

Digital marketing and motion design expert specializing in social-first content and performance-driven creatives. Proven track record in managing diverse social media accounts, leveraging storytelling and analytics to enhance engagement, generate leads, and establish brand presence. Focused on developing scalable content systems and integrating generative AI into marketing strategies to optimize campaign performance through data-driven experimentation.
Digital Marketing & Growth
Social Media Strategy (Instagram, TikTok, YouTube, LinkedIn), Paid Ads Fundamentals (Meta Ads, Google Ads – A/B testing, targeting), Audience Persona, Development & Content Funnels, Campaign Performance Tracking (engagement, CTR, CPL awareness)
Content & Creative
Motion Graphics & Video Editing (After Effects, Premiere Pro), Short-form Video Strategy (hooks, retention, storytelling), Visual Branding & Campaign Assets, Copywriting for Social & Ads
AI & Tools
Generative AI (ChatGPT, Gemini, AI-assisted content workflows), Canva, CapCut, Adobe Creative Suite, Basic CRM & Analytics Awareness (Google Analytics, HubSpot exposure), Scheduling Tools (familiar with social media planners)
Other
Event Content Support & Promotion, Cross-team Collaboration, Strong organizational and deadline management skills