Rico De Matos
St ives,Cambridge
Summary
Strategic sales and marketing leader with expertise in aligning initiatives with organisational goals. Developed and executed training programs to elevate team performance and implemented advertising campaigns to enhance brand visibility. Cultivated strong client relationships, optimised budget plans for resource allocation, and streamlined processes for increased efficiency. Focused on driving strategic objectives and fostering growth.
Overview
13
13
years of professional experience
13
13
years of post-secondary education
Work history
General manager
Stir Histon
Cambridge, Cambridgeshire
2023.08 - Current
- Managed profit goals against budget and prior year, keeping controllable costs within budget.
- Monitored store performance, identifying key areas for operational enhancement.
- Managed multi-site scheduling for teams of 10-20, optimising workforce allocation based on sales forecasts.
- Recruited team members for maintaining adequate staffing levels according to projected sales.
- Implemented open-door communication system, facilitating cross-departmental engagement and feedback.
- Maintained and improved upon back-office systems such as till systems and rota systems.
Waiter/barista
Stir Histon
Cambridge, Cambridgeshire
2021.08 - 2023.08
- Upsold additional items to customers, boosting overall sales and improving dining experience.
- Verified guest satisfaction with meals and responded promptly to issues.
- Explained menu descriptions, preparation methods, and portion sizes to assist in decision-making.
- Supported servers by running food and refilling beverages, contributing to seamless service delivery.
- Used POS system to document orders, special requests and dietary restrictions.
- Collaborated with management to resolve escalated complaints, enhancing guest satisfaction.
- Excelled in high pressure environments. often working alone on the coffee machine while serving well over 160 covers daily.
Assistant coach (part time)
Sporting club Portugal
Rustenburg
2017.01 - 2018.01
- Collaborated with coaching staff to develop game strategies, improving tactical execution.
- Managed team sessions in absence of coaches, ensuring continuity and effective team performance.
- Coordinated training sessions, enhancing player participation and engagement.
- Organised practice sessions to enhance player skills and execution.
- Coordinated team activities during overlapping matches to ensure effective performance.
- Gathered necessary equipment for sessions and provided supportive feedback to players.
- Emphasised player safety through proper technique instruction.
- Promoted sportsmanship by encouraging respect among players and opponents.
Cashier (part time)
Bonanza Supermarket
Rustenburg
2013.01 - 2017.01
- Operated cash register and assisted customers in family business for 4 years during school holidays and weekends, progressing from packing shelves to front-line service.
- Opened and closed cash registers, balanced cash drawers, and made deposits.
- Performed sales floor work, such as greeting and assisting customers, stocking shelves and taking inventory.
- Ensured optimal stock levels by identifying and requesting new inventory.
- Arranged and display merchandise to promote sales.
- Maintained cleanliness of shelves, counters, and tables to uphold store standards.
Education
Lebone II
Phokeng, South Africa 2010.01 - 2016.12
Bergsig Academy
Rustenburg 2016.01 - 2018.12
Impington international College
Cambridge, Cambridgeshire 2018.08 - 2021.05
Diploma of Higher Education - Business
Cambridge Regional College
Cambridge 2022.08 - 2023.06
Skills
- Oversaw sales initiatives to ensure alignment with organisational goals Facilitated training sessions for new team members to improve performance
- Assisted in executing advertising campaigns Supported marketing initiatives to enhance brand awareness Contributed to team discussions on promotional strategies
- Developed comprehensive budget plans to optimise resource allocation and financial stability
- Cultivate strong relationships with clients to foster trust and loyalty
- Exercised sound judgment in evaluating complex situations and making informed decisions
- Automated processes to enhance operational efficiency and reduce manual errors
- Managed staff to foster a collaborative environment and drive strategic goals forward
ACTIVITIES
The Generation game, 2018, In 2018 I joined a program called The Generation game and volunteered at an elderly home with a bunch of school mates. We planned a games and activities night for the residents., I did some travelling throughout my life and went on 2 football trips to Portugal for scouting opportunities with my south African football team. I have won various awards with my team, these include most valuable player, most valuable mid-fielder and goalkeeper of the year.
Timeline
General manager
Stir Histon
2023.08 - Current
Diploma of Higher Education - Business
Cambridge Regional College
2022.08 - 2023.06
Waiter/barista
Stir Histon
2021.08 - 2023.08
Impington international College
2018.08 - 2021.05
Assistant coach (part time)
Sporting club Portugal
2017.01 - 2018.01
Bergsig Academy
2016.01 - 2018.12
Cashier (part time)
Bonanza Supermarket
2013.01 - 2017.01
Lebone II
2010.01 - 2016.12