Summary
Overview
Work history
Education
Skills
Timeline
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Priya Toor

Staines-upon-Thames,Surrey

Summary

BSc Management and Marketing graduate with a solid background in digital marketing, public relations, and communications, paired with a deep passion for the fashion and beauty industries. Experienced in crafting compelling content, executing dynamic social media strategies, and leading digital campaigns that boost brand engagement and drive growth. Known for a blend of creativity and strategic thinking, with a keen eye for emerging trends and data-driven insights to optimize brand visibility and audience connection. Energised by fast-paced, collaborative environments and committed to delivering impactful, memorable brand experiences.

Overview

6
6
years of professional experience

Work history

Marketing and Events Coordinator

Ottobock
Egham, Surrey
01.2025 - Current
  • Oversaw production of marketing materials for high-quality visual representation of the brand.
  • Developed strong client relationships for increased brand loyalty and repeat business.
  • Achieved successful event planning by coordinating logistics, vendors and promotional materials.
  • Handled event logistics, contributed to seamless execution of corporate functions.
  • Drafted post-event reports to inform and plan for future events.
  • Designed marketing strategy to define goals, objectives and target demographics.
  • Worked with graphic designers and writers to establish theme and tone for event content.
  • Created flyers, banners and brochures for promotions of marketing events.
  • Supported promotional activities including photoshoots and marketing campaigns, raised brand visibility in local market.

Digital Marketer

Freelance
London
01.2024 - Current
  • Enhanced brand aesthetics for clients by designing cohesive and visually appealing websites using Squarespace, ensuring strong brand identity across all platforms.
  • Implemented placement of logos, colours, and fonts ensuring consistent visual identity across all web pages.
  • Drove 15% increase in customer engagement by managing and optimising social media platforms, curating targeted content, and analysing performance metrics.
  • Crafted engaging and eye-catching visuals that resonated with target audiences and effectively conveyed key messages.
  • Composed well-written and captivating content that was both engaging and informative to be featured on website blogs and social media platforms.

PR and Communications Assistant - 3 Month Contract

Estee Lauder Companies
London
09.2024 - 01.2025
  • Conducted detailed influencer research, evaluating customer segments and followers for brand alignment.
  • Managed mailers and distribution, including PR packages and product samples for customers and stakeholders.
  • Proficient in using affiliate marketing platforms such as Awin and Rakuten, with a strong expertise in tracking, performance analytics, and optimising campaign outcomes.
  • Assisted in event planning and execution by compiling guest lists, coordinating logistics, and preparing event materials, ensuring seamless operations and successful outcomes.
  • Exceptional interpersonal and communication skills, adept at building and maintaining strong, long-term relationships with affiliates, influencers, and internal stakeholders.
  • Provided administrative support through scheduling, travel arrangements, and calendar management, optimising team productivity and operational efficiency.
  • Facilitated influencers' product requests and proactive seeding.
  • Created content briefs for influencer collaborations.

Order Management Coordinator

LG Electronics
Weybridge, Surrey
06.2022 - 12.2023
  • Fostered strong partnerships with cross-functional stakeholders through impactful correspondence and logistical management.
  • Showed ability to learn new systems quickly with limited training.
  • Demonstrated ability to multi-task and work in a deadline driven environment whilst taking international time differences into account.
  • Met deadlines by managing workload independently.
  • Generated accurate spreadsheets with order information to meet month-end targets.
  • Tracked storage levels and controlled stock to meet supplier requirements and fulfil contract terms.
  • Coordinated international logistics with precision, ensuring timely deliveries and maintaining high standards of accuracy,
  • Daily use of Salesforce.
  • Gained experience working for Korean company which enhanced ability to adapt and navigate through diverse cultural differences in the work place.

Marketing and Events Coordinator

MirMir
Chiswick , Middlesex
08.2019 - 05.2022
  • Participated in weekly brainstorming meetings, contributing innovative ideas for upcoming marketing initiatives and branding efforts.
  • Attended corporate events for leading beauty and fashion brands.
  • Contributed to marketing campaigns for leading beauty and fashion brands by generating innovative ideas, coordinating social media activities, and ensuring brand consistency across all marketing channels.
  • Analysed campaign performance, using result data to optimise strategies for future marketing projects.
  • Assisted with development and maintenance of websites, ensuring it was always kept up-to-date as needed.
  • Crafted scheduled social media posts and provided timely, refined responses to upscale clientele, embodying standards of a luxury brand.
  • Evaluated advertising reach and adapted campaigns using A/B testing.
  • Coordinated email newsletter campaigns to reach target audiences.
  • Used graphic design platforms such as Canva.
  • Liaised with clients to determine event requirements and constraints, outlining package options to meet needs and exceed expectations.

Beauty Advisor

Space NK
Kingston upon Thames, Surrey
08.2020 - 08.2021
  • Consistently maximised sales revenue, recommending additional and complementary products based on interests and items already selected for purchase.
  • Utilised extensive product knowledge and exceptional customer service skills to elevate the shopping experience at Space NK, driving sales growth and enhancing customer satisfaction within luxury retail environment.
  • Provided professional assistance and advise to customers with product choices, locating and providing information which will satisfy their needs.
  • Participated in training with many luxury beauty brands which helped expand knowledge and sparked interest in the industry.
  • Retained clients through exceptional work ethic, individualised beauty care plans and positive attitude.
  • Monitored rise of new beauty trends through social media to gain insight into the diverse needs and preferences of consumers.

Education

Bachelor of Science - Marketing (2:1)

Brunel University London
Uxbridge, HIL
08.2021

A-Levels - Business (C) , Psychology (C) and Sociology (C)

Heston Community School
Hounslow
09.2014

GCSEs - Mathematics (B) , English (C) , English literature (B) , Science (B) , Business (A) , French (C)

Heston Community School
Hounslow
2014

Skills

  • Digital Marketing: Social media management (Instagram, TikTok, Twitter), content strategy, SEO, Google Analytics
  • Design Proficiency: Advanced skills in Canva and Adobe Creative Suite for creating brand-aligned visuals
  • Brand Management: Expertise in maintaining cohesive brand identity across digital platforms
  • Communication: Strong verbal and written communication skills, with meticulous editorial abilities
  • Project Management: Highly organised, capable of managing multiple projects to meet tight deadlines, experience with project management and file storing systems (Asana and Google Drive)
  • Creative Problem Solving: Innovative thinking, focusing on detail-oriented execution
  • Industry Insight: Extensive knowledge of beauty products, influencers, fashion trends, and brand positioning
  • Microsoft Office Suite: Advanced proficiency in Word, Excel, and PowerPoint

Timeline

Marketing and Events Coordinator

Ottobock
01.2025 - Current

PR and Communications Assistant - 3 Month Contract

Estee Lauder Companies
09.2024 - 01.2025

Digital Marketer

Freelance
01.2024 - Current

Order Management Coordinator

LG Electronics
06.2022 - 12.2023

Beauty Advisor

Space NK
08.2020 - 08.2021

Marketing and Events Coordinator

MirMir
08.2019 - 05.2022

Bachelor of Science - Marketing (2:1)

Brunel University London

A-Levels - Business (C) , Psychology (C) and Sociology (C)

Heston Community School

GCSEs - Mathematics (B) , English (C) , English literature (B) , Science (B) , Business (A) , French (C)

Heston Community School
Priya Toor