Srushti Pawar
United Kingdom
Summary
Dynamic and results-driven professional with a strong foundation in communication skills, public relations, and social media management. Proficient in content creation and audience engagement, leveraging tools such as Adobe After Effects and Microsoft Office Suite to enhance user experience. Skilled in media planning, with a proven track record of effective KPI tracking using CRM platforms like Salesforce. Adept at utilising Google Ad Manager and Operative One for strategic media planning. Committed to driving innovative solutions and achieving business objectives through creative problem-solving.
Overview
4
4
years of professional experience
2
2
years of post-secondary education
1
1
Certification
Work history
Media - Revenue Operations Intern
Bloomberg LP
London
06.2025 - Current
- Directed multi-channel paid media campaigns with budgets from £20k to £640k, ensuring 100% trafficking accuracy and on-time delivery across display, video, and social channels via Google Ad Manager (GAM) and Operative One.
- Developed end-to-end media plans for luxury brand clients, including Dolce & Gabbana, collaborating with Sales, PCM, and Client Solutions to deliver proposals that drove 95%+ KPI alignment on impressions, CTR, and pacing against campaign timelines.
- Spearheaded data streamlining initiatives for UBS, reclassifying contextual targeting line items to boost targeting accuracy by 20% and cut reporting turnaround time by 30% through Excel automation.
- Gained 360-degree exposure to digital advertising workflows by working across pre-sale and post-sale processes, contributing to improvements in pricing integrity, order management, and delivery monitoring, supporting campaigns with an average £200k+ value.
- Monitored post-sale campaign delivery by preparing client-ready performance reports, monitoring live pacing, and flagging optimisation opportunities to ensure KPIs and contractual obligations were met.
Productions & Social Media Assistant
Jasami Publishing & Productions CIC
United Kingdom
10.2024 - 01.2025
- Executed multi-platform social media campaigns, leveraging analytics to optimise posting schedules and content formats, driving a 25% uplift in follower engagement while aligning output with brand objectives.
- Produced platform-optimised content (Instagram, X, YouTube), applying audience insights to maximise visibility, retention, and audience growth.
- Streamlined production logistics for digital media projects by managing timelines, coordinating workflows between creative, production, and marketing teams, and ensuring deliverables met quality standards.
- Managed the initial budget for a small-scale film project, supporting cost planning and providing a framework for financial reporting.
Independent Content Creator
Instagram & YouTube
07.2021 - 08.2025
- Established and scaled a personal brand to 60,000+ Instagram followers and 11,000 YouTube subscribers, achieving video performance ranging from 100k to 17M views by applying audience segmentation, platform algorithms, and content optimisation strategies.
- Collaborated with brands on paid partnerships, creating engaging content that consistently outperformed average engagement benchmarks.
- Managed content, collaborations, and promotions with a focus on storytelling, audience connection, and growing an engaged community.
Education
BA - Digital Media, Advertising & PR
University of Westminster
London 09.2023 - 07.2025
Skills
- Communication Skills
- Public Relations
- Social Media Management
- Content Creation
- Microsoft Excel & Word
- Adobe After Effects
- Audience Engagement
- UX/UI Design
- Google Ad Manager
- Operative One
- Salesforce
- Media Planning
- CRM platforms
- KPI tracking
Certification
- Search Engine Optimisation, Squarespace.
- Public Relations Foundation, LinkedIn Learning.
- Copywriting for Social Media, LinkedIn Learning.
Languages
English
Fluent
Hindi
Fluent
Marathi
Fluent
Timeline
Media - Revenue Operations Intern
Bloomberg LP
06.2025 - Current
Productions & Social Media Assistant
Jasami Publishing & Productions CIC
10.2024 - 01.2025
BA - Digital Media, Advertising & PR
University of Westminster
09.2023 - 07.2025
Independent Content Creator
Instagram & YouTube
07.2021 - 08.2025
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