Jessica Anuna
CEO
Lagos, Nigeria
Summary
Qualified FinTech Chief Executive and shroud operator with extensive experience managing businesses across the Global South and China. Proven expertise in raising capital, solving complex company challenges, and scaling businesses from startup to $10M+ in revenue. Specialized in trade and payments, with a strong track record of building customer service-oriented companies. Over 8 years of leadership experience, overseeing operations for startups and corporations alike.
Overview
13
13
years of professional experience
3
3
Languages
Work History
CEO
Klasha
05.2021 - Current
- Raised $7.3M in funding from Tier 1 investors i.e. American Express Ventures Greycroft, and Seedcamp.
- Scaled the business to 20% MoM merchant growth, surpassing 1.4M transactions and 200,000 users in 2 years.
- Effectively managing a team of 50+ employees across five countries.
- Scaled the business to $1BN in transaction annually between Asia and Africa.
- Successful scaled OTC desk to one of the biggest in SSA.
- Brokered key deals with PSSPs, including LianLian in China.
- Developed and executed business strategies that enabled expansion into six countries in year one.
E-commerce Consultant
Shopify
04.2017 - 12.2020
- Helped high-growth, high-volume merchants 10x their revenue on Shopify Plus platform
- Provided merchants with guidance on best commerce practices, knowledge of industry trends, API support, ERP integration assistance, advice on social commerce strategies, insight into analytics and SEO.
- Successfully scale merchant revenue and retention by 25% for my subset of merchants.
- Implemented A/B testing to optimize website layout, resulting in improved user experience and higher conversion rates.
CEO
RestockChina
01.2015 - 12.2020
- Scaled business to 7 figure revenue in 5 years.
- Sourced suppliers and factories to export FMCG to high volume ecommerce wholesalers.
- Negotiated price, quantity, and delivery schedules with suppliers.
- Assessed quotes and compiling a detailed assessment of cost breakdowns.
Business Development Manager
Amazon
12.2013 - 08.2014
- Created development plans and forecasting sales targets and growth projections.
- Identified market opportunities through meetings, networking and other channels.
- Met existing and potential clients and building positive relationships.
- Produced reports for management to upsell and 10x revenue.
Premier Operations Associate
Net-a-Porter
06.2012 - 12.2013
- Oversaw daily operations, ensuring timely completion of tasks and adherence to company policies and procedures.
- Improved operational efficiency by implementing new processes and streamlining existing workflows.
- Oversaw daily operations, ensuring timely completion of tasks and adherence to company policies and procedures.
Education
BA (Hons) Journalism - 2:1
City, University of London
Intensive Mandarin Chinese - 83/100
The London School of Economics And Political Science (LSE)
Intensive Mandarin Chinese - 90/100
Shanghai Jiao Tong University
Mandarin Chinese - Pass
Kings College London
Mandarin Chinese - Pass
Imperial College London
Skills
Negotiation
Raising finance
Risk management analysis
Key partnership development
Extra-Curricular Activities
- ECOWAS Youth Ambassador; Youth Ambassador for ECOWAS (West Africa) 2024- present
- Advisory Board Member, Retail Week, 01/01/22
- Global Shaper Abu Dhabi: World Economic Forum 1/20-1/22
- US Embassy London: Young leader 3/17 - 3/18
- Contributor, Huffington Post, 03/01/14, 04/30/15
Awards
- Nominee Women in Tech Global Awards, 11/01/19
- Forbes 30 Under 30, 06/01/19
- Forbes Africa, New Wealth Creator, 03/01/19
- Top 33 Female-Led Startups of 2018 by VALUER, 12/01/18
- Woman of the Week: stylist Magazine France, 09/01/18
- Management Today's 35 Women Under 35- One to Watch, 07/01/17
Timeline
CEO
Klasha
05.2021 - Current
E-commerce Consultant
Shopify
04.2017 - 12.2020
CEO
RestockChina
01.2015 - 12.2020
Business Development Manager
Amazon
12.2013 - 08.2014
Premier Operations Associate
Net-a-Porter
06.2012 - 12.2013
BA (Hons) Journalism - 2:1
City, University of London
Intensive Mandarin Chinese - 83/100
The London School of Economics And Political Science (LSE)
Intensive Mandarin Chinese - 90/100
Shanghai Jiao Tong University
Mandarin Chinese - Pass
Kings College London
Mandarin Chinese - Pass
Imperial College London
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