Scott MacKenzie
Edinburgh
Summary
Strategic professional with expertise in proposition and loyalty strategy, cross-functional leadership, governance and consumer duty. Demonstrates a strong ability to oversee performance, analyse market trends, and drive creative ideation to deliver impactful results. Adept at executive communication and stakeholder management, ensuring alignment across diverse teams and objectives. Committed to leveraging skills to enhance organisational growth and customer-centric initiatives.
Overview
3
3
years of post-secondary education
10
10
years of professional experience
Work history
Clubcard Propositions Manager
Tesco Bank
Edinburgh
2024.01 - 2026.06
- Contributed to development and execution of Clubcard and loyalty strategy, aligning banking propositions to Group direction
- Shaped strategic thinking on how loyalty drives long-term customer value and differentiation within financial services
- Aligned senior stakeholders across Tesco and the Bank; resolved trade-offs and progressed strategic objectives
- Owned proposition performance oversight via KPI reporting, insight deep-dives and recommendations to improve customer outcomes and commercial performance
- Produced strategic papers and insight packs synthesising performance, customer insight and market trends
- Led cross-functional alignment to translate strategy into delivery across product, marketing, risk and legal
- Coordinated with internal/external SMEs to resolve incidents/issues and improve controls
- Supported governance, conduct and risk considerations across the Loyalty & Innovation portfolio
Financial Promotions Manager
Tesco Bank
Edinburgh
2021.10 - 2023.12
- Ensured customer communications were technically accurate, compliant and aligned to product terms-improving clarity and reducing rework
- Generated governance insight from promotion reviews and escalations, feeding into dearer standards and reduced recurring risk themes
- Partnered with teams to shape messaging earlier, reducing late-stage churn and improving customer clarity
- Led training and supported major campaigns; balanced pace-to-market with robust governance and customer outcomes
- Led Brand & Comms engagement improvement activity (EVM), delivering a prioritised action plan
Change Readiness Advocate
Tesco Bank
Newcastle
2019.12 - 2021.10
- Led stakeholder readiness across change initiatives, coordinating champions and business checkout for deployments
- Planned and coordinated resources required for successful implementation of change projects.
Customer Assist Representative
Tesco Bank
Newcastle
2016.01 - 2019.12
Education
BA (Honours) - Geography
Newcastle University
2014.09 - 2017.06
Certificate in Insurance -
Chartered Insurance Institute
Skills
- Proposition & Loyalty Strategy
- Cross-functional Leadership
- Governance & Consumer Duty
- Performance Oversight
- Executive Communication & Stakeholder Management
- Creative ideation
- Market trend analysis
References
Available upon request.
Timeline
Clubcard Propositions Manager
Tesco Bank
2024.01 - 2026.06
Financial Promotions Manager
Tesco Bank
2021.10 - 2023.12
Change Readiness Advocate
Tesco Bank
2019.12 - 2021.10
Customer Assist Representative
Tesco Bank
2016.01 - 2019.12
BA (Honours) - Geography
Newcastle University
2014.09 - 2017.06
Certificate in Insurance -
Chartered Insurance Institute