SORAYA EGHBALI
Cheadle Hulme,SKL
Summary
Senior Graphic Designer with a proven track record in managing creative projects across branding, packaging, print, and digital media. Expertise in Adobe Creative Suite, typography, and motion graphics, emphasizing visual storytelling and brand consistency. Collaborated with marketing teams to deliver impactful campaigns, achieving over 4,000 Instagram views in a single day. Award-winning designs for clients including NHS, Minky, and Tesco, enhancing brand visibility and driving commercial success.
Overview
10
10
years of professional experience
Work history
Senior graphic designer
MINKY (HOMEWARE COMPANY)
Rochdale, United kingdom
2021.10 - 2026.02
- Led design and development of visual assets for product packaging, branding, and integrated marketing campaigns across print and digital platforms, elevating overall brand presence.
- Owned and maintained brand design assets across websites, social media channels, and email campaigns, producing banners, graphics, videos, and motion graphics to ensure consistent visual identity across all touchpoints.
- Conceptualised and executed digital campaigns, social media advertising, and motion graphics content to promote company presence at major industry events, including BBC Good Food and Clean & Tidy Shows, engaging consumer and trade audiences.
- Designed patterns, graphics, and visual systems for new product lines and range of products, taking full ownership of product launch events and all associated assets—including banners, stands, advertisements, invitations, T-shirts, and venue layout—delivering cohesive, on-brand experiences from concept to execution.
- Partnered with marketing and product teams to plan and execute multi-channel campaigns, strengthening brand visibility, engagement, and commercial impact.
- Designed full-page print advertisement for HomeStyle magazine, leading creative process from concept to final production, achieving high-quality publication standards.
- Produced motion graphics, animated digital ads, and promotional videos for product campaigns, enhancing online engagement and visual storytelling across digital platforms.
- Supported product launches by creating presentations, promotional imagery, and campaign materials, including on-brand modelling and visual direction, contributing to cohesive cross-channel campaigns.
Freelance Graphic Designer
NHS (MANCHESTER UNIVERSITY)
Manchester, United Kingdom
2024.06 - 2024.08
- Developed branding materials for Lipid and Atherosclerosis Forum international conference, producing print and digital assets used across pre-event, on-site, and post-event communications.
Junior graphic designer
LTE GROUP (MANCHESTER COLLAGE)
Manchester, United Kingdom
2021.05 - 2021.09
- Created ad banners and video advertisements for marketing campaigns.
- Assisted with website maintenance, ensuring seamless user experience and design consistency.
Junior graphic designer
FARDA SOLUTION LTD
Manchester, United kingdom
2020.04 - 2021.01
- Created ad banners and video advertisements for multi-channel marketing campaigns, supporting brand visibility across digital platforms.
- Assisted with website maintenance by updating content and design elements, ensuring consistent user experience, visual coherence, and brand alignment across site.
Graphic designing intern
KIN+CARTA AGENCY
Manchester, United Kingdom
2019.09 - 2020.03
- Contributed to design projects for prominent clients such as Coop and Tasty Fish, delivering branding, marketing, and digital solutions that enhanced client campaigns and contributed to measurable business growth, including positive impact on stock performance.
- Produced logos, marketing materials, and animation segments for digital campaigns across multiple platforms, boosting client engagement, brand visibility, and visual impact.
- Applied practical design skills from coursework to real-world client projects, translating creative concepts into tangible results that supported business objectives.
Graphic designing intern
ARNDALE MARKET
Manchester, United kingdom
2018.09 - 2019.09
- Collaborated with small business owners to develop effective branding and marketing collateral, supporting promotion of multiple local and regional businesses.
- Designed logos, promotional literature, and visual materials for diverse market vendors, ensuring consistent brand identity across print and digital platforms.
Volunteer / Retail Assistant
Scope Charity
Manchester, United Kingdom
2016.03 - 2017.06
- Supported day-to-day store operations, including customer service, merchandising, and stock management, contributing to smooth operations and improved sales performance.
