Summary
Overview
Work history
Education
Skills
Websites
Additional Information
Languages
Accomplishments
Affiliations
Timeline
Generic
Steven Alexander

Steven Alexander

Glasgow,Glasgow City

Summary

Results-driven Director known for strategic vision and leadership. Spearheaded transformative initiatives, enhancing operational efficiency and driving growth. Key strengths include team leadership, strategic planning, and stakeholder engagement, resulting in significant business improvements and profitability gains. Takes on challenging new roles harnessing interpersonal skills, collaboration and problem-solving. Driven to deliver high-quality service and consistent results.

Overview

13
13
years of professional experience
11
11
years of post-secondary education

Work history

Director of Digital Solutions UK & Ireland

WSP UK
UK
10.2022 - 07.2025
  • Achieved tripling of annual net revenue while increasing margins by 200%.
  • Expanded team size from 47 to 85 within two years.
  • Oversaw technical design and project delivery, ensuring high-quality outcomes.
  • Maintained commercial success through rigorous data analysis and strategic insights.
  • Reduced team attrition rates to one of the lowest in WSP.
  • Streamlined operations by implementing innovative strategies within the team.
  • Established partnerships to enhance market presence and client engagement.
  • Managed multiple projects simultaneously without compromising quality or efficiency.
  • Championed change initiatives within the organisation for streamlined operations.
  • Identified and capitalised on growth opportunities in the market.
  • Initiated business development activities, expanded client base.
  • Spearheaded strategic planning initiatives, aligning organisational objectives with long-term goals.
  • Initiated aggressive hiring push and training of industry-renowned candidates to drive organisational improvements.

Commercial & Sales Director

Remarkable Ltd.
Edinburgh
10.2021 - 09.2022
  • Delivered a 200% revenue increase and 150% profit margin growth, leading to company acquisition.
  • Developed and implemented margin-focused commercial strategies to enhance profitability.
  • Facilitated successful product launches, significantly boosting brand visibility.
  • Cultivated trust-based client relationships to enable deal closures and strengthen performance.
  • Directed multi-channel marketing campaigns to increase product exposure and market presence.
  • Identified growth opportunities by analysing industry trends and competitor activities.
  • Strengthened revenue through tailored sales strategies for key clients.
  • Drove product development projects, ensuring timely delivery while maintaining quality standards.

Commercial & Sales Director

Boyd Digital
UK
01.2019 - 09.2021
  • Delivered a 100% revenue increase through strategic three-year growth plan with 50% improved margins.
  • Spearheaded successful product launches, enhancing brand visibility significantly.
  • Managed cross-functional teams to drive collaborative business success.
  • Identified and pursued new business opportunities, facilitating company expansion.
  • Developed tailored sales strategies based on industry trends, strengthening revenue opportunities.
  • Created and negotiated client contracts, securing beneficial terms for revenue targets.
  • Formulated pricing strategies to maximise profit margins effectively.
  • Developed comprehensive digital marketing strategies, boosting brand awareness and engagement.

Commercial & Sales Director

Fore Digital
UK
01.2017 - 12.2018
  • Developed commercial and sales strategies, securing private equity funding for expansion and trade acquisition.
  • Optimised sales methods to enhance customer engagement and retention.
  • Grew annual revenue by 400% through targeted sales and marketing strategies.
  • Established budgets for programme activities while controlling expenditure to meet targets.
  • Evaluated sales and service processes to generate improvement strategies and increase revenue opportunities.
  • Fostered profitable partnerships to create new business opportunities.
  • Coordinated and managed paid marketing campaigns across various platforms, ensuring maximum ROI.
  • Analysed sales reports to identify trends and adapt strategies accordingly.

Self Employed Business Consultant

Steven Alexander Consultancy
UK
04.2012 - 12.2016
  • Successfully ran consultancy business, collaborating with SMEs and start-ups across diverse sectors for over 15 companies.
  • Developed tailored strategic objectives and solutions to enhance client engagement.
  • Spearheaded change management initiatives, driving significant organisational improvements.
  • Conducted comprehensive operational analyses to identify opportunities for process optimisation.
  • Facilitated communication between stakeholders, clarifying project objectives to ensure alignment.
  • Negotiated contracts with vendors, achieving substantial cost savings.
  • Analysed financial data, identifying potential areas for revenue generation and cost reduction.
  • Built and maintained trusted advisor relationships with clients, working closely to develop successful long-term strategies and helping bring them to fruition.
  • Highlighted undetected organisational needs to improve business performance.
  • Encouraged development of clear objectives and action plans.
  • Applied data toward developing optimum objectives, strategies and plans for operational improvement.

Education

Bachelor of Arts - Marketing & Communications, Economics

Glasgow Caledonian University
Glasgow
09.1991 - 06.1995

Secondary School - Highers

Hutchesons' Grammar School
Glasgow
08.1984 - 06.1991

Skills

  • Strategic sales planning
  • Revenue optimisation
  • Client relationship management
  • Stakeholder communication
  • Performance improvement
  • Growth initiatives
  • Visionary thinking
  • Board level communication
  • Business development
  • High-value project management
  • Data collection and analysis
  • AI solutions

Additional Information

https://www.linkedin.com/in/steven-alexander-25728358/, Regular LinkedIn user with over 60,000 connections and followers, and a post with almost 6 million views and over 112,000 interactions.

Languages

English
Native
French
Intermediate

Accomplishments

Business Unit was highlighted as the most impressive turnaround within WSP UK in 2023.

Affiliations

I love watching and playing sports and now with our 'children' reaching 21 and 18 years old, I am afforded more time to play golf and my newer sporting addiction of padel tennis. I play both of these regularly, although the quality of my output does not always reflect the hours invested! My other greatest pleasure comes from quality times with family and friends.

Timeline

Director of Digital Solutions UK & Ireland

WSP UK
10.2022 - 07.2025

Commercial & Sales Director

Remarkable Ltd.
10.2021 - 09.2022

Commercial & Sales Director

Boyd Digital
01.2019 - 09.2021

Commercial & Sales Director

Fore Digital
01.2017 - 12.2018

Self Employed Business Consultant

Steven Alexander Consultancy
04.2012 - 12.2016

Bachelor of Arts - Marketing & Communications, Economics

Glasgow Caledonian University
09.1991 - 06.1995

Secondary School - Highers

Hutchesons' Grammar School
08.1984 - 06.1991

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Steven Alexander