RALPHEAL CHEA
LONDON
Summary
Professional Profile
Creative and adaptable professional with experience across luxury hospitality, customer experience, events and live music. Experienced in premium fitness and client relations, as well as planning and delivering Amapiano and Afro House events from concept through to execution. Skilled in building relationships with venues and performers, coordinating logistics, and creating high-quality customer experiences. A proactive and organised communicator who thrives in fast-paced, high-expectation environments and consistently delivers to a high standard under pressure.
Overview
12
12
years of professional experience
Work History
Founder & Event Planner
Chop.life
Liverpool, Merseyside
01.2022 - Current
- Planned and delivered events from concept through to live execution, ensuring seamless venue coordination and effective promotion.
- Founded and managed an independent events brand specialising in Amapiano and Afro House experiences, developing distinctive cultural events that connected audiences through music, entertainment and community. Built and maintained partnerships with leading brands including JD and New Balance, coordinating collaborations to enhance brand visibility and deliver engaging audience experiences.
- Built relationships with venues, performers and industry professionals, generating new opportunities for collaboration and growth.
- Manage multiple priorities in fast-paced live environments while maintaining a strong customer focus.
Front Desk & Member Services Associate
Equinox Kensington
London, Greater London
02.2025 - 10.2026
- Provided exceptional customer service, resolving queries promptly to maintain high satisfaction levels.
- Addressed concerns by working with staff, clients and partners in identifying problems and crafting solutions.
- Trained and mentored junior administrative team members in procedures.
Visual Merchandiser & Sales Assistant
Flannels
Liverpool
01.2022 - 01.2024
- Created engaging visual displays aligned with brand identity, customer expectations and commercial objectives.
- Partnered with management on store changes, reorganisation, and visual projects to optimise store layout and visual impact.
- Analysed customer feedback and market trends to enhance visual presentation and elevate customer experience.
Event Manager
Ink Bar
Liverpool
01.2017 - 01.2021
- Coordinated logistics for event planning, including registration, customer experience, and live operations across multiple venues.
- Managed events in Liverpool's vibrant hospitality and nightlife sector, ensuring seamless execution and positive attendee experiences.
- Established industry relationships, leading to event management opportunities across diverse venues.
Visual Merchandiser
Forever 21
Liverpool
01.2018 - 01.2019
- Designed window displays and in-store presentations that enhanced customer engagement and drove foot traffic.
- Leveraged customer behaviour insights and commercial awareness to enhance product presentation and appeal.
- Collaborated with management on store reorganisations and visual projects to optimise product visibility.
Chef de Partie
Diets2Go
Chorley
01.2017 - 01.2018
- Prepared and presented food to meet individual dietary requirements, ensuring customer satisfaction.
- Managed stock levels to maintain operational efficiency and supported seamless kitchen workflow.
- Designed new ways to present and enhance dishes.
Football Scholarship
Rochdale AFC
Rochdale
01.2015 - 01.2017
- Fostered teamwork, discipline, communication, punctuality, and resilience to enhance collaboration and performance within a professional sporting environment.
- Employed strong attention to detail and problem-solving skills to complete assigned tasks on time and to quality specifications.
- Shadowed supervisor and senior staff to learn a wide range of simple and complex techniques.
Education
BSc - Sports & Exercise Science
Liverpool John Moores University
liverpool01-2020
Extended BTEC Diploma - Sport (Performance & Excellence)
Bury College
Bury01-2017
Skills
- Event planning
- Customer service
- Visual merchandising
- Relationship building
- Brand promotion
- Problem solving
- Team collaboration
- Communication skills
- Project management
- Customer interaction
- Communications
- Teamwork and collaboration
Timeline
Front Desk & Member Services Associate
Equinox Kensington
02.2025 - 10.2026
Founder & Event Planner
Chop.life
01.2022 - Current
Visual Merchandiser & Sales Assistant
Flannels
01.2022 - 01.2024
Visual Merchandiser
Forever 21
01.2018 - 01.2019
Event Manager
Ink Bar
01.2017 - 01.2021
Chef de Partie
Diets2Go
01.2017 - 01.2018
Football Scholarship
Rochdale AFC
01.2015 - 01.2017
BSc - Sports & Exercise Science
Liverpool John Moores University
Extended BTEC Diploma - Sport (Performance & Excellence)
Bury College