Summary
Overview
Work History
Skills
Interests
Education
Timeline
Generic

Shanie Semmone Connard

Summary

Having worked in advertising for more than twenty years I have gained skills in a diverse range of production areas. from print & stills production through to TV & content production., Operations, Resource and Project Management.

I have worked on large global brands and smaller projects across a diverse range of areas such as Healthcare, Beauty, Government, Cars, Media,

I am passionate about my job and have a personal love of art which is key when identifying the correct talent for a project and ensuring the level of craft is considered what ever the budget.

I enjoy learning new skills and the fast pace and challenges that my job involves..


Overview

25
25
years of professional experience

Work History

Senior Integrated Producer

IPG Health London
03.2016 - 02.2024

Working across McCann Health London, FCB Health London and IPG Europe. For the first 3 years of my role here I also covered resourcing as well as all creative production giving me a good awareness of the agencies internal talents and capabilities

Production of multiple project of varying size and budgets across a diverse range of platforms

  • Production for TV and non-broadcast film across multiple platforms,
  • Stills Production
  • Illustration & CGI- 2D & 3D
  • Print Production
  • Knowledgeable in post-production processes
  • Management of voice over recordings including licensing of talent and contracts
  • Management of projects from ideation through to delivery
  • Sourcing of third party suppliers..Maintaining relationships with vendors and keeping a data base of existing and new talent worldwide
  • In-depth knowledge of Image, stock footage & music licensing.Upkeep of accurate data base detailing usage expiry dates
  • Strong awareness of creative partners across UK and worldwide
  • Keen negotiation skills and budget management
  • Keeping internal stakeholders up to date with all information on timings, budgets
  • Creation of pre-production decks and call sheets
  • Management of insurance, permits, agreements and contracts
  • Organisation of portfolio and Director Showcases to creative department showcasing best in class creative partners across multiple creative disciplines
  • Preparation of supplier contracts and talent agreements including liaison with internal legal departments to meet IPG legal compliance
  • Working knowledge of tipple bidding (PIB's)
  • Strong communication skills and collaboration across all internal departments on all stages of production workflow to ensure internal team understanding of estimates, production process and timings
  • Clear understanding of agency and client financial reporting
  • Ability to work with large and small budgets whilst adhering to the level of craft expected by the creative team
  • Keen interest in new technologies such as AI
  • Excellent problem solving skills. Ability to think on the fly and deal with changing priority's
  • Onboarding and presentation of production processes to onboard and mentor new and junior members within the company


Freelance Producer

Various
03.2012 - 01.2016

Having been in my previous role for 11 years I decided to see what Freelancing was like. As I have numerous Creative Services skills I worked in various roles such as Project Management, Art Buying and as an Integrated Producer. After working in one agency for so long I did enjoy the experience of working in different agencies. After doing this for a while I did come to realise that I missed the ability to be able to contribute to processes and the inclusion and culture of being an employee

Freelance Agencies

  • FCB Inferno (iyr) VCCP Health (3 months) Langland (2 Months) Leo Burnett (3 months) JW T (2 months) Mother (6 months) Hogarth (3 months TBWA (2 months)

Roles & Responabilites

  • Stills Production
  • Illustration 2D & 3D
  • Managing Shoots for both stills and film projects
  • Digital Content production including Video, Social Media, Digital Banners, Web content
  • Print Production
  • Scheduling
  • Budget Control
  • Contracts
  • Liaison with internal and external stakeholders
  • Pitch Production

Board Creative Services Director

Chick, Smith, Trott (The Gate)
04.1999 - 09.2011
  • Sourcing of all external suppliers for print, film, stills
  • Budgets & scheduling including financial reporting
  • Licensing of images/music & upkeep of license records and expiry dates
  • Workflow within the agency for creative department and studio
  • Freelance across creative department and studio
  • Supplier contracts
  • Leading internal workflow meetings
  • Monitoring and implementation of agency processes to ensure agency profitability and compliance
  • Management of pitch production ensuring all pitch presentation materials delivered on time to a high standard

Previous Agencies

Various

My Previous experience has covered differing roles in Creative Services.. I have worked in every discipline including Project Management, Resourcing, Art Buying and Producing.

All of these skills give me a detailed understanding of agency procedures working practices and enhance my existing Producer skills

Interfocus (1yr) Grey Europe (1yr) St Luke's (2yrs) GGT(3yrs) CDP(3yrs) KHBB(5yrs) McCann Erickson(2yrs) Moorgate Advertising(5yrs)

Skills

  • Strong all round production skills, including Project Management, Scheduling, Budget control
  • Organised
  • Problem Solver
  • Agile and able to juggle multiple projects with changing priorities
  • Financial Acumen
  • Creatively minded
  • Collaboration
  • Attention to detail
  • Dependable and responsible

Interests

Reading

Art

Cooking

My Allotment

Education

Nicholas Breakspear RC School - St.Albans Herts

GSE's: English Language, English Literature, Geography, Environmental Studies, Art


Potters Bar College of FE:

'A' Level English, Geography





Timeline

Senior Integrated Producer

IPG Health London
03.2016 - 02.2024

Freelance Producer

Various
03.2012 - 01.2016

Board Creative Services Director

Chick, Smith, Trott (The Gate)
04.1999 - 09.2011

Previous Agencies

Various
Shanie Semmone Connard