Thea Sinton

Adaptable and data-driven professional with experience in admissions, student recruitment, marketing, stakeholder engagement, and client success. Skilled in analysing complex data to inform strategic decision-making, managing recruitment campaigns and events, and building strong relationships with schools, students, and internal stakeholders. Experienced in communicating with diverse audiences, coordinating cross-functional initiatives, and delivering data-led solutions that support organisational objectives. Combining strong analytical capabilities with excellent communication skills and a global perspective, I am passionate about driving positive outcomes and creating meaningful impact.

Admissions, Marketing and School Liaison Coordinator

King Edward VI College | January 2025 - Present

• Manage the end-to-end admissions process, overseeing applications, applicant communications, and enrolment activities.
• Analyse admissions and recruitment data using Excel, SQL, and Power BI to identify trends, support forecasting, and inform strategic decision-making.
• Develop and maintain partnerships with feeder schools to support student recruitment and progression.
• Plan and deliver Open Events, Taster Days, and Enrolment activities, coordinating with multiple stakeholders to ensure successful outcomes.
• Produce reports and insights for senior leadership to support curriculum planning, enrolment forecasting, and recruitment strategies.
• Deliver presentations and guidance sessions to students, parents, and school partners on progression pathways and admissions processes.

Client Success Analyst

Notion Ltd | September 2023 - November 2024

• Produced KPI reports and dashboards using Excel, Google Sheets, and CRM systems to support business performance and strategic decision-making.
• Analysed customer and operational data to identify trends, opportunities, and areas for improvement.
• Led improvements to reporting processes and templates, increasing efficiency and data visibility across the business.
• Managed relationships with 100+ clients, providing strategic support and facilitating stakeholder meetings.
• Collaborated with senior stakeholders to prioritise projects, align objectives, and support business growth.

Trainee Assistant Manager

Wells&Co | May 2023 - September 2023

• Supported the management and development of team members through coaching, training, and day-to-day supervision in a fast-paced customer-focused environment.
• Coordinated staff activities and delegated responsibilities to ensure smooth operations, high service standards, and effective problem resolution.
• Built strong working relationships across the team, fostering collaboration, accountability, and a positive workplace culture.
• Assisted with operational planning, stock management, compliance, and financial controls to support business performance.

Key Skills

Data Analysis & Reporting | Stakeholder Management | Admissions & Recruitment | Marketing & Events | Client Success | Strategic Planning | Process Improvement

Technical: Excel, SQL, Power BI, ProSolution, Mailchimp, Canva