Rohith Thomas Biju
London
Summary
A skilled sales and marketing professional in Web3, adept at generating leads and fostering partnerships. Demonstrates strategic thinking and proficiency in communication, project management and event coordination, enabling effective collaboration with cross-functional teams to drive growth and foster lasting stakeholder relationships.
Overview
3
3
years of professional experience
5
5
years of post-secondary education
2
2
Certifications
Work History
Community Manager
MetaXSeed
11.2023 - Current
- Spearheaded the identification and onboarding of 20+ strategic partners and key opinion leaders (KOLs) into the MetaXseed ecosystem, ensuring perfect alignment with company expansion goals.
- Conceptualized and executed high-impact outreach campaigns featuring strategic cross-promotions and engaging competitions with key partners, driving a 30% community expansion.
- Possesses a strong understanding of current industry trends, technologies, and competitive landscapes within the Web3 space.
- Skilled at gleaning valuable insights from client interactions and translating them into actionable feedback for product and marketing teams.
- Possesses knowledge of VC landscapes and the ability to identify suitable investment opportunities, including assisting with fundraising initiatives.
Partnerships and Events Manager
Crypto Mondays London
09.2022 - Current
- Increased the company's partner network by 20% through effective lead evaluation, prospecting, and strategic partnership identification.
- Successfully implemented co-marketing agreements with a 95% success rate, ensuring mutually beneficial outcomes for partners and the company.
- Played a key role in organizing and executing panel discussions, identifying and securing relevant panelists, and contributing to engaging and informative events.
- Developed and implemented strategic initiatives to enhance the reach and impact of Crypto Mondays, resulting in a 15% increase in attendance and a 20% rise in social media engagement.
Marketing and Events Manager
Coinfirm
12.2021 - 12.2022
- Increased lead generation by 40% and enhanced brand awareness by strategically positioning Coinfirm in over 30 prominent Web3 events, including webinars, panel discussions, fireside chats, and industry focus groups.
- Identified and implemented strategic improvements to sales outreach and social media strategies for business development representatives and the customer success team, resulting in a remarkable 65% increase in engagement rates.
- Collaborated effectively with product, data, and investigations teams to produce comprehensive reports on product updates, new launches, and crypto-related scams, ensuring consistent and transparent communication.
- Supported the sales team by continuously monitoring and evaluating market trends, competitor activities, and regulatory developments, providing valuable insights for informed decision-making.
- Conceptualized and launched a comprehensive digital assets learning and development platform catering to blockchain professionals, clients, and partners, fostering industry knowledge and expertise.
DeFi Growth Advisor
Multiple
11.2020 - 09.2022
- Actively contributed to cryptocurrency and blockchain research and development initiatives, providing valuable insights that led to the creation of innovative DeFi products.
- Developed pitch documents, sales materials, and marketing strategies for numerous projects.
- Organized and hosted engaging community-focused events on Twitter Spaces and Discord, promoting interaction, knowledge sharing, and a sense of community among members.
- Secured over £800k in investments through strategic engagement with key opinion leaders (KOLs), influencers, and YouTube channel owners, leveraging their reach to attract new investors and expand the community.
Education
Master of Science - International Business
University of Reading
Reading 09.2017 - 09.2018
Bachelor of Arts - Accounting And Business Management
De Montfort University
Leicester 09.2013 - 09.2017
Certification
Moralis Academy (Ethereum, Bitcoin and Blockchain Foundation)
Timeline
Community Manager
MetaXSeed
11.2023 - Current
Regulation, Sanctions and Terrorism in Crypto
02-2023
Partnerships and Events Manager
Crypto Mondays London
09.2022 - Current
Marketing and Events Manager
Coinfirm
12.2021 - 12.2022
DeFi Growth Advisor
Multiple
11.2020 - 09.2022
Moralis Academy (Ethereum, Bitcoin and Blockchain Foundation)
05-2020
Master of Science - International Business
University of Reading
09.2017 - 09.2018
Bachelor of Arts - Accounting And Business Management
De Montfort University
09.2013 - 09.2017
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