Creative professional with expertise in multimedia design, specialising in e-commerce and brand strategy. Skilled in optimising user experience through innovative designs on platforms like Shopify. Proven ability to deliver engaging visual content across social media channels, enhancing brand presence.
Overview
16
16
years of professional experience
Work history
Creative Multimedia Designer
Nova Furnishing Holdings Pte Ltd
Singapore
2024.06 - 2026.03
Spearhead creative design initiatives for furniture and lifestyle brands across digital retail and e-commerce platforms.
Designed and optimised Shopify e-commerce websites to enhance user experience and drive conversion rates.
Create compelling video advertisements for Meta, TikTok, and YouTube campaigns to enhance brand visibility and engagement.
Delivered promotional visuals, product content, and motion graphics to enhance brand engagement and market presence.
Facilitate integration with marketing teams to implement targeted digital campaigns utilising analytics and creative strategies for optimal performance.
Brainstormed fresh ideas for advertisements that resonated well with target audience.
Senior Graphic Designer
Maxi Home Furnishing Pte Ltd
Singapore
2020.01 - 2024.01
Executed integrated multi-platform digital campaigns across Facebook, TikTok, Instagram, and YouTube to enhance brand visibility and engagement.
Directed full production of showroom TV commercials, overseeing concept development, filming, and editing processes.
Optimised Shopify e-commerce platform to enhance brand presence and user experience.
Spearheaded production of creative assets for large-scale retail sales campaigns and promotional events.
Facilitate engaging multimedia content to support marketing and sales initiatives effectively.
Championed a major promotional campaign, generating sgd 280k in sales during a single live event.
Chief Designer
Rozel Furnishing Pte Ltd
Singapore
2019.05 - 2019.12
Developed branding materials and promotional visuals to enhance brand visibility across digital and print channels.
Collaborated closely with marketing teams, utilising innovative strategies to bolster campaign effectiveness by 20%.
Drive design production for Facebook and YouTube marketing campaigns to enhance brand visibility and engagement.
Chief Designer
Ezbee Pte Ltd
Singapore
2017.08 - 2019.05
Designed and developed branding website layouts and marketing visuals for clients including PropNex, Dunlopillo, Havil Watch, Nova, and SmartBed, utilising industry-standard design software and principles.
Developed engaging website UI for newsletters and campaign materials to enhance user experience and brand visibility.
Spearheaded creative concept development and executed event photography for impactful brand activations.
Senior Graphic Designer
Mango Marketing
Myanmar
2015.11 - 2016.08
Conceptualised innovative advertising visuals and brand materials for high-profile clients including Telenor, Carlsberg, and Dutch Lady.
Crafted packaging design marketing campaigns and promotional materials to enhance brand visibility and engagement.
Cover Artist
Real Media Group
Myanmar
2010.05 - 2015.10
Visualised weekly Sports Journal cover designs and editorial layouts over five years
Improved visual consistency across publications, contributing to 20% readership growth
Creative Multimedia Designer (Independent Projects) at TWO-THOUSAND ELEMENTSCreative Multimedia Designer (Independent Projects) at TWO-THOUSAND ELEMENTS
Multimedia Creative Professional at Freelance Photographer, Video Director, & Retouch ArtistMultimedia Creative Professional at Freelance Photographer, Video Director, & Retouch Artist