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PROFESSIONAL SUMMARY
Dynamic professional with a background in agricultural sciences, business, and marketing,
currently pursuing a Master's in Agricultural Economics at the University of Reading while
balancing family care responsibilities. Proficient in data analysis, econometric modelling,
and operations management, with a proven track record in logistics, community
engagement, interdisciplinary collaboration, and research. I am eager to apply this versatile
skill set to transformative projects in agrifood systems, contributing to sustainable
development and positive change.
Overview
12
12
years of professional experience
1
1
Language
Work history
Marketing specialist
GRUPO YANAPAI
Lima
05.2020 - 04.2023
Promoted agrobiodiversity conservation through projects funded by GIZ, the New Zealand
Embassy, and the McKnight Foundation
Co-led the "Short Circuit Markets and
Agrobiodiversity" project, focusing on sustainable trade for native potato landraces of the
Native Potato Guardians' Association of Peru (AGUAPAN)
Key contributions:
Developed a business roadmap, marketing strategy, and inventory systems for
AGUAPAN's commercial growth and diversification
Fostered partnerships with wholesalers, government officials, and NGOs
Implemented a traceability system using QR codes
Trained rural youth in quality control, marketing, and digital tools and supported
model replication in other regions
Collected and processed data and co-authored impact reports, identifying bottlenecks
for inclusive market strategies and sustainable agrobiodiversity conservation
Key achievements:
Boosted female participation in sales
Enhanced the collective mark's positioning in niche markets
Increased farmers' potato sales profits by 100-250% during the pandemic.
Co-founder
THE CHOCOLATE FARMER, Lima
Pichari
07.2017 - 07.2020
Co-founded a startup dedicated to sustainable cacao production as an alternative to coca
cultivation in the VRAEM region
Key contributions and achievements include:
Spearheaded business development, marketing, sales, and strategic partnerships for
sustained growth
Integrated 20 farmers into an association promoting a regenerative agriculture model,
improving post-harvest processes and connecting them with buyers, driving over 50%
annual revenue growth in premium cocoa sales
Developed the brand identity "Juan Laura - The Chocolate Farmer."
Managed logistics, social media, sales, and customer service; represented the startup
at national and international events
Established a small-scale chocolate processing plant, launching award-winning
products featured in top restaurants and shops.
Administrative Assistant
KUNTUR HUASI
Lima
04.2015 - 08.2017
Supported a family-owned gallery specialising in Peruvian traditional and applied arts
Key
contributions included:
Organised logistics and inventory tracking to streamline operations
Collaborated with artisans from diverse regions and ethnic groups
Coordinated a specialised tourism service
Provided customer service.
Research & Technical Assistant
CHIMAC S.A.C
Lima
08.2014 - 04.2015
Participated in biodiversity and socioeconomic analysis consultancies for the Peruvian
Ministries of Environment and Agriculture
Key contributions included:
Baseline of Potato Genetic Diversity in Peru: Assisted in developing a comprehensive
baseline study for biosecurity, commissioned by the Ministry of Environment
National Contribution to Global Biodiversity Report: Provided input for "The State of
the World's Biodiversity for Food and Agriculture," coordinated by the Inter-American
Institute for Cooperation on Agriculture (IICA) and the Food and Agriculture
Organization of the United Nations (FAO)
Conducted extensive data collection and analysis, including interviews with
researchers, reviewing academic literature, and examining the socioeconomic
dynamics of potato cultivation communities.
Consultant
CGIAR - INTERNATIONAL POTATO CENTER
Lima
06.2014 - 08.2014
Plant Evaluation: Conducted assessments of leaf osmotic potential.
Research & Development Lead
AGRÍCOLA LA VENTA SA
10.2013 - 04.2014
First Research and Development (R&D) Lead at La Venta, an agricultural exporter of crops
like asparagus, pomegranate, and table grapes
Initiated an asparagus breeding programme, conducting geospatial analysis of 10,000+
plants to identify promising parental lines and andromonoic candidates
Actively participated in the "Ecological and Socioeconomic Intensification of Small
Andean Agriculture" project, funded by the International Development Research Centre
(IDRC), focusing on germplasm conservation and sustainable practices
Key contributions:
Conducted immersive research in high Andean smallholder communities for direct
observation and data collection
Conducted interviews with farmers, geolocating plots, and training on the
Participatory Guarantee System (PGS) for organic certification and markets
Delivered pest management and soil conservation workshops using the Farmer Field
School (FFS) approach
Analysed genetic diversity of Andean tubers, performing morphological, agronomic
and molecular characterisation of 350 Oxalis tuberosa accessions
Presented research findings at regional agroecology and biotechnology conferences.
