Stephen Kihn

Wrote and edited content for Grosvenor Casinos, Mecca Bingo, Magical Vegas, Regal Wins, Lucky VIP, Lucky Pants Bingo and Kitty Bingo.

• Wrote copy for promotional pages, landing pages, emails, newsletters, social media posts, video scripts, push messages, texts, banners, blogs and in-house materials.
• Collaborated with marketing teams to align copy with overall campaign strategies and objectives.
• Proofread copy for accuracy, consistency and adherence to brand guidelines.
• Reviewed analytics reports to understand content performance trends.

Managed and created content for Unibet, 32Red, Maria Casino and Bingo.com.

• Wrote and proofread copy for various communication channels.
• Built promotion pages, performing regular audits to ensure up-to-date information at all times.
• Utilised analytics tools to monitor performance of content on various platforms.
• Directed a team of freelancers and managed a social media budget.

Edited content on kickoff.com, a football site that averages 15-million page views a month.

• Crafted compelling pieces for online publication, coordinating images and layout for optimised presentation.
• Provided writing team with tools to improve efficiency and accuracy, including constructive feedback and templates.
• Covered current events and breaking news stories.
• Fact-checked content to prevent publication of false information.

Created and edited content at a sports news agency, whose clients included supersport.com and soccerladuma.co.za.

• Covered current events and breaking news stories.
• Managed editorial schedules to ensure timely content delivery.
• Fact-checked content to prevent publication of false information.
• Briefed writers on scope of writing projects, giving appropriate contextual information to boost quality of work.

Produced digital sports copy for Sunday Media, which later merged with TEAMtalk Media.

• Wrote quickly and accurately to achieve high-volume content targets for print and digital publications.
• Did live match commentaries on sportinglife.com, skysports.com, teamtalk.com, planetrugby.com and cricket365.com.
• Managed social media platforms to boost online presence.
• Sourced images and videos to elevate copy on various platforms.

Worked as a general reporter for People's Post, a weekly community newspaper.

• Generated story ideas based on current events or community interest points.
• Travelled to events, carrying out on-the-ground reporting.
• Conducted interviews with key figures, adding depth to reports.
• Developed relationships with sources to ensure access to information.