- Assisted in creating visually appealing product displays, optimising sales and fundraising outcomes for multiple campaigns.
- Provided friendly, inclusive customer service while representing Scope’s mission, enhancing customer experience and engagement.
- Collaborated with team members to achieve fundraising targets and store objectives in a fast-paced retail environment.
- Developed strong communication, teamwork, and time-management skills through hands-on involvement in high-volume retail operations.
Education
Foundation Degree in Arts - Graphic Design & Advertising
Manchester College
Manchester, England 09/2018 - 05/2020
Functional Skills Level 2 - English and Mathematics
LEARNDIRECT
Manchester 09/2015 - 05/2017
B.A. - Graphic Design Computer
SOORE UNIVERSITY
Teharn, Iran 08/2009 - 05/2013
Bachelor of Arts - Creative Media and Visual Communication
Manchester Metropolitan University
Manchester, England 09/2020 - 05/2021
High School Diploma - Graphic
PAYAMBAR
Tehran, Iran 2007.01 - 1 2008
Skills
- Design software proficiency
- Adobe Creative Suite expertise
- CorelDRAW and Microsoft Office
- Motion graphics and video editing
- Typography and type design
- Concept development and visual content
- Branding and identity creation
- Problem-solving and innovative solutions
- Communication skills for collaboration
- Time management and project juggling
- Team collaboration with clients and developers
LANGUAGE
PERSIAN
ENGLISH
TURKISH
DESIGN PROGECTS
KIN+CARTA AGENCY, Contributed to client-facing design projects as part of coursework, with high-profile clients including Coop and Tasty Fish. Developed logos, marketing literature, and animation segments for digital campaigns., NHS (MANCHESTER UNIVERSITY) 2024, Designed branding materials for the Lipid and Atherosclerosis Forum international conference, ensuring cohesive and impactful visual communication., ARNDALE MARKET, Collaborated with small business owners to develop impactful branding and marketing collateral. Key projects: logo design, promotional literature, and visual materials for various market vendors.
Accomplishments
- Winner, UCEN Manchester College Poster Competition, selected from numerous student submissions to promote the campus.
- Won the LTE Manchester College competition for a social media ad, securing a graphic design placement
- Increased Instagram views by 4,000 in a day with innovative designs.
- Successful Marketing Campaigns: Created product launch materials that secured partnerships with major retailers like ASDA, and Tesco.
- Designed patterns and color schemes for key product lines, which drove the products to become top sellers within the company, significantly enhancing brand recognition and market performance.
- Built a diverse portfolio with clients including NHS, Minky, and Arndale Market and KIN+CARTA, collaborating effectively with teams and stakeholders.
Affiliations
- ART AND PAINTING • EXHIBITIONS • PHOTOGRAPHY • BOOKS
Timeline
Freelance Graphic Designer
NHS (MANCHESTER UNIVERSITY)
2024.06 - 2024.08
Senior graphic designer
MINKY (HOMEWARE COMPANY)
2021.10 - 2026.02
Junior graphic designer
LTE GROUP (MANCHESTER COLLAGE)
2021.05 - 2021.09
Junior graphic designer
FARDA SOLUTION LTD
2020.04 - 2021.01
Graphic designing intern
KIN+CARTA AGENCY
2019.09 - 2020.03
Graphic designing intern
ARNDALE MARKET
2018.09 - 2019.09
Volunteer / Retail Assistant
Scope Charity
2016.03 - 2017.06
High School Diploma - Graphic
PAYAMBAR
2007.01 - 1 2008
Foundation Degree in Arts - Graphic Design & Advertising
Manchester College
09/2018 - 05/2020
Functional Skills Level 2 - English and Mathematics
LEARNDIRECT
09/2015 - 05/2017
B.A. - Graphic Design Computer
SOORE UNIVERSITY
08/2009 - 05/2013
Bachelor of Arts - Creative Media and Visual Communication
Manchester Metropolitan University
09/2020 - 05/2021