Priyanka Marwah
Gloucester
Summary
Versatile professional with expertise in customer service, stock management, and offline marketing, complemented by strong leadership skills and a team-oriented approach. Proficient in MS Office, graphic designing, content creation, SEO, PPC, and SAP, with a proven ability to manage product photoshoots and optimise marketing strategies. Adept at effective time management and attention to detail, ensuring seamless execution of tasks while driving organisational success.
Overview
9
9
years of professional experience
5
5
years of post-secondary education
1
1
Certification
Work history
Digital Marketing Executive
Learnwiz
02.2025 - 05.2025
- Develop and execute multi-platform digital campaigns to promote kids club including after-school, summer, and special occasion events, resulting in increased enrolment and brand awareness.
- Design all visual marketing materials including banners, flyers, posters, and social media content, ensuring brand consistency and engagement with parents and guardians.
- Create engaging and child-friendly video content to showcase club activities and learning outcomes, boosting social media reach and trust in Learnwiz programs.
- Conducted detailed market and competitor analysis to refine marketing strategies and tailor messaging to parents seeking STEM enrichment programs for children.
- Implement traditional marketing strategies such as setting up branded event stalls, distributing promotional merchandise, and participating in local community events to enhance brand visibility and grow the customer base.
Store Manager
Cardzone
09.2024 - 05.2025
- Oversee daily store operations, ensuring the store meets visual merchandising and cleanliness standards aligned with the Cardzone brand.
- Lead and motivate staff members, fostering a positive work culture and maintaining high levels of team performance.
- Utilized creative merchandising strategies and timely promotional signage in windows and at key store zones to highlight new products and special offers, leading to a measurable rise in impulse purchases.
- Designed and executed visually appealing window displays and seasonal themes to attract foot traffic, boosting customer visits and increasing sales.
- Manage stock levels, handle deliveries, and ensure accurate stock rotation to minimize loss and maximize availability.
Store Administrator
Cargill Protein Europe
Gloucester
04.2024 - 08.2024
- Maintaining stock in advance by material planning according to needs.
- Ensuring Stock level is optimised physically & on SAP system for efficient operations.
- Handle timely deliveries of merchandise and assuring them to be on display.
- Generating PO's and stock replenishment orders.
- Processing vendor's payment after product delivery.
- Maintain clean store environment for hygiene purpose.
Marketing Executive
Wesleyan
07.2023 - 12.2023
- Plan, manage, and optimize PPC campaigns across Google and Microsoft Ads to generate qualified leads for financial products including insurance, investments, and savings.
- Monitor daily campaign performance, adjust bids, refine ad copy, and use A/B testing to improve click-through rates and conversion outcomes.
- Coordinate with SEO, content, and design teams to align paid and organic strategies for unified campaign goals.
- Developed comprehensive marketing strategies to enhance brand visibility by optimising campaigns and market trends and competitor activity to refine PPC strategy.
- Designing posts, banners & Emails for Email campaigns in Acoustic & creatopy.
Sales & Marketing Assistant
Office Furniture
01.2023 - 05.2023
- Implementing Online & traditional marketing strategies to boost sales.
- Management of website by SEO, competitor analysis & keyword analysis.
- Managing Email marketing campaigns - designing and content creation.
- Answering customers query on call & web chat.
- Creating innovative social media posts.
- Analysed competitors to identify opportunities for differentiation.
- Designing and video editing using Canva & Photoshop.
- Managing and planning Online campaigns.
Digital Marketing Executive
Top Range Fashion
04.2022 - 07.2022
- Implementing marketing strategies to boost sale.
- Managing website catalogue, banners, product description.
- Managing social media platforms - Facebook & Instagram.
- Managing & composing of email marketing content & banner design.
- Making social media posts & Video's (graphic designing) using Adobe Photoshop & Canva.
- Planning and managing online campaigns to increase Sales.
- Product photoshoot and catalogue management.
Founder & Event Planner
Decorfull Planners
09.2019 - 10.2021
- Launched and manage a successful event planning business focused on themed birthday parties and seasonal events for children.
- Specialize in integrating STEM-based, hands-on activities into party themes to make events both educational and fun.
