Summary
Overview
Work History
Education
Skills
Accomplishments
Affiliations
References
Timeline
Generic

Tamzin Kerslake

Caterham,Surrey

Summary

An Account Manager looking to build their career in marketing, moving from a boutique agency. Skilled in fostering client relationships and driving revenue growth within major accounts. Proven ability to create and close pipeline with new clients and manage donor pathways. Delivered a 200% increase in quarterly business development results through targeted go-to-market strategies (comparing Q1 2024 to Q1 2025). Expertise in social media and thought leader positioning, undertaking digital audits and creating integrated campaigns. Creates digital and traditional collateral with skills in SEO optimisation, graphic design (Canva, Adobe), and copywriting. Holds a keen interest in global stock markets and recently clothed as a Freeman of the Worshipful Company of Information Technologists. Pro bono Marketing and Communications Committee for a local theatre company and plays rugby competitively.

Overview

6
6
years of professional experience

Work History

Account Manager

Conscient
London
01.2024 - Current
  • Managed key accounts in Data Centre and real estate industry, creating and delivering go-to-market strategy, account based marketing and collateral for both internal and external communications
  • Organised and attended client events - secured new customer bases for clients and new business for agency
  • Conducted digital audits and subsequent strategy to improve engagement and secure business revenue, including SEO optimisation of website and social media training for individuals.
  • Grew social media presence for thought leaders to successfully drive business and position key decision makers within their industry - annual engagement jump of nearly 15% across the team
  • Wrap around campaign creation and delivery for clients exceeding quarterly goals and driving business opportunities. Focus on AI market opportunities
  • Delivered presentations, quarterly reviews and strategy meetings

Development Officer and Resident Boarding Tutor

Caterham School
Caterham, UK
08.2021 - 12.2023
  • Revenue generation & reporting: funding reports, analysed pipelines & developed strategies - sourced diverse funding streams to maximise revenue for capital projects
  • Marketing material and collateral creation such as donor publications and ghost writing letters, ensuring brand alignment to nurture donor relations
  • Directed events both directly fundraising related and supporting wider relations. Led event drive securing 300+ first-time donors,
  • Managed conversion pipeline with CRM and implemented regular giver stewardship and Legacy Programme; contributed to governance and researched funding opportunities, including prospecting.

Outreach Officer

International Pole and Line Foundation
Remote, United Kingdom
09.2020 - 07.2021
  • Leading role in communications team, overseeing strategies and written content for social media platforms, resulting in long-term increase in engagement and impressions
  • Wrote, editing and published key updates within both policy and partnership sector, including white papers and website redesign (WordPress)
  • Managed project deadlines and administration - FIT case studies, newsletter management and new website. New social media strategies and product launch of STP app
  • Established strategic alliances with other NGOs, broadened reach of services, resulting in running campaign drive that received backing of over 150 likeminded global NGOs signing open letter

Business Support and Fundraising Officer

Plastic Oceans UK
London, UK
09.2019 - 09.2020
  • Office Development - Implementing HR procedures and CRM functions.
  • Secured and managed corporate partnerships (GSK, Telecoms Plus PLC, Alpha FMC) - from one off £50,000, to over £500,000 across three years.
  • Tailored bid writing for project funding
  • Built strong relationships with donors whilst ensuring transparent communication on fund usage and project pipeline
  • Championed public donations, and front facing ambassador to focus on schools and young community leaders and establishing new internship with Durham University
  • Partnered with schools and educators to improve Stars and Super-Stars Ocean-Hero programmes
  • Oversaw implementation of 4 new managerial positions and coordinated internal structural and organizational shifts, before merging and rebranding to Ocean Generation

Education

Certificate of Higher Education - Professional and Digital Marketing

Charted Institute of Marketing (CIM)
London
09.2024 -

BA (Hons) - Classical Civilisation

University of Durham
Durham
10.2016 - 06.2019

A Levels - AAABb

Hills Road Sixth Form
Cambridge
09.2014 - 07.2016

Skills

  • Client and account relationship focused


  • CRM experience - Salesforce and Raiser's Edge


  • Integrated Campaign management


  • Lead generation, prospect research and pipeline management


  • Digital and Traditional content creation


  • Digital creative suits - Adobe and Canva


  • Copywriting and SEO


  • Go-to market strategy


  • Website UI and UX - front end


  • Event planning and budget management


Accomplishments

  • CIM Membership - current student
  • Former IDPE accreditation
  • Freeman for WCIT
  • Eileen Corrigan Prize for Performing Arts
  • Durham University Faculty of Arts & Humanities - Inspirational Student Award

Affiliations

  • FTSE 500
  • Rugby Union
  • Performing Arts
  • Choral Singing

References

References available upon request.

Timeline

Certificate of Higher Education - Professional and Digital Marketing

Charted Institute of Marketing (CIM)
09.2024 -

Account Manager

Conscient
01.2024 - Current

Development Officer and Resident Boarding Tutor

Caterham School
08.2021 - 12.2023

Outreach Officer

International Pole and Line Foundation
09.2020 - 07.2021

Business Support and Fundraising Officer

Plastic Oceans UK
09.2019 - 09.2020

BA (Hons) - Classical Civilisation

University of Durham
10.2016 - 06.2019

A Levels - AAABb

Hills Road Sixth Form
09.2014 - 07.2016

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Tamzin Kerslake