Summary
Overview
Work history
Education
Skills
Affiliations
Languages
Certification
References
Timeline
Generic
Tajia Akter

Tajia Akter

London

Summary

Advertising and marketing professional knowledgeable about consumer preferences and patterns. Thorough in tracking market trends, competitor activities and consumer behaviour to create highly successful campaigns. Experienced across industries and channels.

Overview

3
3
years of professional experience
1
1
year of post-secondary education
1
1
Certification

Work history

Marketing and Recruitment Officer

Amar Bangla School LTD
London
03.2024 - Current
  • Obtained information on work history, training, education, and job skills.
  • Performed searches for qualified job candidates, using sources such as computer databases, networking, Internet recruiting resources, media advertisements, job fairs, recruiting firms, and employee referrals.
  • Reviewed employment applications and job orders to match applicants with job requirements.
  • Evaluated recruitment and selection criteria for conformance to professional, statistical and testing standards, recommending revisions, as needed.
  • Analysed and reported on marketing performance metrics, identifying opportunities for optimization and growth.
  • Coordinated or participated in promotional activities or trade shows to market products or services.
  • Executed digital marketing strategies to drive brand awareness.
  • Informed candidates about interview results and made job offers to successful interviewees.

Administrative Assistant

T2S Mamagement LTD
London
04.2024 - 08.2024
  • Screened incoming telephone calls, routing to appropriate personnel.
  • Assisted the executive management team in making informed decisions by providing timely and accurate administrative support.
  • Maintained files and filing, keeping sensitive information confidential.
  • Maintained calendars and schedules to set appointments for management team.
  • Served as primary point of contact for facilitating operational and administrative inquiries.

Marketing Executive

iEducation Limited
London
11.2023 - 02.2024
  • Conducted market research and competitor analysis to identify emerging trends and opportunities for innovation in advertising strategies, staying abreast of industry best practices and implementing new techniques to stay ahead of the competition
  • Developed and executed marketing strategies to boost student engagement and enrollment.
  • Developed and executed digital marketing campaigns to increase brand visibility and student enrollment.
  • Managed social media accounts and digital advertising channels to drive targeted traffic and engagement.
  • Analyzed campaign performance data to optimize strategies and maximize ROI.
  • Provided regular reports and insights to management on digital marketing efforts.
  • Ensured brand consistency across all marketing materials.

Digital Marketing Manager

iEducation Limited
London
11.2021 - 10.2023
  • Collaborated on idea generation to improve existing marketing efforts across channels.
  • Coordinated and managed marketing events, such as webinars, conferences, and trade shows, to promote the organization and its products and services.
  • Conducted A/B testing and other experiments to optimize marketing campaigns and improve conversion rates.
  • Utilized various digital marketing channels, such as social media, email marketing, and SEO, to achieve marketing objectives.
  • Planned, analyzed and optimized campaigns across multiple digital marketing channels.

Human Resource Intern

GAOTek Inc.
Japan
02.2022 - 08.2022
  • Obtained hands-on working experience to demonstrate educational skills and gain industry knowledge.
  • Partnered with HR business partners to manage various projects.
  • Collaborated with HR team to assist in recognition events, engagement activities and employee communications.
  • Coordinated employee training and development programs.
  • Assisted with recruitment efforts, including posting job openings, reviewing resumes, and scheduling interviews.
  • Contacted job applicants to inform of application status.

Marketing Officer

H&H Global Education
Sylhet
06.2021 - 08.2021
  • Attended marketing events and conferences to raise brand awareness.
  • Developed marketing plans to support department strategies.
  • Managed social media platforms, creating and scheduling content to maintain consistent online presence.
  • Conducted market research to understand customer base and enhance products.
  • Managed multi-channel advertising campaigns to support sales objectives.

Education

Master of Arts - Economics

MC College
Sylhet, Bangladesh
10.2018 - 10.2019

Skills

  • Digital marketing
  • Market research
  • SEO strategy
  • Marketing plan development
  • Media management
  • Social media scheduling
  • Google Ads
  • Brand management
  • Marketing strategy
  • GDPR compliance
  • Direct Marketing
  • Public Relations
  • Client communication

Affiliations

  • Reading Books
  • Learning new Language

Languages

English
Upper intermediate (B2)
Bengali
Native

Certification

Certificate in Marketing and Communication- International Business Management Institute, Germany


Certificate in Advanced SEO- eShikhon, Bangladesh


Advanced Digital Marketing- Passive Journal Academy, Irland


Diploma in Graphic Design- Ideal Academy, Bangladesh

References

References available upon request.

Timeline

Administrative Assistant

T2S Mamagement LTD
04.2024 - 08.2024

Marketing and Recruitment Officer

Amar Bangla School LTD
03.2024 - Current

Marketing Executive

iEducation Limited
11.2023 - 02.2024

Human Resource Intern

GAOTek Inc.
02.2022 - 08.2022

Digital Marketing Manager

iEducation Limited
11.2021 - 10.2023

Marketing Officer

H&H Global Education
06.2021 - 08.2021

Master of Arts - Economics

MC College
10.2018 - 10.2019

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Tajia Akter