- Coordinate full event logistics: outsource decoration services while providing inhouse entertainment such as interactive activities, games, face painting, and temporary tattoo art.
- Organized community events such as Christmas and Halloween parties, as well as 'Kids Fun Day Clubs' to encourage creativity and social engagement.
- Initiated an Online Kids Club during the COVID-19 pandemic to help children stay active, engaged, and continue learning remotely.
- Built a loyal client base through creative event design, safe and inclusive activities, and strong customer satisfaction.
- To explore event photos and behind-the-scenes content, visit @decorfull_planners on Instagram.
Marketing Manager
Sagar Polymers
06.2017 - 10.2021
- Making social media posts using Photoshop.
- Planning content using Keyword analysis & competitor analysis to develop new clients in market.
- Planning online & offline marketing activities by merchandise marketing.
- Collaborated with different companies for brand awareness.
- Managing events for company with physical product showcasing.
School Club Coordinator
Tagore Academy School
08.2016 - 06.2017
- Coordinated and managed extracurricular school clubs with a focus on student engagement, creativity, and skill development across various age groups.
- Designed and implemented weekly club activities in areas such as arts, STEM, fun science, and team building to foster holistic student growth.
- Created a positive, inclusive, and motivating environment for students to explore interests outside of the classroom.
Content Executive
Grofers/Blinkit
03.2016 - 07.2016
- Developed unique content for different products to improve presence and brand awareness.
- Writing product description by keyword analysis.
- Managing marketing materials & website content.
- Maintained consistent brand voice & style across content.
- Managing website and app catalogues.
- Generated invigorating social media content.
- Worked to assess competing websites regarding content, look and feel.
Education
Master's - Digital Marketing Management
UNIVERSITY OF WOLVERHAMPTON
United Kingdom 01.2022 - 02.2023
Bachelor of Business Administration -
GURU GOBIND SINGH INDRAPRASTHA UNIVERSITY
India 08.2012 - 09.2015
Fine Arts -
DELHI UNIVERSITY
12.2016 - 05.2017
Skills
- MS Office
- Attention to detail
- Effective Time Management
- Customer Service
- Leadership Skills
- Team Player
- Stock Management
- Offline Marketing
- Product photoshoot
- Graphic Designing
- Content creation
- SEO
- PPC
- SAP
Certification
- The Fundamental of Digital Marketing, Google
- SEO, Hubspot Academy
- Performance Appraisal for Workmen, Global Thermoformers Pvt. Ltd.
- Retail Sales and Operations, Tanishq-Titan Company
Languages
English
Fluent
Hindi
Native
Punjabi
Fluent
Urdu
Fluent
Projects
Performance Appraisal for workmen - Global Thermoformers Pvt. Ltd.
Retail Sales & Operations - Tanishq By Titan
Digital Marketing Communication - Blinkit
SEO - Personal LinkedIn Profile
Strategic Marketign Plan - Vodafone (UK)
Digital Marketing Campaign - Mantex Embroideries
Customer Acquisition Retention Strategies
Timeline
Digital Marketing Executive
Learnwiz
02.2025 - 05.2025
Store Manager
Cardzone
09.2024 - 05.2025
Store Administrator
Cargill Protein Europe
04.2024 - 08.2024
Marketing Executive
Wesleyan
07.2023 - 12.2023
Sales & Marketing Assistant
Office Furniture
01.2023 - 05.2023
Digital Marketing Executive
Top Range Fashion
04.2022 - 07.2022
Master's - Digital Marketing Management
UNIVERSITY OF WOLVERHAMPTON
01.2022 - 02.2023
Founder & Event Planner
Decorfull Planners
09.2019 - 10.2021
Marketing Manager
Sagar Polymers
06.2017 - 10.2021
Fine Arts -
DELHI UNIVERSITY
12.2016 - 05.2017
School Club Coordinator
Tagore Academy School
08.2016 - 06.2017
Content Executive
Grofers/Blinkit
03.2016 - 07.2016
Bachelor of Business Administration -
GURU GOBIND SINGH INDRAPRASTHA UNIVERSITY
08.2012 - 09.2015
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