Sayaka Suzuki
Fashion PR / Graphic Designer
2 Benyamin Apartments, 375 Rotherhithe Street
Summary
Skilled fashion and design professional with 5＋ years of experience in Public Relations as well as 1.5 ＋ years of experience in Graphic Design. Well-versed in advertising and social media platforms and creating content from scratch. Team player with strong communication skills and good listener.
Overview
7
7
years of professional experience
7
7
years of post-secondary education
Work History
Marketing & PR
FUTURE PRESENT
2023.09 - Current
- Organized and facilitated high-profile events, resulting in increased showroom awareness and leaving a positive impression.
- Utilized MailChimp and Photoshop to create highly engaging mailings.
- Performed product registration and generated sales reports using Centra.
- Created commercial invoices and utilized DHL to import products from overseas.
- Built relationships with industry professionals and customers.
- Shot and facilitated e-commerce and campaign visuals.
- Communicated with Japanese clients, managed budgets for buying.
- Prepared stylist loan and lease documents.
- Researched new brands for the showroom.
Sales
Sandro Regent Street
2023.06 - 2023.12
- Provide assistance and support to customers in selecting products, answering questions, and resolving issues.
- Met and exceeded sales targets consistently, contributing to overall team success.
- Maintain a clean and organized sales floor by restocking shelves, arranging displays, and ensuring merchandise is well-presented.
Fashion PR
IMCF
2021.01 - 2023.03
- Created invoices for overseas shipments and arranged for samples to be photographed overseas to increase media exposure.
- Created press releases for each new product release to increase annual media exposure. Supported PR strategies for small brands (handled PR for a total of 5 brands including "untishold" and "Haengnae").
- Customer service and sales at POPUP STORE, communication with customers, and announcements on Instagram.
- Run paid/unpaid Influencer campaigns from creation, and execution, through to reporting.
- Arranged models, photographers, stylists, etc. in Japan and abroad, accompanied them on site, and managed the progress of photo shoots.
- ∙Sent thousands of emails from media lists and invited fashion industry professionals to brand exhibitions and events to carefully explain brand concepts and clothing details.
- Research content on social media channels such as Instagram, tiktok, etc. for competing brands, shoot material for Instagram and social media, and create content using Adobe software.
- Regularly discuss with section members of each brand on measures to increase sales and awareness of the brand.
- Manages a number of samples securely in Excel, Keep track of loan requests from factories and stylists for mass production.
- Responding quickly to calls and emails from the media and stylists. Update press kits, etc.
Fashion PR
UNDERCOVER
2018.11 - 2020.12
- Attendance at Paris collections/exhibitions. Assist designer's business trip to Paris. Contacting venues, arranging directors, requesting casting companies, interpreting, etc.
- Produce and manage the collaboration with NIKE, PAM, and Dr. Martens. Participate in regular MTG meetings regarding trends in filming and collaboration projects.
- Responded to requests from overseas showrooms. Created shipping invoices and arranged samples for overseas photo shoots to increase media exposure.
- Created press releases for each new product to increase annual media exposure. When the media contacted us for a particular item, provide them with a description of the products they were interested in.
- Arrange models, photographers, stylists, etc. in Japan and abroad, accompany them on site, and manage the progress of photo shoots.
- Send thousands of emails from media lists and invite fashion industry professionals to brand exhibitions and events to explain the concept of the brand and the details of the clothes in detail.
- Manage a number of samples, keep track of requests for loans from factories and stylists for mass production.
- Respond quickly to phone calls and emails from the media and stylists. Update press kits, etc.
Assistant Graphic Designer / Art Director
SIMONE INC
2017.04 - 2018.08
- Assist Art Director in creating call sheets, proposals and visual materials for shoots. *Used Photoshop and Aftereffect to create still and video materials that are easy for clients to visualize.
- Researched current trends and developments in the world. Present materials at regular meetings. Conduct research from the target's point of view to determine what kind of visuals would be best for the target.
- Research stylists, photographers, hair and makeup artists for photo shoots.
Finding suitable locations for photo shoots and ordering catering for the shoots. - Manage and steam the items for the shoot, and take care of the team to ensure that the client and talent are stress-free.
- Creating banners for the websites of clients such as Maybelline Japan, Shu Uemura, Bay Cruise Japan, and Isetan, and retouching photos for various use.
Education
Bachelor of Arts - Graphic Communications
Baruch College City University of New York
New York 2014.07 - 2016.12
Bachelor of Arts - Travel Industry
University of Hawaii At Manoa
Honolulu, Hawaii 2014.01 - 2014.05
Associate of Arts - Liberal Arts And General Studies
University of Hawaii At Kapi’olani Community Colle
Honolulu, Hawaii 2012.01 - 2014.01
High School Diploma -
Palmerston North Girls High School
Palmerston North, New Zealand 2009.08 - 2011.12
Skills
Communication
Timeline
Marketing & PR
FUTURE PRESENT
2023.09 - Current
Sales
Sandro Regent Street
2023.06 - 2023.12
Fashion PR
IMCF
2021.01 - 2023.03
Fashion PR
UNDERCOVER
2018.11 - 2020.12
Assistant Graphic Designer / Art Director
SIMONE INC
2017.04 - 2018.08
Bachelor of Arts - Graphic Communications
Baruch College City University of New York
2014.07 - 2016.12
Bachelor of Arts - Travel Industry
University of Hawaii At Manoa
2014.01 - 2014.05
Associate of Arts - Liberal Arts And General Studies
University of Hawaii At Kapi’olani Community Colle
2012.01 - 2014.01
High School Diploma -
Palmerston North Girls High School
2009.08 - 2011.12
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