Summary
Overview
Work history
Education
Skills
Timeline
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Sara Liptrott

Chorley

Summary

Dynamic professional with expertise in campaign management, operations management, relationship management, and inventory management. Demonstrates strong organisational skills and attention to detail, excelling in scheduling and process support. Known for excellent communication skills, aiming to leverage these strengths in a challenging role that creates growth and innovation.

Overview

37
37
years of professional experience

Work history

Operations Manager

Bauer Media
Liverpool
08.2018 - 09.2025
  • Company Overview: (Hits Radio, Greatest Hits, Absolute, Magic, Kiss, Planet Rock)
  • Setting up SMS competitions running on radio stations – mainly Cash Register & Make Me A Winner competitions
  • Successfully coordinate and integrate all necessary teams, processes, and resources operationally to deliver projects efficiently
  • Create & schedule SMS marketing messages, App banners and Website artwork
  • Build prize draws and pick winners using industry verified software
  • Comply to GDPR & Ofcom rules and regulations
  • Customer Service Manager
  • Co-ordinate between senior management team, presenters and producers during live competitions
  • Manage competition winners by protecting and guiding upon receipt of substantial winnings
  • Train Operations Team especially with frequent changes and new systems to learn

PA to Director & Office Manager

BBC
09.2008 - 06.2018
  • Company Overview: (BBC – Manchester)
  • PA to department director & delivered administrative assistance to a team of 12, improving productivity. Maintained communication with London office to align projects and priorities
  • Manage activities of an extremely busy, fast-paced office – coordinating deliveries & supplies, handling purchase order processing, submitting expenses in addition to gatekeeping and delivering prompt decisions whilst working to tight deadlines
  • Organise daily and weekly schedules to guarantee efficient department operations, collaborating with reception and facilities teams.
  • Engaging with HR and all Director PAs handling sensitive and confidential information
  • Organise events for clients and celebrities - book venues, send invites, organise guest lists, arrange hotel rooms and transport etc
  • Co-ordinate tickets and guest lists for company national exhibitions/shows – BBC Good Food Show, BBC Gardeners World Live, Master Chef Live, CBeebies Live, Match of the Day tours
  • Worked as part of the relocation team for Media City opening to facilitate staff and on-air talent transition from London to Manchester, managing temporary rental contracts, utilities, school details, rental vehicles, etc.



Media Planner/Buyer - (12 months maternity contract)

Heckford Advertising
, North West
06.2007 - 06.2008
  • Radio Specialist – oversee all media schedules using radio in their campaigns
  • Worked on cross media schedules with sales execs to provide creative ideas and strong campaign briefs
  • Building strong relationships with media owners to ensure my clients receive the best prices, discounts and offers
  • Researching numerous fields of media for specific clients depending on budget and target audience
  • Proof reading scripts, advertorials & artwork ensuring correct copy or artwork is distributed adhering to production specs and guidelines to relevant stations, outdoor media and publications
  • Working to tight deadlines with thorough attention to detail

Head of Radio Scheduling North West

Century FM, Capital Gold, XFM
06.1998 - 04.2007
  • Executed logistics for launch parties of Century FM and XFM, including VIP guest management. Arranged transportation and accommodation for celebrities to ensure their presence at events. Worked closely with team to deliver successful launches.
  • Co-ordinated and managed airtime scheduling on 3 radio stations liasing with on air talent and content teams
  • Worked with the Football Legends phone-in organising schedules on shows with ex-players - Alan Kennedy, Gary Owen, Graeme Sharp, Mickey Thomas, Lou Macari & Jan Molby
  • Correlated clients, on-air talent, sales and programming through relationship building, organisation of football and concert tickets, as well as signed merchandise for clients and prize winners
  • Organised meet & greets for competition winners when artists/bands came to the radio station for an interview or to perform a live session
  • Organised competition winners to meet bands at concert venues while overseeing winner experiences, distributing goodie bags and signed merchandise, and capturing photographs for station websites.
  • David Beckham book signing - organised listener competition and ‘Meet & Greet’ winners
  • Developed internal systems and guided team training

Head of Radio Scheduling & Office Manager

Melody FM
London
11.1995 - 05.1998

Commercial Traffic/Scheduling Manager

Key 103 & Piccadilly Gold
Manchester
10.1994 - 10.1995

Commercial Traffic Scheduling Assistant

Rock FM & Radio City
Preston/Liverpool
02.1989 - 10.1994

Education

A-Levels - Media Studies, English Language, Sociology

Blackburn College
Lancashire
/1986 - /1988

Skills

  • Operations Management
  • Relationship Management (external partners and internal teams)
  • Inventory Management
  • Campaign Scheduling
  • Strong Organisational Skills and Attention to Detail
  • Team Support and Enablement
  • Excellent Communication Skills
  • Passion for Sport

Timeline

Operations Manager

Bauer Media
08.2018 - 09.2025

PA to Director & Office Manager

BBC
09.2008 - 06.2018

Media Planner/Buyer - (12 months maternity contract)

Heckford Advertising
06.2007 - 06.2008

Head of Radio Scheduling North West

Century FM, Capital Gold, XFM
06.1998 - 04.2007

Head of Radio Scheduling & Office Manager

Melody FM
11.1995 - 05.1998

Commercial Traffic/Scheduling Manager

Key 103 & Piccadilly Gold
10.1994 - 10.1995

Commercial Traffic Scheduling Assistant

Rock FM & Radio City
02.1989 - 10.1994

A-Levels - Media Studies, English Language, Sociology

Blackburn College
/1986 - /1988

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