Siddiqa Siddiqa
Dunfermline,United Kingdom
Summary
Dynamic marketing professional with expertise in strategic and digital marketing, customer engagement, and brand development. Skilled in leveraging data-driven decision-making to optimise CRM and digital campaigns, enhance customer retention, and drive business growth. Adept at market research, sales strategy, and leadership, with a proven ability to manage teams effectively. Multilingual in English, Urdu, and Punjabi, offering strong communication and problem-solving skills to deliver impactful results in competitive markets.
Overview
18
18
years of professional experience
6
6
years of post-secondary education
Work history
Team Member
Burger King (SSP, Stansted Airport, UK)
Stansted Airport
04.2024 - 10.2025
- Delivered exceptional customer service while maintaining operational efficiency in a high-volume environment.
- Managed daily transactions and inventory control with precision and accuracy.
- Fostered teamwork and communication under pressure to ensure seamless operations.
Sales & Marketing Manager
The Master Travels, Pakistan
01.2017 - 05.2023
- Executed marketing strategies that increased customer engagement and repeat business.
- Implemented CRM processes to strengthen client relationships and loyalty.
- Led a cross-functional team to optimise sales performance and enhance operational efficiency.
- Produced data-driven performance reports to inform strategic business growth decisions.
Customer Service Executive
MSC Shipping, Dubai, UAE
Dubai, UAE
08.2012 - 05.2014
- Facilitated timely communication and resolution of issues for international clients.
- Identified service bottlenecks, proposing workflow enhancements to improve customer experience.
- Managed logistics planning and shipping documentation for high-value clients.
Operations Officer
Dynamic Logistics LLC, Dubai, UAE
Dubai
06.2010 - 09.2010
- Supervised import/export logistics operations and monitored warehouse inventory systems.
- Negotiated shipping rates with clients and vendors to maximise profitability.
- Ensured compliance with safety, quality, and customs regulations.
Customer Service Executive & Marketing
Ammiza Logistics & Warehouse (Pvt) Ltd – Raziq Group of Companies, Pakistan
12.2007 - 06.2009
- Handled customer inquiries and managed export documentation efficiently.
- Represented organisation at Indo-Pak Trade Exhibition in Ludhiana, India, 2009.
- Coordinated shipment schedules and resolved customer issues effectively.
Education
MSc - Strategic Marketing with Digital Media Management
University of Hertfordshire
10.2023 - 11.2025
Master of Business Administration (MBA) - Marketing & Project Management
Preston University
01.2004 - 01.2006
Bachelor of Commerce (B.Com) - undefined
University of the Punjab
01.2001 - 01.2003
Skills
- Strategic & Digital Marketing
- Customer Engagement & Retention
- Brand Development & Market Research
- Data-Driven Decision Making
- Leadership & Team Management
- CRM & Digital Campaigns
- Business Development & Sales Strategy
- Strong Communication & Problem-Solving Skills
- Multilingual: English, Urdu, Punjabi
References
Available upon request.
Academic & Professional Projects
AI Personalisation in Streaming Platforms: Researching how AI tools affect customer engagement and loyalty., Sustainability in Airline Services: Developed “Travel Light” project proposal for Malaysia Airlines to minimise food waste., Headphone Sustainability Campaign: Designed a cost-efficient marketing strategy for eco-friendly headphone production.
Leadership & Community Involvement
Islamia College for Women, Faisalabad, President, Urdu Debate Club, Faisalabad, Community Volunteer – Organised and supported cultural and educational outreach events
Professional Interests
- Digital Marketing & Branding
- Customer Experience Strategy
- Artificial Intelligence in Marketing
- Data Analytics & Consumer Insights
- Marketing Automation
Affiliations
- Cooking, Dress designing and Watching movies
Accomplishments
best urdu debator
Timeline
Team Member
Burger King (SSP, Stansted Airport, UK)
04.2024 - 10.2025
MSc - Strategic Marketing with Digital Media Management
University of Hertfordshire
10.2023 - 11.2025
Sales & Marketing Manager
The Master Travels, Pakistan
01.2017 - 05.2023
Customer Service Executive
MSC Shipping, Dubai, UAE
08.2012 - 05.2014
Operations Officer
Dynamic Logistics LLC, Dubai, UAE
06.2010 - 09.2010
Customer Service Executive & Marketing
Ammiza Logistics & Warehouse (Pvt) Ltd – Raziq Group of Companies, Pakistan
12.2007 - 06.2009
Master of Business Administration (MBA) - Marketing & Project Management
Preston University
01.2004 - 01.2006
Bachelor of Commerce (B.Com) - undefined
University of the Punjab
01.2001 - 01.2003