Economics graduate with 4+ years of experience in customer-facing and sales roles within fast-paced, premium retail environments. Proven track record of exceeding performance targets, including driving a 105% sales increase at Selfridges and consistently surpassing monthly KPIs by 120% through leveraging data analytics to identify buying patterns. Bilingual in English and Arabic, enabling effective communication and trust-building with diverse clientele. Skilled in upselling, increasing average transaction value by up to 25%, and leveraging customer insights to tailor recommendations. Known for exceptional service delivery, fostering long-term client relationships, and applying data-driven decision-making to enhance business outcomes.