Savannah Taylor
Stafford,Staffordshire
Summary
Social Media Executive with a strong eye for design and a passion for creating visually cohesive content. Experienced in developing social strategies, managing campaigns, and engaging audiences across multiple platforms. Skilled at combining creativity and insight to enhance brand presence and deliver consistent, high-quality content.
Overview
3
3
years of professional experience
Work History
Social Media Executive
Olivia's
Stafford, Staffordshire
03.2024 - Current
- Led the organic social media presence across Instagram, TikTok, Facebook, Pinterest and LinkedIn, shaping a confident, design-led visual direction that contributed to Instagram growth of +27K followers.
- Delivered a 114% increase in Instagram engagement (3.5% → 7.5%) within six months by evolving the content approach towards carousel-first storytelling, elevated aesthetics and original, on-brand imagery.
- Owned the content calendar end-to-end using Later, overseeing planning, scheduling and optimisation to ensure consistency, relevance and performance across platforms.
- Embedded AI-generated lifestyle visuals into the content workflow, enhancing creative output while reducing reliance on influencer imagery and maintaining a premium brand aesthetic.
- Used performance insights and trend awareness to guide creative decisions, strengthening audience interaction, saves and overall content impact.
- Collaborated cross-functionally with buying, marketing and email teams to align social content with launches, campaigns and wider brand storytelling.
Buying Admin Assistant
Olivia's
Stafford, Staffordshire
03.2023 - 03.2024
- Managed and uploaded new product listings on Shopify, ensuring timely and accurate updates for all new launches.
- Maintained and updated website content, ensuring all product information was accurate and up to date.
- Reviewed product listings for accuracy, including images, descriptions, dimensions, and pricing.
- Coordinated with suppliers and internal teams to resolve discrepancies and maintain data integrity.
- Conducted regular website audits to ensure consistency and high-quality standards.
- Monitored inventory and updated stock levels to support smooth online operations.
Education
GCSEs -
Walton High School
Staffordshire01-2022
Skills
- Creative Direction
- Social Media Strategy
- Content Creation
- Data-Driven Decision Making
- Cross-Team Collaboration
- Leadership & Mentoring
- Community Engagement
- Photo & Video Editing
- AI-Generated Content
- Canva Design
Timeline
Social Media Executive
Olivia's
03.2024 - Current
Buying Admin Assistant
Olivia's
03.2023 - 03.2024
GCSEs -
Walton High School