Summary
Overview
Work history
Education
Skills
Certification
Timeline
Generic

Semilore Bamisile

Leeds

Summary

Results oriented content, growth and marketing manager, weaving impactful narratives and steering innovative campaigns. A master of stakeholder connections and budget alchemy, who thrives in guiding brands through dynamic growth.

Overview

4
4
years of professional experience
1
1
Certification

Work history

CRM executive

Loughborough University
Loughborough, Leicestershire
05.2025 - Current
  • Overseeing and maintaining the CRM system for enhanced business operations.
  • Improving brand awareness with targeted email campaigns.
  • Coordinating cross-departmental efforts for improved customer service delivery.
  • Collaborating closely with the wider marketing team to optimise lead generation.
  • Conducting regular audits of the CRM data to ensure accuracy.


Lead Content and Communications Manager

The Tonic Technologies
Lagos, Nigeria
01.2022 - 04.2025
  • Led the development and execution of unified global content and communications strategies, directly contributing to annual commercial plans and successful marketing initiatives.
  • Directed a hybrid content ecosystem including freelance copywriters and internal content production, ensuring high editorial standards, consistent brand voice, and compelling storytelling.
  • Designed and implemented cross-platform campaigns, including long-form guides and SEO-driven web pages, that resulted in 15% increase in lead generation and 45% boost in audience engagement.
  • Spearheaded detailed project planning and execution, collaborating cross-functionally with PR and internal communications teams to amplify messaging and build brand recognition.
  • Drove content effectiveness through comprehensive performance analysis and reporting, providing actionable insights to stakeholders for continuous optimization.
  • Strategically managed and optimized online content across websites, apps, and social media channels to enhance customer interactions and journey progression.

Content Manager

The Tonic Technologies
Lagos, Nigeria
03.2021 - 01.2022
  • Utilised content management systems to increase website traffic by over 15 thousand, and monitored these through user engagement metrics analyses.
  • Curated several social media posts across 5+ platforms including Instagram, Facebook and LinkedIn, achieving brand growth rate of 11% within the first 3 months of this role.
  • Designed monthly content calendars and optimised content scheduling times to keep content team organised and increase user engagement.
  • Developed and executed successful online campaigns (Ads) across platforms such as Facebook and LinkedIn.



Education

Bachelor of Science - Economics

Babcock University
Nigeria
04.2001 -

Skills

  • Editorial Leadership & Brand Storytelling
  • Cross-Functional Collaboration & Stakeholder Management
  • SEO Strategy & Organic Growth
  • Content Strategy & Leadership
  • Performance Analysis & Content Optimization
  • Content Management & Innovation
  • Core Marketing Technologies: Google Analytics, SEMRush, HubSpot, Hootsuite
  • Microsoft Office Suite (Word, Excel, PowerPoint, Power BI, Access)
  • Negotiation & Influencing

Certification

  • Certificate in Business Communication, Udemy - 2024
  • Certificate in Leadership; influencing, inspiring and acting as a leader, Udemy - 2024
  • Certificate in Content Marketing, Udemy - 2024
  • Certificate in Digital Marketing, Chartered Institute of Social Media and Digital Marketing - 2019
  • Microsoft Office Specialist [Word, Excel, PowerPoint, Access], Microsoft - 2019
  • Project Management, New Horizons CLC - 2019

Timeline

CRM executive

Loughborough University
05.2025 - Current

Lead Content and Communications Manager

The Tonic Technologies
01.2022 - 04.2025

Content Manager

The Tonic Technologies
03.2021 - 01.2022

Bachelor of Science - Economics

Babcock University
04.2001 -

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Semilore Bamisile