Summary
Overview
Work History
Education
Skills
Timeline
BusinessAnalyst

Roopchand DL

Senior Visual Designer
Coventry

Summary

Senior visual Designer consistently proven in delivering above-standard, award-winning internal / client-facing design services such as interactive pitch presentations, branding and marketing collateral, web pages, videos, UI/UX and e-learning modules whilst collaborating with / leading multi-disciplinary teams. Passionate about new design trends & techniques with strong commercial acumen and excellent eye for aesthetics, excels in both leading & creating the end-to-end design process from requirement gathering, brainstorming and client liaison through to QC and the delivery of innovative, engaging materials that impress and achieve goals. A hands-on team player who enjoys training and mentoring others. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.

Overview

13
13
years of professional experience
6
6
years of post-secondary education

Work History

System Designer

R Techsol Limited
Solihull
11.2022 - Current
  • As a designer, I am responsible for examining requirements and coming up with potential solutions.
  • I conduct user research and wireframing, as well as visual design.
  • I develop the design systems and workflows that allow for a team of designers to collaborate efficiently.

Lead Digital Designer

Designit
Bangalore
10.2021 - 10.2022
  • Head up the India design team of 14 via 3 direct reports, and act as key point of contact with the US HQ, supporting business development whilst collaborating with international teams (US, AUS, KSA, NZ & UK) to deliver assets incl
  • Print media, UI/UX, presentations, infographics, isometric designs, Video, and customer journeys
  • Responsible for developing digital design capabilities, pushing the boundaries of the discipline and pioneering new concepts, products, services, ventures, brands and systems
  • Undertake hands-on leadership throughout projects from concept development to successful delivery
  • Collaborate with teams across Wipro Digital Interactive to deliver high-quality products and services
  • Mentor, develop, support and inspire junior designers
  • Spearheaded creation of the end-to-end design process from zero, including the introduction of QC function

Senior Visual Designer

Boston Consulting Group
Bangalore
09.2019 - 10.2021
  • Act as a creative thought-partner managing end-to-end internal marketing, communications and e-learning projects whilst coordinating and developing a team of 15 designers, liaising directly with clients and creating concepts often from ambiguous briefs
  • Role includes collaborating with and allocating project aspects to internationally dispersed teams
  • Translated business language and processes into creative ideas and engaging stories, and pitched to clients
  • Created advanced PowerPoint presentations, branding & logos, brochures, infographics, isometric designs, iconography, posters, data visualization, corporate communications, interactive PDFs, consumer mock-ups, marketing and event materials etc
  • For cases, proposals, workshops and campaigns
  • Spearheaded the creation of a standardised end-to-end design process from zero, including the introduction of QC function which dramatically improved delivery to agreed timescales
  • Delivered extensive new business (
  • Mentored junior designers, providing guidance, direction, training, and career development support

Assistant Manager

247.ai
Bangalore
04.2018 - 09.2019
  • 24]7.ai is a US customer service software and services company that uses AI and machine learning to provide targeted customer service
  • Led a design team of 8 and assisted the Brand Identity & Design Manager in delivering communications, branding & e-learning projects from concept / brief for clients such as Google, Optus, AT&T, Target, Sirius XM and Verizon, collaborating internationally (US and ANZ) to deliver high-quality to challenging deadlines
  • Used Articulate Storyline, Adobe Captivate, typical e-learning workflow and ADDIE process
  • Designed and developed award-winning (‘Best Training Modules’ / ‘Excellence’) customer training courses that increased company sales by up-to 25%
  • Oversaw work completed by juniors and provided training / mentoring
  • Monitored progress, managed risk and ensured key stakeholders are kept informed on project progress
  • Worked closely with managers on training concepts and implementation of trainings

Assistant Manager

KPMG
Bangalore
01.2016 - 03.2018
  • Led 28 team members across L&D, UI/UX and digital/print in the conceptualizing, visualizing, developing & delivering memorable interactive marketing and print designs, at times liaising directly with clients including Synergy, Cedars-Senai, Stanley Black & Decker and KPMG IFRS Global Institute – meeting multiple challenging / competing deadlines
  • Monitored project progress, managed risk and updated key stakeholders
  • Utilised Adobe CC tools such as Go Animate to record, edit and create demos
  • Liaised with and coordinated external vendors for artwork productions
  • Delivered the self-service portal UI design for mobile & web incl
  • Architecture diagrams & technical process flows
  • Provided ad-hoc support for internal/ external company design requests

Senior Pre-sales & Marketing Coordinator

Tech Mahindra
Bangalore
04.2014 - 11.2015
  • Tech Mahindra is a multinational information technology services and consulting company with 145+ employees across 90 countries
  • Single point of contact for all marketing and R&D in the company’s effort to win the BT contract, designing presentations, Word documents, print media, videos, microsites & newsletters, ensuring high-quality, attractive assets
  • Trained the creative team of 8 in branding standards, use of colour / aesthetics, experimentation & infographics
  • Created standard pre-sales & marketing PowerPoint templates for use by the entire team
  • Delivered the self-service portal UI design for mobile & web incl
  • Architecture diagrams & technical process flows
  • Achieved 3 awards in year 1 including 2 ‘Best Performer’ awards

Marketing Associate

Unisys
Bangalore
07.2013 - 04.2014
  • Created high-quality internal marketing collateral from concept to briefs for overseas Unisys stakeholders whilst working closely with the onshore CMS team
  • Role included developing websites, microsites, web applications & UI design.

Lead Visual Designer

IBM
Bangalore
06.2011 - 04.2013
  • Led a team of 5 in the delivery of on-time, high-quality internal assets to challenging deadlines including conceptualising, executing & developing new internal microsites
  • Won IBM’s ‘GEM’ (Going the Extra Mile) award multiple times.

Technical Associate

GENPACT
Bangalore
10.2009 - 05.2011
  • Client-facing, end-to-end project role designing layout, coupons, messages, and banners for US clients; also acted as QC for a ground-breaking £14M Catalina supermarket project
  • Received award for best performer of the team, 2010.

Education

Master of Arts - Visual Arts

College of Fine Art
Bangalore, India
04.2005 - 04.2007

Bachelor of Arts - Applied Art

University College of Fine Art
Davangere, India
04.2001 - 04.2005

Skills

Communicating with clients

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Timeline

System Designer

R Techsol Limited
11.2022 - Current

Lead Digital Designer

Designit
10.2021 - 10.2022

Senior Visual Designer

Boston Consulting Group
09.2019 - 10.2021

Assistant Manager

247.ai
04.2018 - 09.2019

Assistant Manager

KPMG
01.2016 - 03.2018

Senior Pre-sales & Marketing Coordinator

Tech Mahindra
04.2014 - 11.2015

Marketing Associate

Unisys
07.2013 - 04.2014

Lead Visual Designer

IBM
06.2011 - 04.2013

Technical Associate

GENPACT
10.2009 - 05.2011

Master of Arts - Visual Arts

College of Fine Art
04.2005 - 04.2007

Bachelor of Arts - Applied Art

University College of Fine Art
04.2001 - 04.2005

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Roopchand DLSenior Visual Designer