Sakina Sathliyawala
Leeds,United Kingdom
Summary
Accomplished professional with extensive expertise in Python programming, SQL database management, and data visualization techniques. Demonstrates proficiency in CRM systems and Salesforce platform, complemented by strong business development strategies and sales forecasting abilities. Adept at executing campaign strategies, building influencer partnerships, and implementing social media strategies to enhance brand marketing efforts. Possesses leadership qualities and effective communication skills, with a proven track record in public speaking and event marketing. Skilled in negotiation techniques and retail marketing strategies, aiming to leverage digital marketing understanding for impactful brand positioning.
Overview
5
5
years of professional experience
1
1
Certification
Work history
Marketing officer
TEDx university of leeds
Leeds, West yorkshire
2026.01 - Current
- Assisted teams in completing projects that fostered innovation and progress.
- Supported analysis of consumer behaviour trends to guide product development.
- Facilitated management of marketing budgets for effective resource allocation.
- Monitored over 100 competitor activities to maintain competitive edge in market.
- Engaged speakers through various social media platforms to enhance event visibility.
- Developed up to 20 campaigns for TEDx sales to improve audience engagement.
- Contributed to formation of marketing strategies to boost brand awareness.
- Coordinated management of two social media platforms to increase online interaction.
In-store
Domino's Pizza
Leeds, west yorkshire
2025.12 - Current
- Executed daily responsibilities efficiently and accurately.
- Acquired and implemented 10 new skills to enhance task efficiency and productivity.
- Completed assignments within stringent deadlines.
- Exhibited respect, friendliness, and readiness to assist colleagues whenever needed.
- Oversaw kitchen operations.
- Maintained cleanliness in kitchen areas.
- Conducted quality assurance and quality control measures.
- Supported increased sales during peak hours.
- Assisted effectively during busy periods.
- Demonstrated fast-paced working skills.
Social Media Influencer
Self-Employed
India
2021.01 - 2026.03
- Built 30,000+ follower audience with 1M+ monthly engagement.
- Delivered 30+ brand collaborations across fashion, lifestyle, wellness, and beauty.
- Hosted 10+ events and promotional campaigns.
- Used analytics to optimise reach, conversions, and content performance.
Business Development Executive (Internship)
Squbra Softech
Pune, India
2025.01 - 2025.06
- Closed up to $1 million in ERP/software sales for schools and institutions.
- Managed leads, demos, CRM pipeline, and client negotiations.
- Developed tailored product pitches and strengthened client relationships.
QA/QC (Internship)
Nafees Frozen Food Pvt. Ltd.
Dahod, India
2024.05 - 2024.07
- Conducted food quality checks using Moisture Analyser, Texture Analyser, Hygrometer, pH Meter.
- Oversaw worker coordination, hygiene monitoring, and packaging compliance.
- Maintained documentation and cold-chain safety standards.
- Duration: 2 Months
QA/QC (Internship)
Sapphire Life Sciences Pvt. Ltd.
Mumbai, India
2023.05 - 2023.07
- Performed pharmaceutical testing using HPLC, UV–Vis, Dissolution Tester, Friability Tester.
- Supported GMP documentation, validation, and quality control processes.
- Duration: 2 Months
Education
MSc - Data Science
University of Leeds
Leeds 2025.09 -
B.Tech - Biotechnology
Dr. D.Y. Patil Biotechnology & Bioinformatics Institute
INDIA 2021.09 - 2025.06
Skills
- Python programming
- SQL database management
- Business development
- CRM systems proficiency
- Sales forecasting
- Brand marketing
- Campaign execution
- Leadership skills
- Effective communication
- Public speaking
- Event marketing
- Influencer partnerships
- Direct mail campaigns
- Salesforce knowledge
- Social media strategy
- Customer relationship management
- Negotiation techniques
- Retail marketing strategies
- Marketing automation tools
- Content creation for marketing
- Digital marketing strategies
- Brand positioning techniques
- Marketing communications proficiency
- Market research capabilities
Certification
- Artificial Intelligence (2024): ML fundamentals & automation.
- HR Ambassadorship (2022): Talent engagement & HR communication.
- Marketing Ambassadorship (2023): Brand outreach & campaign planning.
- Business Development & Sales (2023): Lead generation & negotiation.
- Digital Marketing (2023): SEO, content strategy, analytics.
- Marketing & Advertising (2023): Branding & creative messaging.
- Startup Competition (2025): Selected till Round 2; pitching & business modelling.
Accomplishments
- 1M+ monthly Instagram engagement.
- 30+ brand collaborations & 10+ event hostings.
- Closed high-value software deals worth up to $1M.
- Strong blend of analytical, business, and creative capability.
Extracurricular and Volunteering
NGO Volunteer( Ray of joy foundation): Raised £2,000+ for rural sanitary pad distribution, food donations, and education initiatives. Participated in Art of Living – Drug-Free India awareness programmes. Hosted cultural events, college fests, and promotional brand activities. Campus Ambassador: Managed student engagement and course promotions. Class Representative: Coordinated academic activities and faculty communication. NGO Volunteer( Ray of joy foundation): Raised £2,000+ for rural sanitary pad distribution, food donations, and education initiatives. Participated in Art of Living – Drug-Free India awareness programmes. Hosted cultural events, college fests, and promotional brand activities. Campus Ambassador: Managed student engagement and course promotions. Class Representative: Coordinated academic activities and faculty communication.
Timeline
Marketing officer
TEDx university of leeds
2026.01 - Current
In-store
Domino's Pizza
2025.12 - Current
MSc - Data Science
University of Leeds
2025.09 -
Business Development Executive (Internship)
Squbra Softech
2025.01 - 2025.06
QA/QC (Internship)
Nafees Frozen Food Pvt. Ltd.
2024.05 - 2024.07
QA/QC (Internship)
Sapphire Life Sciences Pvt. Ltd.
2023.05 - 2023.07
B.Tech - Biotechnology
Dr. D.Y. Patil Biotechnology & Bioinformatics Institute
2021.09 - 2025.06
Social Media Influencer
Self-Employed
2021.01 - 2026.03