Summary
Overview
Work history
Education
Skills
Certification
Languages
Timeline
Soniya Basu

Soniya Basu

EH5 3NJ

Summary

Academically driven professional with a strong foundation in communication and marketing. Experienced in creating and delivering educational content, while utilizing marketing strategies to promote academic programs and research initiatives. Seeking a role where I can combine my expertise in academic environments with marketing skills to enhance program visibility and foster student engagement.

Overview

5
5
years of professional experience
7
7
years of post-secondary education
1
1
Certification

Work history

Student Researcher

Edinburgh Napier University
Edinburgh
04.2024 - 06.2024
  • Collected and analyzed data using qualitative research methods, and contributed to academic reports and presentations
  • Collaborated with faculty to refine methodologies and present findings
  • Strengthened skills in critical thinking, data analysis, and effective communication of research outcomes.

Instructional Design

NewGlobe
Hyderabad
02.2022 - 01.2023
  • Created and edited high-quality teaching materials, including lesson plans, exams, activities, and innovative learning resources, consistently meeting formatting and delivery requirements ahead of deadlines 90% of the time
  • Enhanced student learning outcomes by developing comprehensive learning materials for diverse regions such as Andhra Pradesh, Manipur (India), and Rwanda, covering a range of subjects including science, environmental science, social studies, and co-curricular chess for grades 1 to 9
  • Managed learning materials and assessments for schools in Andhra Pradesh, India, showcasing expertise in curriculum design, language instruction, and project management
  • Completed the Direct Instruction training program with top performance, demonstrating a strong grasp of instructional methods
  • Designed detailed project trackers that boosted team efficiency and ensured timely completion of key deliverables
  • Earned positive recognition for exceptional attention to detail, problem-solving abilities, and research skills, making valuable contributions to departmental standards in quality, collaboration, creativity, and colleague training.

Public Relations Executive (PR)

Kokoroko Media
Hyderabad
11.2021 - 02.2022
  • Developed and crafted compelling press releases, media kits, and promotional materials to support various media initiatives and campaigns, resulting in increased media coverage and audience engagement
  • Collaborated closely with emerging talents and content creators to promote their work and integrate them into the company's media projects, fostering growth and visibility
  • Coordinated messaging efforts across various platforms, including social media, press releases, and advertising, to deliver a unified brand voice and optimize audience reach.

Content Writer

Cyber Chimp
Kolkata
10.2019 - 01.2020
  • Crafted engaging and SEO-optimized content for websites to enhance search engine rankings and attract targeted traffic
  • Developed and wrote informative and compelling blog posts for various companies across different niches, driving audience engagement and establishing thought leadership.

Education

M.A English Literature - undefined

University of Calcutta, Kolkata, India
01.2018 - 04.2020

M.Sc Intercultural Business Communication -

Edinburgh Napier University, Edinburgh, United Kingdom
01.2023 - 04.2024

B.A English Literature (Honours) - undefined

University of Calcutta, Kolkata, India
01.2015 - 04.2018

Skills

  • Project Management
  • Qualitative research
  • Curriculum design
  • Business communications
  • Educational technology implementation
  • Content editing

Certification

  • Certificate of Appreciation | [2024]
    Acknowledged for organizing the inaugural Diwali event at The Business School of Edinburgh Napier University. The event, attended by 400 students and staff, featured various cultural activities promoting inclusion and engagement from individuals of diverse backgrounds, further advancing Equity, Diversity, and Inclusion within the university.
  • Certificate Course in Direct Instruction | [2023]
    Completed a specialized course in Direct Instruction, focusing on evidence-based teaching techniques and strategies to improve student learning outcomes. Gained proficiency in designing and delivering structured lessons, enhancing instructional effectiveness and classroom management skills.
  • Participant, Workshop on Critical Thinking | 2020
    Engaged in a two-day focused workshop on critical thinking, by Critical Thinking Academy. Developed problem-solving strategies and advanced analytical skills through practical exercises and discussions.
  • Seminar: New Approaches to Romanticism | 2019
    Participated in an academic seminar focused on contemporary interpretations of Romanticism, hosted by the Department of English at The Bhawanipur Education Society College. Gained advanced insights into literary analysis, enhancing critical thinking and interpretive skills within the field of Romantic literature.
  • Certificate Course in GST Compliance | 2017
    Completed an intensive course on Goods and Services Tax (GST), gaining comprehensive knowledge of GST laws, filing procedures, and tax compliance.
  • Volunteer, Awareness Campaign – Tiljala Shed | 2017
    Actively participated in a community-driven awareness campaign, focusing on social welfare initiatives and community engagement. Developed communication skills while collaborating with volunteers to raise awareness for [specific cause, if applicable].

Languages

Hindi
Native
Bengali
Upper intermediate
Telugu
Intermediate

Timeline

Student Researcher - Edinburgh Napier University
04.2024 - 06.2024
Edinburgh Napier University - M.Sc Intercultural Business Communication,
01.2023 - 04.2024
Instructional Design - NewGlobe
02.2022 - 01.2023
Public Relations Executive (PR) - Kokoroko Media
11.2021 - 02.2022
Content Writer - Cyber Chimp
10.2019 - 01.2020
University of Calcutta - M.A English Literature,
01.2018 - 04.2020
University of Calcutta - B.A English Literature (Honours),
01.2015 - 04.2018

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