Srinivasan Seetharaman

Area Sales Manager with proven expertise in driving revenue growth and market expansion across various sectors. Achieved top performance at Dell Technologies, resulting in significant turnover increases and expanded distribution channels. Demonstrated skills in strategic sales planning, competitive analysis, and team leadership, contributing to enhanced brand development and market share. Previous roles include Jio Center Manager at Reliance Jio Infocomm Ltd, where strategic initiatives led to market share gains, and Retail Sales Manager at Motor Fuel Group, improving store profitability.

• Dell Technologies, Area Sales Manager, 2020-04-01, Present, Consistently rewarded as best Performing ASM for FY26 and awarded as most performing ASM for last 3 Quarters, Incremented Quarter Turnover on Dell Consumer NB Business from 12Cr to 28 Cr, Consistently Awarded as Highest Target Performing ASM across PAN India for the FY26, Delivering as Impact Team Player, Redefining the Notebook Distribution Business with More Channel Partners, Dell Bravo Award Winner for Q1 FY26 & Q4 FY24 on Having Sustainable Share from RLFR accounts, Regular Sellout Review with DES, MBO, RLFR ISP’s & FOS for improving their performance, Identified More New Regional Consumer Electronics and Mobile Partners for delivering more sellout in the region, QoQ increased Premium and Gaming Mix Share from the MBO and DES Outlets, Highest achiever in Delivering more retail Doors on Premium SKU’s on Gaming and 2in1 Segment, Geography Wise enabled More Sub Distributors Channel Programs for Improving their WOD Business, Working with Sub Distributors on Sellout Scheme to focus on T3 Partners, Work on Special Incentive Schemes to ISP and FOS for increasing Sellout
• Reliance Jio Infocomm Ltd, Jio Center Manager, 2015-04-01, 2020-04-30, Involved with the development & strategic analysis of 4G network expansion planning for the entire geography from the inception of Jio project, Involved in recruitment of highly skilled manpower of entire Jio center S&D functions and created well established Jio center office to service the entire market, Involved in complete market analysis for the urban & rural space was important to know how on competitors ecosystem and which enacted me to have the best distribution system for the market, Well market analysis has helped us to create the ecosystem and infrastructure of LYF Smartphones and Our team was one of the consistent performer in Tamilnadu to grab 4G LYF smartphone market share and We were the consistent market leader next to Samsung, Involved in creating high visibility with the JC team to develop on BTL activities at high footfall cross promotion areas., Market Penetration in deep rural market for 4G data was the most essentiality for the company to improve its EBITDA and for its market leadership. Which attained us to gain the dominance in market leadership and Jio top’s with 90% of Data Market share, Managing as Profit Center head for 6 verticals (Sales, Customer Service, SCM, Network, finance & HRA) under my purview.
• Motor Fuel Group, United Kingdom, Retail Sales Manager, 2012-02-01, 2014-04-30, Effective Improvement in Store Bottom Line Margin from 20% to 40% of every month by managing the supplier & distribution strengths to beat competition on FMCG market, Inventory Planning on store stocks like Motor lubricating products and Cost cutter Confectioneries, Crisps, Wines & Beers, Tobacco, hot foods & drink Items, Merchandising and displaying of Cost Cutter promotion products, Sell by date products and reducing price on slow products to have faster liquidation, Team management on handling the staffs with effective communication for better productivity, Managing the Plano gram of MFG to have better visibility on the confectionery and soft drinks on the shelf. Also plan on the shelf period of the product to have better ROI to the management, Handling excellent customer relationship and stakeholders for the better management productivity, Improving ROI of the store by having the right product at right time. More focused on improving the Effectiveness and Efficiency of the store by capitalizing the right stock, Learnt on UK culture of selling the right segment of product to right market
• Acer India Pvt Ltd, Chennai, Assistant Sales Manager, 2006-05-01, 2010-12-31, Strengthen on Notebook Strategic positioning for Chennai, Pondicherry and NASA market on interacting with Acer Product Management Team and Distributor PM’s of Ingram, Redington, Salora and Supertron in having specific Tamilnadu SKU’s, Identified Right Partner for the Retail Exclusive Business across Chennai, NASA market and Andaman & Nicobar, Aggressive breakthrough on many competitor partners for Modern retail network and for Multi brand retail stores ‘Acer Point’ in Chennai, NASA market and Andaman & Nicobar, Involved with large volume and value transaction of Acer TFT’s in corporate and distribution business from its inception period, Developed strong leadership and relationship qualities with the Product management group, Distributor team and with premium channel partners, To highlight the product benefits and salient features of the notebook product to channel sales team for efficient sales
• Savex Computers Ltd, Chennai, Assistant Sales Manager, 2002-02-01, 2006-05-31, Having the proven track record in Channel management and implementation of sales strategies to achieve sales, revenue and profitable targets for major Indian IT distribution companies, Having management capabilities & skills, with rich sales experience of more than 4 years in consumer products marketing and distribution organizations, Maintained the team for managing the presario desktops and laptops product of Chennai market, Initiated on WOD concept of billing across the Chennai market, Strategic position of SKU’s to retail, MBO’s and sub distributors with strong relationship with vendor and PM team, Faster Liquidation of SKu’s within 1 week of Inventory management