Summary
Overview
Work history
Education
Skills
Accomplishments
Timeline
Generic
Robert Mcnee

Robert Mcnee

Prenton,Somerset

Summary

Creative thinker with expertise in social media management and content creation, including graphic design and videography using Adobe Creative Suite. Proven ability to manage CMS platforms and execute successful email marketing campaigns. Recognised for strong verbal and written communication skills, attention to detail, and proofreading capabilities. Aiming to leverage these skills in a dynamic environment to drive engagement and brand growth.

Overview

9
9
years of professional experience
6
6
years of post-secondary education

Work history

Social Media and Digital Content Lead

Bolton Wanderers Football Club
Bolton, Lancashire
04.2024 - Current

- Lead in the day-to-day planning, scheduling and live posting of content across all the club’s social media channels.


- Working with the wider Communications team, develop and deliver high performing, high quality content for the club’s supporter base, in line with the club’s values and objectives, and brand and tone of voice.


- Plan and publish matchday content across all club social media channels and official App, travelling to first team fixtures both home and away.


- Interview the Head Coach and players both both and after matches.


- In collaboration with the club’s videographer, plan, produce and publish exclusive content for the club’s official TV channel.


- Work with the interim Head of Communications on the club’s streaming service, understanding the processes needed for matchday protocols.


- Support commercial partnership activation and marketing campaigns.


- Analyse data using social media analytic tools and reports to evaluate performance, adjusting content as required.


Communications Officer

Bolton Wanderers
Bolton, Lancashire
05.2023 - 04.2024

- Analyse data using social media analytic tools and reports to evaluate performance, adjusting content as required.


- Play a key role in supporting the delivery of the club’s Digital Evolution project (the delivery of a new club website and app).


- Lead on the design, testing, data segmentation and delivery of CRM campaigns.


- Ensure information and imagery across the club’s website is up to date and user friendly.


- Contribute to written / editorial content for the club website and matchday programme.


- Assist in the delivery of club partner marketing activation requirements.


- Analyse data and metrics to provide follower insight and inform future content and communications.


- Assist with match day media facilities and accreditation requests from local, national and international media organisations.



Content and Social Media Manager

Tranmere Rovers Football Club
Prenton, Merseyside
07.2021 - 05.2023

Press Officer

Tranmere Rovers Football Club
Prenton, Merseyside
07.2018 - 07.2021

Community Journalist

Tranmere Rovers Football Club
Prenton, Merseyside
12.2016 - 07.2018

Education

A-Levels - Media Studies

Birkenhead Sixth Form College
Birkenhead
09.2014 - 08.2016

A-Levels - English Languages and Literature

Birkenhead Sixth Form College
Birkenhead
09.2014 - 08.2016

A-Levels - Film Studies

Birkenhead Sixth Form College
Birkenhead
09.2014 - 08.2016

Skills

    - Creative thinker


    - Excellent verbal and written communication


    - Knowledge and experience of growing social platforms/ social media management


    - Experience in both graphic design and videography including use of Adobe Creative Suite


    - CMS Management


    - Experience in email marketing


    - Use of initiative


    - Proofreading and attention to detail

Accomplishments

    Best Marketing Campaign - North West Football Awards

    Norman Wilson Staff Recognition Award - Tranmere Rovers

Timeline

Social Media and Digital Content Lead

Bolton Wanderers Football Club
04.2024 - Current

Communications Officer

Bolton Wanderers
05.2023 - 04.2024

Content and Social Media Manager

Tranmere Rovers Football Club
07.2021 - 05.2023

Press Officer

Tranmere Rovers Football Club
07.2018 - 07.2021

Community Journalist

Tranmere Rovers Football Club
12.2016 - 07.2018

A-Levels - Media Studies

Birkenhead Sixth Form College
09.2014 - 08.2016

A-Levels - English Languages and Literature

Birkenhead Sixth Form College
09.2014 - 08.2016

A-Levels - Film Studies

Birkenhead Sixth Form College
09.2014 - 08.2016
Robert Mcnee