Summary
Overview
Work history
Education
Skills
Custom
Timeline
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Tang Run

Summary

A results-driven E-commerce and Digital Marketing professional with a Bachelor's in Electronic Commerce from Hainan University, currently pursuing a Master's in Sustainable Cities at King's College London. Skilled in multi-platform online operations, SEO/SEM, data analysis, and cross-departmental collaboration. Seeking an E-commerce Specialist or Digital Marketing role to leverage global insights and deliver high-impact, sustainable solutions.

Overview

1
1
year of professional experience
5
5
years of post-secondary education

Work history

Founder

E-commerce Studio
10.2022 - 05.2023
  • Established and operated a small e-commerce venture, covering product photography, listing, and multichannel promotion
  • Leveraged social media and influencer marketing to significantly boost brand exposure and user retention
  • Led a 4-person team, coordinating tasks in photography, design, and customer service to maintain stable revenue
  • Acquired an entrepreneurial mindset and customer-focused approach, underscoring the importance of innovation in e-commerce

E-commerce Operations Intern

Hylink Digital Solutions
07.2022 - 08.2022
  • Managed 100+ daily orders across multiple platforms, identifying key metrics to reduce marketing costs
  • Conducted competitor and influencer research, boosting store click-through rate (CTR) by 15%
  • Analyzed traffic data (ROI, CVR) to optimize promotional strategies, increasing customer engagement
  • Produced weekly performance reports to guide management decisions on promotions and pricing

E-commerce Management Assistant

Hangzhou Hongli E-commerce
01.2022 - 02.2022
  • Oversaw marketing, online sales, and logistics worth over ¥100k, ensuring daily operations ran smoothly
  • Demonstrated adaptability in a startup environment, collaborating with design, tech, and operations teams
  • Maintained supplier relationships, reducing stock-outs and improving store stability
  • Resolved after-sales issues, cutting return rates by over 20%
  • Hosted livestream sales sessions, generating a 50% increase in revenue compared to average days

Education

Master’s - Sustainable Cities

King's College London
09.2024 - 06.2025

Bachelor’s - Electronic Commerce

Hainan University
09.2020 - 06.2024

Skills

  • E-commerce
  • Digital Marketing
  • Multi-Platform Operations
  • Store Optimization
  • SEO
  • SEM
  • On-page Optimization
  • Keyword Research
  • Social Media Marketing
  • TikTok Ads
  • RED (Xiaohongshu) Ads
  • Influencer Marketing
  • Affiliate Marketing
  • Data Analysis
  • Key Metrics
  • ROI
  • CVR
  • CTR
  • Retention
  • Excel
  • Inventory Management
  • Stock Control
  • Order Handling
  • Logistics Workflows
  • Problem-Solving
  • Cross-Functional Collaboration
  • Adaptability
  • Leadership
  • Communication

Custom

Founder, University E-commerce Studio, Established and operated a small e-commerce venture, covering product photography, listing, and multichannel promotion., Leveraged social media and influencer marketing to significantly boost brand exposure and user retention., Led a 4-person team, coordinating tasks in photography, design, and customer service to maintain stable revenue., Acquired an entrepreneurial mindset and customer-focused approach, underscoring the importance of innovation in e-commerce.

Timeline

Master’s - Sustainable Cities

King's College London
09.2024 - 06.2025

Founder

E-commerce Studio
10.2022 - 05.2023

E-commerce Operations Intern

Hylink Digital Solutions
07.2022 - 08.2022

E-commerce Management Assistant

Hangzhou Hongli E-commerce
01.2022 - 02.2022

Bachelor’s - Electronic Commerce

Hainan University
09.2020 - 06.2024

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Tang Run