Intern
CGIAR - INTERNATIONAL POTATO CENTER
Huancayo
01.2011 - 04.2011
Assisted in participatory selection workshops for potato variety development with
Andean communities, enhancing the adoption potential of new varieties
Evaluated experimental plots, guiding selection based on agronomic and culinary
traits while considering gender perspectives
Conducted the morphological characterisation and photographic documentation of
native potato collections for scientific cataloguing
Supported hands-on research efforts to increase community involvement in varietal
selection processes, ensuring better alignment with local needs and preferences.
Education
Mercados de
circuito corto para la conservación de - undefined
11.2024
MSc - Agricultural Economics: Development Pathway
UNIVERSITY OF READING
Current
diversidad de papas nativas a través de innovaciones en comercialización. En
CONCYTEC, 2023. LIBROS & CIENCIAS N5 - undefined
07.2024
Postgraduate Diploma - Management of Cooperatives and Agricultural Associations
UNIVERSIDAD ESAN
07.2023
Agribusiness Plan Management - undefined
LA MOLINA NATIONAL AGRARIAN UNIVERSITY
06.2023
TOURISM (PromPerú - undefined
School of Government and Public
06.2023
Public Policies with an Intercultural Approach - undefined
PONTIFICIA UNIVERSIDAD CATÓLICA DEL PERÚ
03.2023
Nuevas oportunidades para la conservación de - undefined
2023
S. - undefined
2020
undefined
2014
<ul><li>Central del Perú. LEISA revista de agroecología, Vol. 36, Nro. 03.
POSTERS</li><li>Avances del estudio de variabilidad genética</li></ul> - undefined
2013
Bachelor of Science - Agronomy
UNIVERSIDAD NACIONAL AGRARIA LA MOLINA
12.2012
Ph.D. - undefined
NORTH CAROLINA STATE UNIVERSITY
07.2012
Skills
Agronomic expertise
Business administration
Communication skills
Community engagement
Data analysis and econometrics
Interdisciplinary collaboration
Logistics and operations management
Research skills
Creative problem-solving
Critical thinking and synthesis
Strategic marketing
Strong attention to detail
Interests
HOBBIES AND INTERESTS
Classical guitar
Gardening
Mountain trekking
Photography
Timeline
Marketing specialist
GRUPO YANAPAI
05.2020 - 04.2023
Co-founder
THE CHOCOLATE FARMER, Lima
07.2017 - 07.2020
Administrative Assistant
KUNTUR HUASI
04.2015 - 08.2017
Research & Technical Assistant
CHIMAC S.A.C
08.2014 - 04.2015
Consultant
CGIAR - INTERNATIONAL POTATO CENTER
06.2014 - 08.2014
Research & Development Lead
AGRÍCOLA LA VENTA SA
10.2013 - 04.2014
Research Assistant
LA MOLINA AGRARIAN UNIVERSITY
01.2013 - 10.2013
Intern
CGIAR - INTERNATIONAL POTATO CENTER
01.2011 - 04.2011
Mercados de
circuito corto para la conservación de - undefined
MSc - Agricultural Economics: Development Pathway
UNIVERSITY OF READING
diversidad de papas nativas a través de innovaciones en comercialización. En
CONCYTEC, 2023. LIBROS & CIENCIAS N5 - undefined
Postgraduate Diploma - Management of Cooperatives and Agricultural Associations
UNIVERSIDAD ESAN
Agribusiness Plan Management - undefined
LA MOLINA NATIONAL AGRARIAN UNIVERSITY
TOURISM (PromPerú - undefined
School of Government and Public
Public Policies with an Intercultural Approach - undefined
PONTIFICIA UNIVERSIDAD CATÓLICA DEL PERÚ
Nuevas oportunidades para la conservación de - undefined
S. - undefined
undefined
<ul><li>Central del Perú. LEISA revista de agroecología, Vol. 36, Nro. 03.
POSTERS</li><li>Avances del estudio de variabilidad genética</li></ul> - undefined
English Language Teacher at Hazerta, CEPEF, Grupo Aspasia, San Roman Estudios Superiores, Grupo ColonEnglish Language Teacher at Hazerta, CEPEF, Grupo Aspasia, San Roman Estudios Superiores, Grupo Colon
NA at Clínica San Gabriel (Grupo San Pablo) Enfermera UCI Adultos, Clínica San Juan Bautista (Grupo San Pablo)NA at Clínica San Gabriel (Grupo San Pablo) Enfermera UCI Adultos, Clínica San Juan Bautista (Grupo San Pablo)