Solomon Agbabiaka

• Established RSA’s greenfield UK&I new-logo territory, designing the GTM strategy, enterprise outbound motion, account-prioritisation framework and partner ecosystem that generated £7.5m in qualified pipeline equivalent to 12.9× annual quota coverage.
• Owned full-cycle enterprise sales across RSA ID Plus, RSA SecurID, Identity and Access Management, Identity Governance and Administration, MFA and passwordless authentication, supporting cloud, hybrid and on-premises environments.
• Managed complex, MEDDPICC-led sales cycles across Financial Services, Healthcare and Critical National Infrastructure, engaging CIOs, CISOs, Heads of IAM, Security Architects, Infrastructure teams, Procurement, Legal and executive sponsors.
• Led technical and commercial discovery around identity architecture, Microsoft Entra ID integrations, authentication, access governance, resilience, third-party access, implementation requirements and the commercial impact of maintaining the status quo.
• Monitored developments across GDPR, NIS2, DORA, ISO 27001, SOC 2, Zero Trust and cyber-resilience requirements, translating regulatory and security changes into account triggers, discovery hypotheses, customer messaging and business cases.
• Coordinated Solutions Engineering, Product, Professional Services and channel partners through demonstrations, technical validation, RFPs, security reviews, commercial negotiations and multi-year contracting.
• Developed strategic channel relationships and supported RSA’s UK Microsoft co-sell motion, generating partner-led opportunities and facilitating procurement through Azure Marketplace.
• Provided structured customer and market feedback to internal product and leadership teams, helping refine positioning, account strategy and the wider UK&I new-business motion.

• Joined as one of the first commercial hires responsible for launching RegNav, a newly developed regulatory SaaS platform for medical-device and life-sciences organisations across EMEA.
• Partnered with the Product Director and regulatory specialists to define the initial GTM strategy, ICP, commercial positioning, pricing approach and enterprise sales process.
• Built the early full-cycle new-business motion, covering target-account selection, outbound campaigns, discovery, product demonstrations, commercial negotiation and close.
• Established strategic partnerships with regulatory consultancies, venture-backed organisations and medical device specialists, creating repeatable referral channels that secured 32 VC-backed customers.
• Closed 8 new-logo deals during the initial launch, helping validate market demand and identify the customer profiles, use cases and trigger events most likely to convert.
• Sold SaaS, testing and professional-services solutions supporting EU MDR, UK MDR, CE marking and US FDA regulatory pathways, engaging Regulatory Affairs, Quality Assurance, Compliance, Clinical and senior commercial stakeholders.
• Monitored developments across EU MDR, UK MDR, FDA requirements and UK/EU GDPR, translating regulatory changes into customer education, account prioritisation, outbound messaging and commercial opportunities.
• Used customer discovery, objections and market feedback to influence product positioning, pricing, roadmap priorities and the wider GTM strategy.
• Developed relationships with regulatory consultancies, medical-device specialists, venture-backed organisations and ecosystem partners to create referral and partnership opportunities.
• Combined RegNav with Element’s wider testing, certification and consultancy capabilities to build broader propositions around market access, audit readiness, regulatory risk and speed to commercialisation.

• Joined as an early commercial hire within a Salesforce ISV, supporting enterprise new-business, strategic-account and partner-led GTM activity.
• Built outbound pipeline across target accounts and conducted consultative discovery with senior commercial, operations and technology stakeholders.
• Developed relationships within the Salesforce ecosystem, identifying partner-referral, co-selling and joint-account opportunities.
• Supported product demonstrations and commercial discussions covering Salesforce integrations, workflow automation, data privacy, GDPR, permissions and enterprise deployment requirements.
• Monitored Salesforce ecosystem and data-protection developments, using relevant updates to refine customer messaging, qualification criteria and partner conversations.
• Worked closely with leadership and product teams to refine the ICP, positioning, sales process and product roadmap based on direct market feedback.

• Achieved 150% of annual quota, generating £1.2m+ in new-logo revenue and approximately £550k ARR across Microsoft cloud, security, infrastructure and professional-services solutions.
• Sold and supported customer initiatives involving Microsoft Azure, Microsoft 365, Microsoft Entra ID, Microsoft Intune, Microsoft Sentinel, Microsoft Defender for Endpoint, Azure Virtual Desktop, Dynamics 365 and IoT solutions.
• Led consultative discovery around cloud migration, endpoint management, identity, security operations, remote-working infrastructure, legacy modernisation and wider digital-transformation requirements.
• Supported governance and compliance initiatives involving GDPR, ISO 27001, SOC 2, data residency, identity and access management, endpoint security and cloud governance.
• Managed full-cycle opportunities from prospecting and discovery through technical engagement, proposal, negotiation and close, engaging CIOs, IT Directors, Heads of Infrastructure, Security teams, Finance and Procurement.
• Worked with Microsoft account teams, distributors, solution architects and delivery specialists on referrals, joint account planning, technical scoping and Azure Marketplace procurement.
• Monitored Microsoft product, licensing, security and compliance developments, converting relevant updates into customer recommendations, account opportunities and targeted outbound campaigns.

• Achieved 124% of annual quota, delivering approximately £446k ARR through enterprise new-logo acquisition and strategic-account development.
• Sold SaaS and advisory solutions covering transfer pricing, benchmarking, compliance documentation and international regulatory reporting.
• Supported multinational organisations managing requirements connected to the OECD Transfer Pricing Guidelines, Base Erosion and Profit Shifting (BEPS), Master File, Local File and Country-by-Country Reporting, where applicable.
• Monitored international tax and regulatory developments, using relevant changes to shape outbound targeting, customer education, discovery and commercial business cases.
• Managed full-cycle opportunities worth approximately £50k–£150k+ ACV, engaging CFOs, Heads of Tax, Finance Directors, Procurement and executive stakeholders.
• Positioned the platform around reduced compliance risk, stronger audit readiness, improved documentation quality and lower dependence on manual processes.

• Delivered a consultative sales experience for premium electric vehicles, guiding customers through complex purchasing decisions while consistently exceeding performance targets.

• Achieved a 73% sales conversion rate and 80% first-contact resolution for insurance package sales through effective customer engagement and solution-based selling.

• Worked collaboratively across sales, delivery and operations teams to provide an exceptional end-to-end customer experience within a fast-paced, high-performance environment.