationships, by helping customers save costs and drive efficiencies through latest product innovations.
• Promoting Cromwell's digital offering on website, embedding it into customer routines through convenience and service.
• Visiting accounts to identify opportunities for growth in share of wallet, collaborating with partnered suppliers and technical representatives. Target 25 customer visits weekly with clear agendas.
• Analysing customer performance data, implementing actions to drive growth.
• Demonstrating Cromwell's Value added services such as Safety/ Cutting Tool Technical assistance and consignment solutions, Working with Cromwell technical reps and Consignment project managers.
• Prospecting and developing new accounts, increasing market penetration and diversifying into additional sectors. Target 5 visits of non-account holders.
• Positioning Cromwell's exclusive brands with customers such as Halo and Kennedy, contributing to cost savings for clients and improving overall margin.
• Resolving customer issues promptly, reinforcing customer trust and loyalty to Cromwell.
• Attending Team meetings with Regional manager to update on my area share ideas to increase market share.
• Negotiated contracts to secure profitable spend.
• Between 2018 - 2023, Covered Dorset and Southampton regions, then from 2024, responsible for clients in South Wiltshire, Berkshire and North Hampshire. Taking on a fresh challenge and helping to grow a low spending area.

. Creating Customer Quotes, Big and Small, ensuring Accuracy of Products required and lead times. Following up on large quotes to help achieve branch turnover target of £20000 a day.

. Offer own brand products if customer has not specified to help increase profit margin.

. Processing customer purchase orders, making sure their PO matches order acknowledgement.

. Answering inbound customer calls requesting orders, quotes and order statuses, as well as technical assistance across many product categories.

. Creating temporary codes of non standard products to quote and order for customers, making sure all purchasing info is provided for the Cromwell Buyer

. Locating PODs for contacts who request them.

. Resolving invoice queries such as incorrect pricing or missing products. Processing credit notes in a timely manner.

. Speaking with warehouse staff to fast track urgent orders as well as organise same day carriers for customers when required.

. Processing credit card payments over phone for non trade account holders.

. Cover on trade counter on Saturday mornings on a rota basis.

. Raising tickets for power tool repairs and UKAS Metrology calibrations.