PRAGYA GUPTA
Dartford,United Kingdom
Summary
Detail-oriented team player with proven ability to prioritize and manage multiple projects concurrently while ensuring accuracy and consistency.
Overview
9
9
years of professional experience
1
1
Certification
Work history
eCommerce & Web Development Specialist
Beviqua Ltd.
Dartford, Kent
2025.10 - Current
- Worked on Shopify eCommerce stores, including custom coding and functionality enhancements.
- Customized Shopify themes to meet specific client requirements.
- Managed product uploads, ensuring accurate and up-to-date information such as descriptions, pricing, data sheets, and product images.
- Utilized Linnworks and other listing platforms for product and inventory management.
- Experienced in managing multiple marketplaces, including Shopify, Amazon Seller Central, eBay, and Tesco.
- Implemented content updates across CMS platforms (homepage, landing pages, and promotional sections).
- Assisted with monthly marketing and eCommerce performance reporting.
- Executed promotions and seasonal sales campaigns.
- Created and scheduled promotional posts across social media channels.
- Imported and maintained new products within the Product Information Management (PIM) system.
WEB COORDINATOR
Agility QA Ltd.
London
2023.01 - 2025.10
- Coordinated website updates and ensured timely implementation of content, product, and pricing changes across platforms.
- Monitored website performance and functionality, identifying issues and liaising with developers to resolve them promptly.
- Ensured brand consistency and accuracy across all digital touchpoints, including websites, marketplaces, and CMS platforms.
- Performed routine website quality assurance checks to maintain optimal user experience and data accuracy.
- Supported SEO initiatives by optimizing product content, metadata, URLs, and on-page elements.
- Maintained website navigation, category structures, and filters to improve usability and conversion rates.
- Coordinated cross-functional tasks between marketing, design, development, and external vendors.
- Updated banners, sliders, and promotional elements to support campaigns and seasonal initiatives.
- Managed redirects, broken links, and content clean-ups to maintain site health.
- Documented web processes and best practices to support internal teams and stakeholders.
WEB DEVELOPER
HP Tech Ltd.
Ilford, Redbridge
2019.12 - 2021.11
- Managed and maintained accurate product listings, including descriptions, pricing, and images.
- Coordinated merchandise for content creation, ensuring digital assets aligned with global brand standards.
- Collaborated cross-functionally to source, validate, and update product catalogue data across platforms.
- Managed category placement, product sorting, cross-sells, upsells, and featured product rotations.
- Updated and optimized category and homepage layouts based on campaign objectives and product performance.
- Uploaded markdowns and promotions, and created and managed promotional codes.
- Enhanced UX/UI by optimizing site navigation, filters, and category tree structure.
Trainee Web Developer & E-Commerce Assistant
Carpet World – London
LONDON
2018.05 - 2019.09
- Streamlined code for increased website efficiency.
- Fixed bugs on the company's website for smoother operation.
- Adapted quickly to new programming languages for versatile web development tasks.
- Participated in brainstorming sessions, generating innovative ideas for web development projects.
FREELANCE WORDPRESS DEVELOPER
Freelancer
London
2017.01 - 2018.04
- Built custom software solutions for enhanced business efficiency.
- Integrated third-party APIs, expanded application functionalities.
- Designed innovative applications to meet client specifications.
- Optimised website performance by implementing advanced coding techniques.
Education
Master of Computer Applications (M.C.A) -
UPTU
Certificate in Digital Marketing -
Imperial College London
LondonSkills
Technical & Digital Skills
E-Commerce & CMS
WordPress, WooCommerce, Shopify
Shopify Theme Development & Liquid Programming
CMS Management and Website Maintenance
SEO & Digital Marketing
Search Engine Optimization (SEO)
Social Media Optimization (SMO)
Digital Media Marketing
Google Analytics
Programming & Web Technologies
PHP, HTML5, CSS3, JavaScript
Cross-Browser Compatibility
Testing & Quality Assurance
Manual Testing
Automation Testing with Selenium
Databases
MS Access, SQL
Additional Skills
Server Management
E-commerce Operations & Assistance
Certification
ISTQB® Certified Tester 2018 with Pearson VUE
ISTQB® Agile T ester 2021 with Pearson VUE
Certificate in Digital Marketing from Imperial College London
Google Analytics 4 Certification
HTML5 Certification
Timeline
eCommerce & Web Development Specialist
Beviqua Ltd.
2025.10 - Current
WEB COORDINATOR
Agility QA Ltd.
2023.01 - 2025.10
WEB DEVELOPER
HP Tech Ltd.
2019.12 - 2021.11
Trainee Web Developer & E-Commerce Assistant
Carpet World – London
2018.05 - 2019.09
FREELANCE WORDPRESS DEVELOPER
Freelancer
2017.01 - 2018.04
Certificate in Digital Marketing -
Imperial College London
Master of Computer Applications (M.C.A) -
UPTU