Romi Singh
Pinner,Middlesex
Summary
Marketing professional successful in campaign development and programme management. Forward-thinking and analytical in tracking markets and optimising strategies for best results. Excels at partnering cross-functionally to generate outstanding results. Committed manager with exceptional leadership, organisational skills and communication abilities leads high-performing cross-functional teams. Leads projects, company operations and business growth.
Overview
29
29
years of professional experience
Work history
Sales Manager
Benz Travel LTD
Wembley, Brent
01.1998 - 07.2024
- Analysed sales reports to identify trends and update strategies.
- Optimised sales methods to best engage, acquire and retain customers.
- Supported front-line sales teams with well-coordinated administrative operations.
- Oversaw planning and execution of targeted sales and marketing strategies.
- Managed team of 150 staff during the peak of the company, driving performance with motivational strategies to exceed sales targets.
- Evaluated sales and service processes to generate targeted improvement strategies and increase revenue opportunities.
- Defined business strategies and roadmaps to drive performance across sales, promotions and marketing departments.
- Conducted regular market assessments to stay current on trends and maintain readiness for changes.
- Used multi-source data to determine sales and delivery terms for products and services.
- Established budgets for programme activities and controlled expenditure to meet targets.
- Generated ideas and concepts for paid ad content, monitoring spend against performance for continued profit improvements.
- Allocated teams, materials and calendar space for individual projects.
Director
Travel World (Lon) LTD
Wembley, Brent
06.1995 - 11.1997
- Managed daily operations by overseeing financials, key performance indicators and employee performance.
- Led negotiations with vendors and suppliers, securing favourable terms.
- Implemented company policies and legal guidelines.
- Identified and resolved operational issues impacting productivity, performance or profitability.
- Formulated business plans to increase growth and minimise cost for company.
- Designed business strategies to obtain short and long-term goals for company.
- Managed business operations, financial performance and investments of company.
- Monitored operations to assess and highlight results.
- Spearheaded strategic planning and decision-making processes aligning with mission and stakeholder interests.
Skills
- Business development
- Relationship Management
- Account management
- Salesforce CRM
- New account development
- Presentations and proposals
- Marketing campaign management
- Competitive and trend analysis
- Brand building
- Marketing strategy development
- Promotional strategies
- Partnership marketing
- Sales training
- Trend analysis
- Market and competitive analysis
- Sales forecasting
Timeline
Sales Manager
Benz Travel LTD
01.1998 - 07.2024
Director
Travel World (Lon) LTD
06.1995 - 11.1997
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